adform-mobile_onepager

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Mobile Mobile advertisement is gaining momentum worldwide and it's no surprise that advertisers are looking for ways to include mobile media into their marketing mix. With so many platforms, technologies and different devices available in the market, marketers need a professional and reliable tool to set up and manage mobile advertising campaigns. OnePAGER Serving Adform is a mobile-enabled platform – it allows advertisers to take advantage of mobile media without the need to alter standard tags, banners or any other details. In fact, Adform's tags can be used in standard web, mobile web or mobile apps without any inputs or amendments from advertiser or publisher. [email protected] www.adform.com Tracking and reporting Using Adform platform form mobile advertisement not only enables marketers to set up and manage such campaign with ease, but also allows combining campaign records from display, search, social media and mobile media channels into one complete database for holistic campaign performance overview. Rich media on mobile Adform natively supports HTML5 technology, which allows advertisers to run interactive and video material on devices that do not support Adobe Flash, like the Apple iPad or iPhone. To make sure performance is optimal, Adform automatically detects what kind of device is used and selects appropriate material type.

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Page 1: Adform-Mobile_OnePager

Mobile

Mobile advertisement is gaining momentum worldwide and it's no surprise that advertisers

are looking for ways to include mobile media into their marketing mix. With so many

platforms, technologies and different devices available in the market, marketers need a

professional and reliable tool to set up and manage mobile advertising campaigns.

OnePAGER

Serving

Adform is a mobile-enabled platform – it allows advertisers to take advantage of mobile media without the need to alter standard tags, banners or any other details.

In fact, Adform's tags

can be used in standard

web, mobile web or

mobile apps without

any inputs or

amendments from

advertiser or publisher.

[email protected] www.adform.com

Tracking and reporting

Using Adform platform form mobile

advertisement not only enables

marketers to set up and manage such

campaign with ease, but also allows

combining campaign records from

display, search, social media and mobile

media channels into one complete

database for holistic campaign

performance overview.

Rich media on mobile

Adform natively supports HTML5

technology, which allows advertisers to

run interactive and video material on

devices that do not support Adobe Flash,

like the Apple iPad or iPhone. To make

sure performance is optimal, Adform

automatically detects what kind of

device is used and selects appropriate

material type.