adwords & landing page strategy
DESCRIPTION
Landing Page & Adwords StrategyTRANSCRIPT
![Page 1: Adwords & Landing Page Strategy](https://reader035.vdocument.in/reader035/viewer/2022070317/5562cec8d8b42a6c498b48e1/html5/thumbnails/1.jpg)
Landing Page & Adwords Snapshot
Moving Forward Intelligently
![Page 2: Adwords & Landing Page Strategy](https://reader035.vdocument.in/reader035/viewer/2022070317/5562cec8d8b42a6c498b48e1/html5/thumbnails/2.jpg)
Choosing a Home Page Design?By testing New landing pages and testing how clients respond to
them using analytics.Landing PAGE Ideas, Below are the number 1,2 and 3 ranked private pages on google for dental tourism
![Page 3: Adwords & Landing Page Strategy](https://reader035.vdocument.in/reader035/viewer/2022070317/5562cec8d8b42a6c498b48e1/html5/thumbnails/3.jpg)
Adwords Example
Managing $88,000 in total spend
![Page 4: Adwords & Landing Page Strategy](https://reader035.vdocument.in/reader035/viewer/2022070317/5562cec8d8b42a6c498b48e1/html5/thumbnails/4.jpg)
Further Crunching of These Numbers
• I have managed this account for 6 months
• Monthly Spend is $3200.00 Adwords only.
• I have managed to increase active clients through advanced targeting and keyword strategies by 1400% in the previous 4 months.
• What does this mean?
• Active clients from adwords in a four month period went to 32 clients, average client value is $9000.00 Total Client value over 4 months = $288,000.00
• Total Adwords Spend equaled $12,800.00
![Page 5: Adwords & Landing Page Strategy](https://reader035.vdocument.in/reader035/viewer/2022070317/5562cec8d8b42a6c498b48e1/html5/thumbnails/5.jpg)
Adwords & Landing Page Strategies Work Together
• These results require testing and a good budget as the more numbers that are crunched over time lend a better control and breadth for statistical analyses.
• As landing page numbers improve; Bounce rate, Pages Viewed, Time spent on site etc, the higher percentage of clients are captured and converted. These two strategies work in concert