alex dalby€¦ · alex dalby alexdalby.com marketing manager castles unlimited - 2015 -2017...

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Page 1: ALEX DALBY€¦ · ALEX DALBY alexdalby.com MARKETING MANAGER CASTLES UNLIMITED - 2015 -2017 Responsible for executing marketing strategies including social media, copywriting, website

EXPERIENCE

SKILLS & SUMMARY

Over three years of marketing experience in a range of industries including lifestyle and travel, non-profit, technology, beauty, real estate, and more. Customized services for impactful impressions: creative content, strategy and design to tell your story in a way that gets people engaged.

Social media marketing, email marketing, content creation, website design, blogging, photography, graphic design, logo design, copywriting, creative strategy. Microsoft Oce Suite, Wordpress, Squarespace, Wix, Adobe Creative Cloud, Google Analytics.

CASE STUDIES- Increased website trac 400% within 6 months using coordinated content and social media approach.- Inc- Increased program revenue an average of 100% YoY for 5 months.

EMAIL MARKETING SPECIALISTLEISURE PASS GROUP - APRIL 2018 - PRESENTResponsible for overseeing US email marketing programs, analytics, and optimization strategy.

MARKETING CONSULTANTSALON ROI - 2018Responsible for branding - logo, copy and design - and website design using Wordpress.

MARKETING CONSULTANTCAMBRIDGE WOMEN’S CENTER - 2018Responsible for designing new logo and applying cohesive messaging and branding across social media channels.

MARKETING CONSULTANTPOETHIQUE - 2017-2018Responsible for email marketing campaigns and content creation.

MARKETING CONSULTANTTHE INSIGHT CHANNEL - 2018-PRESENTResponsible for strategy consulting, market research and design input.

WEBSITE DESIGNERTHE BARBER’S DEN - 2017Responsible for new website including branding, design and copy.WEBSITE DESIGNERCE SMITH CARPENTRY - 2017Responsible for website design, new logo and marketing strategy consulting.MARKETING CONSULTANTBRANCH OUT REALTY - 2017Responsible for website design, content and blogging, social media marketing and collateral design.

GRAPHIC DESIGN CONSULTANTQUICKPIVOT - 2017Responsible for designing software logo, slide deck design and brand collateral.

ALEX DALBYalexdalby.com

MARKETING MANAGERCASTLES UNLIMITED - 2015 -2017Responsible for executing marketing strategies including social media, copywriting, website design, SEO, and email marketing.MARKETING INTERNGEUTEBRUCK GMBH - 2012Responsible for marketing research, social media strategy, website maintenance.

MARKETING CONSULTANTJOBLETICS - 2016Responsible for branding inception, logo design and social media marketing.