all my single ladies sponsorship proposal

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Page 1: All My Single Ladies Sponsorship Proposal
Page 2: All My Single Ladies Sponsorship Proposal

Summary

We are grateful for your interest in supporting the Pittsburgh presentation of playwright John Ruffin’s latest hit

inspirational stage play, “All My Single Ladies" to be produced January 20 and 21, 2011 at Soldiers and Sailors Memorial

Hall in Pittsburgh PA. “All My Single Ladies” is a powerful and inspirational musical stage play based on the past and

present relationships between men and women. “All My Single Ladies” deals with the issues of love, lust, redemption

and how far people will actually go in the name of love. The production stars Shirley Murdock (R&B and gospel singer),

Darrin Dewitt Henson (Showtime’s Soul Food, Stomp The Yard), Tony Grant (Tyler Perry’s The Marriage Counselor),

Trisha Mann (JD Lawrence’s The Cleanup Woman), DeWayne Woods (Gospel Recording Artist), Chris Bolton (David

Talbert’s Mr. Right Now) and Richard Gallion (John Ruffin’s Love Me Or Leave Me and The Ideal Husband). “All My Single

Ladies” is a musical stage play with a very strong message. With plenty foot-stomping, hand-clapping and loads of

laughs, “All My Single Ladies” will take the audience on an emotional roller coaster that will leave them breathless.

This proposal provides you with pertinent information about the presentation’s goals, why it’s beneficial for you to

partner with us, and who will be impacted by the generosity of your company. A portion of proceeds will go to the

American Diabetes Association, and we would like to raise at least $15,000 worth of proceeds on their behalf. To

achieve this lofty but attainable goal, we need the financial support of generous individuals and organizations who

would like to pair their brand with this huge exposure opportunity. Your sponsorship will help aid us in paying for

massive production cost and, in return, provide your company with valuable advertisement exposure to over 200,000

potential customers via the internet, radio, and print.

Sponsors are the lifeblood that will help us bring “All My Single Ladies” to Pittsburgh provoking thought, inspiring the

uninspired and impacting change in the lives of the viewers. Each of you, by offering your financial support, can make an

eternal impact on our youth, their families and community as well as support the battle against Diabetes which is a

leading health issue among the African American community. Reap the bountiful benefits of being a giver. We know that

when sponsors give, a part of their hearts go with the gift as well!

You can accomplish this partnership with us by investing in one of our Corporate Sponsorship Packages. We thank each

of you for your generosity and look forward to partnering with you on this and future endeavors.

Sincerely,

Chauncey Roseberry

Midville Studios

4102 Sunset Blvd

Steubenville OH 43952

724.544.5126

[email protected]

Page 3: All My Single Ladies Sponsorship Proposal

Commitment to Sponsors

We value our partnership with you and will ensure to serve as good stewards of your generous gift. We are committed

to delivering valuable benefits and a positive partnership experience to each “All My Single Ladies” sponsor. Please note:

we will customize sponsorships to meet specific marketing objectives and to enhance your partnership with “All My

Single Ladies”.

Benefits Overview

Aligning your company with “All My Single Ladies” provides a platform to activate and excite your brand through:

•Media exposure

•Logo and product placement

•Sampling/signage

•Consumer sweepstakes/promotions

•Market tie-ins at retail, radio and internet

•Charitable contributions

•And more

Sponsorship Opportunities:

Types of sponsorship available to you:

•Presenting

•Stage

•Seating Area

•Entrance

•Platinum

•Gold

•Silver

•Bronze

•Supporter

About the Production

Page 4: All My Single Ladies Sponsorship Proposal

Regina Channel had been living with her boyfriend Eric for five years, waiting for the day he would ask her to marry him.

Regina, who has tolerated Eric’s past tirades, decides one day she can’t take it any longer and moves out. Now five years

later, Regina apparently has herself all together. She has a great job, working at WKIT-FM hosting her own radio talk

show called “All My Single Ladies,” a nice condo living with her sister Tiffany and seemingly a balanced life.

After attending her “ugly” cousin’s wedding, Ms. Freda Channel, Regina’s mother, puts the squeeze on Regina to find a

mate and get married. Unbeknownst to Freda, Frazier Roberts, Regina’s co-worker at the radio station who also helped

her find the job, finds himself falling in love with Regina. Will Regina only see him as a friend? Especially after Eric

returns to the scene? Have the stakes been raised to win over the heart of Regina?

Time has passed, now, Eric wants Regina back and Regina wants Eric to love her as much as she thinks she loves him.

Will it happen? Will Regina fall for potential new love? Will Regina’s addiction for Eric’s love outweigh their rocky past?

One man she wants, the other one she needs...the drama unfolds.

Page 5: All My Single Ladies Sponsorship Proposal

Presentation Specifics

Title: “All My Single Ladies” Inspirational Stage Play

Show Date: January 20 and 21, 2011

Show Times: 8pm

Venue: Soldiers and Sailors Memorial Hall 4141 Fifth Avenue Pittsburgh, PA 15213 www.soldiersandsailorshall.org

Confirmed Headliners: Shirley Murdock (R&B and gospel singer), Darrin Dewitt Henson (Showtime’s Soul Food, Stomp

The Yard), Tony Grant (Tyler Perry’s The Marriage Counselor), Trisha Mann (JD Lawrence’s The Cleanup Woman),

DeWayne Woods (Gospel Recording Artist), Chris Bolton (David Talbert’s Mr. Right Now) and Richard Gallion (John

Ruffin’s Love Me Or Leave Me and The Ideal Husband)

Target Audience and Demographics

This attraction offers superior family entertainment for a core target audience that frequently purchases tickets in this

genre.

•Specific Audience: All genders in the age groups of 6 to 95

•Statistical Trends: Women ages 25 to 55

•Core: 25 to 54 year olds

•Secondary: 18 to 25 year olds

•Male/Female: 35%/65%

•AA/OTHER: 95%/5%Specific

Ticket Pricing

•Admission: $40 - 50

•Group Rates: $8 discount per ticket for groups of 20 or more. This applies to advance tickets only.

Page 6: All My Single Ladies Sponsorship Proposal

Marketing and Public Relations

“All My Single Ladies” and its sponsors are heavily promoted through direct marketing and publicity programs in an

aggressive ad campaign before each event. In addition, all media coverage will be extended to our corporate sponsors.

Promotion & Media Info

Ticket Promotion

•“Win them before you buy them” campaigns using in-store registrations

•Meet-N-Greets with various cast before the event

Print Media Coverage

•2 1/4 page ads in “Pittsburgh Magazine”

•2 1/2 page ads in “Whirl Magazine”

•2 1/4 page ads in “Maniac Magazine”

•Ad in Post Gazette, Tribune Review

•10,000+ Flyers

•250+ Posters placed in strategic locations city wide

Radio Coverage

•100+ (:30) second recorded radio promotions – Soul Pitt Xtra Radio Show and WAMO 100.1FM

•Live interviews with various cast members

•On-air ticket giveaways

TV Coverage

•Comcast— 200+ (:30) ads throughout August including BET, TV One, WB, MTV, OWN, GMC, etc.

•Media coverage of Meet-N-Greets and other promotions

Event Coverage

•Large logo banners throughout venue

•Stage, Entrances & Special Booths

•5,000 event programs

•On-stage recognition by Emcee (Friday and Saturday)

Digital Media Coverage

•Regional online campaign will be launched targeting over 50,000 potential customers

•www.soulpitt.com

Page 7: All My Single Ladies Sponsorship Proposal

•www.visitpittsburgh.com

•www.post-gazette.com

•www.triblive.com

•www.pittsburghcitypaper.ws

•www.pittsburgh.net

•www.pittsburghlive.com

•www.pgharts.org

•Media partner sites

•Promoter sites

•Weekly email blast

•Facebook Fan Page

•Twitter

•Online ticket giveaways

Page 8: All My Single Ladies Sponsorship Proposal

Sponsorship Guidelines

We are offering several levels of sponsorship opportunities to support events in the form of cash, however, all

sponsorship levels can possibly be converted into product, media coverage, cross-promotion or other approved

sponsorship type. The deadline for sponsorship submittal is Dec ember 15, 2011 in the form of a deposit on funding and

logo material. We cannot guarantee the inclusion of logos as advertised after submittal deadline of December 15, 2011

has elapsed.

The different levels of sponsorship and the commensurate levels of promotion available are detailed on the pages to

follow. These sponsorship arrangements listed in the above are flexible. They can be customized to meet the needs and

expectations of each sponsor. We warmly invite you to discuss the possibility of your organization’s involvement in

these events and look forward to you becoming a valued corporate sponsor with whom we will share a rewarding

partnership.

If interested in negotiating or exchanging any of the deliverables of any listed package or for a list of underwriting

opportunities, please contact: Chauncey Roseberry at [email protected] or 724.544.5126 or Aundrea Jackson at

[email protected] or 740.282.1508.

Please note: There is opportunity to cross-promote with a media value at a sponsorship level of $5000 or more.

Page 9: All My Single Ladies Sponsorship Proposal

Presenting Sponsorship - $20,000+

Only One Presenting sponsorship to be sold

•Category Exclusivity for Event

Advertising & Public Relations

• Name mention and Logo on all TV advertisement as presenter

• Name mention on all recorded radio advertisement as presenter

• Logo and listed as presenter on all print media advertisement

• Logo and listed as presenter on all printed collateral including flyers and posters

• Logo, listed as presenter, and a full page ad in all programs

• Logo and listed as presenter on event website and media/partner websites

• Listed as presenter by mention and logo on Social media networking (Facebook & Twitter)

• Listed as presenter in all press releases, event publicity, etc.

On-site Signage and Recognition

• Name and logo on event banner provided at entrance and stage

• Opportunity to provide and display own banners (size, etc. subject to approval by venue)at entrance and stage

• On-stage recognition by Emcees throughout event

• 8-ft table with at least 2 chairs near entrance

Hospitality

• 30 tickets for VIP Sponsor area to event day of choice

• 50 tickets for general admission to even day of choice

Additional Opportunities

• Placement of promotional products in VIP area or VIP goodie bag

• Check presentation to American Diabetes Association on stage

• Co-branding promotional opportunity at your business such as in-store meet and greet

• Inclusion in on-site media coverage

Page 10: All My Single Ladies Sponsorship Proposal

Stage Sponsorship - $15,000+

Only One Stage sponsorship to be sold

• Category Exclusivity for Event

Advertising & Public Relations

• Name mention and Logo on all TV advertisement

• Name mention on all recorded radio advertisement

• Logo on all print media advertisement

• Logo on all printed collateral including flyers and posters

• Logo and a half page ad in all programs

• Logo on event website and media/partner websites

• Mention and logo on Social media networking (Facebook & Twitter)

• Mentioned in all press releases, event publicity, etc.

On-site Signage and Recognition

• Name and logo on event banner provided at stage

• Opportunity to provide and display own banners (size, etc. subject to approval by venue)

• On-stage recognition by Emcees throughout event

• 8-ft table with at least 2 chairs near stage

Hospitality

• 30 tickets for VIP Sponsor area to event day of choice

• 50 tickets for general admission to event day of choice

Additional Opportunities

• Placement of promotional products in VIP area or VIP goodie bag

• Check presentation to American Diabetes Association on stage

• Co-branding promotional opportunity at your business such as in-store meet and greet

• Inclusion in on-site media coverage

Page 11: All My Single Ladies Sponsorship Proposal

Seating Area Sponsorship - $10,000+

Only One Seating Area sponsorship to be sold

• Category Exclusivity for Event

Advertising & Public Relations

• Logo on all print media advertisement

• Logo on all printed collateral including flyers and posters

• Logo and a half page ad in all programs

• Logo on event website and partner/media website

• Logo or mention on Social media networking (Facebook & Twitter)

• Mention in all press releases, event publicity, etc.

On-site Signage and Recognition

•Showcase your business with in this high traffic area with Sponsor- provided promotional material placed on each seat

in the venue.

•Opportunity to provide and display own banners in the seating area (size, etc. subject to approval by venue)

•On-stage recognition by Emcees

Hospitality

• 20 tickets for VIP Sponsor area to event day of choice

• 30 tickets for general admission to event day of choice

Additional Opportunities

• Placement of promotional products in VIP area or VIP goodie bag

• Check presentation to American Diabetes Association on stage

• Co-branding promotional opportunity at your business such as in-store meet and greet

• Inclusion in on-site media coverage

Page 12: All My Single Ladies Sponsorship Proposal

Entrance Sponsorship - $10,000+

Only One Entrance sponsorship to be sold

•Category Exclusivity for Event

Advertising & Public Relations

•Logo on all print media advertisement

•Logo on all printed collateral including flyers and posters

• Logo and a half page ad in all programs

•Logo on event website and partner/media website

•Logo or mention on Social media networking (Facebook & Twitter)

•Mention in all press releases, event publicity, etc.

On-site Signage and Recognition

•Showcase your business in this high traffic area with Sponsor- provided promotional banners placed at the entrance of

the venue. (size, etc. subject to approval by venue)

•Promotional material given with program as patrons enter the event.

•On-stage recognition by Emcees

Hospitality

• 20 tickets for VIP Sponsor area to event day of choice

• 30 tickets for general admission to event day of choice

Page 13: All My Single Ladies Sponsorship Proposal

Platinum Sponsor - $5,000+

Advertising & Public Relations

•Logo on all print media advertisement

•Logo on all printed collateral including flyers and posters

• Logo and a 1/4 page ad in all programs

•Logo on event website and co-sponsor websites

•Logo or mention on Social media networking (Facebook & Twitter)

•Mention in all press releases, event publicity, etc.

On-site Signage and Recognition

•Logo on general event banners in venue

•On-stage recognition

•8-ft table with at least 2 chairs in venue

Hospitality

•10 guests for VIP Sponsors area to event day of choice

•20 tickets for general admission to event day of choice

Gold Sponsor - $3,000+

Advertising & Public Relations

•Logo on all printed collateral including flyers and posters

• Logo in all programs

•Logo or mention on Social media networking (Facebook & Twitter)

•Mention in all press releases, event publicity, etc.

On-site Signage and Recognition

•Logo on general event banners in venue

•On-stage recognition by Emcees

•8-ft table with at least 2 chairs in venue

Hospitality

•6 guests for VIP Sponsors area to event day of choice

•15 tickets for general admission to event day of choice

Page 14: All My Single Ladies Sponsorship Proposal

Silver Sponsor - $2000+

Advertising & Public Relations

•Logo on all printed collateral including flyers and posters

• Logo in all programs

•Logo or mention on Social media networking (Facebook & Twitter)

•Mention in all press releases, event publicity, etc.

On-site Signage and Recognition

•Logo on general event banners in venue

Hospitality

•4 guests for VIP Sponsors area to event day of choice

•10 tickets for general admission to event day of choice

Bronze - $1,000+

Advertising & Public Relations

•Logo on all printed collateral including flyers and posters

• Logo in all programs

On-site Signage and Recognition

•Logo on general event banners in venue

Hospitality

•2 guests for VIP Sponsors area to event day of choice

•6 tickets for general admission to event day of choice

Supporter - $500+

Advertising & Public Relations

•Logo in all programs

Hospitality

•2 guests for VIP Sponsors area to event day of choice

•4 tickets for general admission to event day of choice

Thank you again for your interest in partnering with “All My Single Ladies” on the promotion of your brand.

Page 15: All My Single Ladies Sponsorship Proposal

SPONSOR APPLICATION

PLEASE FILL OUT AND FAX, EMAIL OR MAIL TO:

[email protected]

Ph: 724.544.5126—Fax740.314.5747

Midville Studios 4102 Sunset Blvd Steubenville OH 43952

Company Name:_______________________________________________________________________

Contact Name:________________________________________________________________________

Telephone:______________________________ Fax:_______________________________

Website:________________________________ Email:_____________________________

Level

I would like to sponsor at the level of (please check one)

□ Presenting Sponsor $20,000+

□ Stage Sponsor $15,000+

□ Seating Area Sponsor $10,000+

□ Entrance Sponsor $10,000+

□ Platinum Sponsor $5,000+

□ Gold Sponsor $3,000+

□ Silver Sponsor $2,000+

□ Bronze Sponsor $1,000+

□ Supporter $500+

□ Other: ________________________________________________________________________________________

________________________________________________________________________________________________

________________________________________________________________________________________________

If interested in negotiating or exchanging any of the deliverables of any listed package or for a list of underwriting

opportunities, please contact: Chauncey Roseberry at [email protected] or 724.544.5126 or Aundrea Jackson at

[email protected] or 740.282.1508.