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Page 1: All rights reserved © 2005, Alcatel Competition Overview SMB Solution Marketing 2006 5.0

All rights reserved © 2005, Alcatel

Competition Overview

SMB Solution Marketing 2006

5.0

Page 2: All rights reserved © 2005, Alcatel Competition Overview SMB Solution Marketing 2006 5.0

All rights reserved © 2006, AlcatelAlcatel OmniPCX Office / Page 2

OmniPCX Office Release 5.0 Introduction

Competition overview What’s New• Panasonic

• Avaya

• Siemens

• Cisco

• Nortel

• Samsung

• Ericsson

• Aastra

Page 3: All rights reserved © 2005, Alcatel Competition Overview SMB Solution Marketing 2006 5.0

All rights reserved © 2006, AlcatelAlcatel OmniPCX Office / Page 3

Who is the competition ?

OmniPCXOmniPCX OfficeOffice

IP Office

OS7200KXTDA

INTEGRAL 5D/5E

BCM

HIPATH 3xx0

NeXspan

Business Phone 250MD Evolution

CM Express

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Panasonic KXTDA R2.1 : Features overview

Capacity : Up to 128 native users with 4 models Architecture :

Proprietary Operating system

Traditional wall mounted system not rackable Applications

Integrated entry level VM, External full voice mail KXTVM50/200 CTI third party with external server, TAPI & CSTA Mobility DECT offer

Internet features Not available

VOIP Integrated H323 gateway/gatekeeper (IP telephony from R2.1)

Up to 128 IP users, Support of G711/G729a/b

IP trunking H323 V2

2 IP phone model

KXTDA100/200KXTDA100/200

KXTDA15/30KXTDA15/30

NEW

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- No integrated call center (heavy external solution)- Integrated basic VM (2p/90mn) and external voice mail expensive- Not an appliance system - Only 2 IP phones available and no IP softphone- Specific Dect board (missing optimization in slot)- No keyboard to make dial by name- Expensive remote worker solution with extender 4000- No possibility to upgrade from KXDA 100 to 200- No network management, only remote configuration via dial up optional modem- No SIP trunking/peering nor SIP networking

- Easy to install and use- Back light on dedicated terminal- DECT handset range (4)- Hotel solution

Panasonic KXTDA R2.1 : Weakness & Strengths

NEW

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Why your choice will be an OmniPCX Office

OmniPCX Office is feature rich• OmniPCX Office offers an integrated Call center

• Call by name feature is provided from the station through keyboard

OmniPCX Office is IP NGN ready • WiFi offer with features transparency on handset

• OmniPCX supports the latest SIP standard for SIP peering and networking

OmniPCX Office is One software• Full integrated features voicemail up to 200 hours

• Openness on applications CSTA, CTI, XML …

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Avaya IP Office R3.1 : Features overview

Capacity : Up to 360 users with 3 different models (SOE,IP406V2, IP412)

Architecture : Proprietary Operating system

All in One concept stackable with up to 12 boxes Applications

Integrated basic voicemail with AA on SOE and IP406V2 or voicemail Lite FoC, optional Voicemail pro 3.0 on external server with enhanced features

Integrated Call Center CCCV5.0 on external server

DECT (over IP) and VoWLAN offer, Softphone, attendant console Internet features

Shared internet access (PPPoE), FW, VPN PPTP/IPSec (DES/3DES) VOIP

Integrated H323 gateway/gatekeeper

Up to 360 IP users, Support of G711/G729a/b, H323V2 and H.450

NEW

NEW

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Avaya IP Office R3.1 : Weakness & Strengths

- Only H.323 service level supported on IP phones- Migration from SOE / IP406 to IP412- Lack of flexibility and compactness (up to 12 expansion boxes)- Limited VPN tunnels for remote workers- Expensive Dect solution with low features integration- No keyboard for dial by name- No hotel offer- No Network management solution- No SIP trunking/peering nor SIP networking- limited SMDR metering

- All in one box - Centralized Voice mail and networking with VPIM support- SNMP trap management - Support of Tenovis TDM phones- Dect over IP support (Kirk)

NEW

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Why your choice will be an OmniPCX Office

OmniPCX Office is more flexible and hardware optimised

• Better modularity and scalability with 3 racks and mixed boards

• No 12 boxes to manage

OmniPCX Office is based on standard• OmniPCX Office is Linux base not proprietary operating system

• OmniPCX supports the latest SIP standard for SIP peering and networking

OmniPCX Office is One software• No need of supplementary external PC for VM PRO and Call Center

features Voicemail with up to 8 ports 200h Call Center with up to 32 active agents for SMBs

• Hotel offer

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Siemens Hipath3000 R5.0 : Features overview

Capacity : Up to 500 users with 3 different models (hipath33xx/35xx/37xx/38xx) and 2 different form factor, rack and wall mounted

Architecture : Proprietary Operating system

Applications Integrated Entry model VM (2p/60mn), Xpression Compact VM + AA and

advanced features

Hipath Pro Center call center suite with advanced features, Unified messaging

DECT and VoWLAN offer (WiFi Siemens Handset), OptiClient130 Softphone, attendant console

Internet features Shared internet access (PPPoE), FW, Multisite LAN-LAN

VOIP Integrated H323 gateway/gatekeeper

Up to 500 IP users, Support of G711/G729a/b, H323V2 and H.450

NEW

NEW

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Siemens Hipath3000 R5.0 : Weakness & Strengths

- Missing scalability (no extension possible by additional racks, costly migration)- Boards are not hot plug - No SIP trunking/peering nor SIP networking (announced in R6.0)- No advanced internet functions, no integrated e-mail server- No integrated unified messaging solution- Expensive Dect solution with low features integration- No keyboard for dial by name- SIP terminals clients announced (R6.0) but still not supported

- Siemens DECT Handset at cheap price - System integration in Data environment with SNMP management- Full feature IP networking with Cornet IP- Wide terminals portfolio (TDM, SIP, WLAN)

NEW

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Why your choice will be an OmniPCX Office

OmniPCX Office is Expendable• From OmniPCX Office is covering from 6 to 200 extensions with common

hardware

• 6 systems to manage without any possibility to upgrade for Siemens

OmniPCX Office is easy to maintain• OmniPCX Office boards are hot plug

OmniPCX Office is One software• Internet access, e-mail server, intranet server, integrated unified messaging is

offered in OmniPCX Office, No need of an external box to provide e-Mail.

• Voicemail Pro with up to 8 ports 200h

• WiFi offer with features transparency on handset

• OmniPCX supports the latest SIP standard for SIP peering and networking

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Cisco Call manager Express 3.3 : Features overview

• Dixit Cisco • “Cisco CallManager Express provides a full set of common used key system and

low end PBX telephony features especially designed for the small and medium business or branch offices”

Capacity • Up to 240 IP phones (Cisco 3845) , but targeted 20-100 users

Architecture : • Software 3.3 in a Integrated Service Router (ISR)

• Support AES Voice encryption IP phones, support third party IP Phones (SCCP/H323)

• Dect over IP support (OEM KIRK) Applications

• AIM-CUE integrated in the router, and support of up to 120 mailboxes on the external module NM-CUE

• Basic automatic call distribution (B-ACD) and Automatic Attendant with call queuing and statistics

• XML application openness, Voice WLAN supported

NEW

NEW

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Cisco Call manager Express 3.3 : Weakness & Strengths

- Basic Manager/secretary needs external server

- Limited to QSIG networking

- Still no softphone and limited remote IP phones across the WAN

- Choice for 1 language for all IP phones between the 11 listed

- TAPI is not supported

- Several management tools with redundancy

- Limited to 100 entries in the telephone book

- If more than 120Mboxes required :external Unity 4.0 server

- No migration possibility, upgrade to higher router model to increase the user capacity

- SIP trunking support

- Dect over IP solution (OEM KIRK)

- Voicemail networking VPIM

NEW

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Why your choice will be an OmniPCX Office

OmniPCX Office is offering the advance voice solution• Full featured PBX/IP-PBX compare to a limited featured and pure IP solution

• Suitable for Main site and Branch Offices not only branch like Call Manager Express

• Do not need any router or data infra to support voice

OmniPCX Office is less expensive• Voice mail hardware embedded

• Business/E-business solution delivering more features for cheaper price

OmniPCX Office is end user oriented• Support PimPhony softphone

• Support PimPhony Attendant including networking capabilities

• Providing a complete, experienced and proof telephony features

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Nortel BCM R3.7 : Features overview

Capacity :Up to 250 users with 3 different models BCM50(10/30 users), BCM200 (20/40 users) , BCM400 (40/130)

Architecture : VXWORKS for call handling on MSC, Redundant Power supply

Redundant hard disk (raid) Applications

Integrated Voicemail,Optional licenses 16/32 ports and up to 200h, 1000 mailboxes, Voicemail networking (VPIM/AMIS)

Integrated Call Center, DECT (New handsets), WiFi (Spectralink), Softphone Internet features

Shared internet access (PPPoE),VPN PPTP/IPSec (DES/3DES), Proxy web caching (100MB), File server,Email server

VOIP Integrated gateway/gatekeeper

Up to 90 IP users, Support of G711/G729/G723.1, H323V2

NEW

NEW

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- No Hot plug ware Bay modules- Migration from BCM200 to BCM400- Limited to 90 IP phone- Old Norstar telephony integrated- Release 3.7 is already obsolete due to the coming of R4 based on Linux - No intranet Web Server- No keyboard for dial by name- Limited to 30 simultaneous calls in G723.1 and 48 in G.729

- Wide range of WAN interfaces- Voicemail networking - Powerful Call Center- Network Management Configuration

Nortel BCM R3.7 : Weakness & Strengths

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Why your choice will be an OmniPCX Office

OmniPCX Office is more flexible and modular• Better modularity and scalability with 3 racks and mixed boards

OmniPCX Office is not IP limited• Up to 200 IP phone compare to 90 for BCM

• No limitations, up to 16 channels per CoCPU (4/8/16) and 96 channels in the system compare to BCM with 30 simultaneous calls in G723.1 and 48 in G.729

• OmniPCX supports the latest SIP standard for SIP peering and networking

OmniPCX Office is One software• WiFi offer with features transparency on handset

• No disruption on software upgrade

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OfficeServ 7200 : Features overview

Capacity : 4 models OS12 small system for up to 12 users, OS7100 for up to 25 users (soon

available) OS7200 support for up to 216 users in 2 racks, OS7400 up to 626 users)

Applications Integrated Voicemail with AA up to 12 ports 16h(CF)/ 100h(HD) Integrated ACD

Applications on Linux based PC server Email server, SIP server OfficeServ Solution(CTI, OfficeServ Operator)

Internet features Shared internet access

Email server and CTI server on external PC VOIP

External SIP server with proxy SIP clients supported

NEW

NEW

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OfficeServ7200 : Weakness & Strengths

- External LINUX server for application- Limited modularity with only 2 racks with 122 users/rack- Range 3 IP terminals only- No keyboard for dial by name- Limited to 12 bases stations (WLAN)- Voicemail taking one slot module- No CSTA server- VxWorks less reliable than Linux- SIP clients supported through external server

- VOIP : 16 channels per card- Support G726 codec (required for the WLAN IP phones)- Integrated Switch 10/100BT- Power over LAN 802.3af

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Why your choice will be an OmniPCX Office

OmniPCX Office is more flexible and modular• Better modularity and scalability with 3 racks and mixed boards

• Choice on mobility offer between Dect for voice only or WLAN for voice and data

• Mobility on OmniPCX Office allows up to 60 bases stations and 120 DECT handsets. This answer to all cases of coverage for the SMB market.

OmniPCX Office is feature reach• Dial by name is native in OmniPCX Office

• Support PimPhony Attendant including networking capabilities

OmniPCX Office is One software• No need of supplementary external PC & software for applications : email server,

CTI…

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Ericsson Business Phone R8.0 : Features overview

Capacity : Four models BP Compact : 6-30 users BP 50 :small system for up to 64 users BP128 I: Up to 128 users (Rack version) BP 250 : Up to 200 users (250 for Hotel version)

Applications Integrated voice mail, DECT, Screen base console ACD Offer integrated Hospitality, Business phone management suite, Fax integration, CTI evolution, Digital Residential Gateways (DRGs)

Internet features Not available

VOIP IP trunk, H323 gateway IP telephony

NEW

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Ericsson Business Phone R8.0 : Weakness & Strengths

- No migration from one system to another in the range (Except Compact to BP 50)- No integrated LAN switch- Only H323 base feature for IP telephony - No appliance system- No central directory (only local on sets)- Minor evolution between R7.0 and R8.0

- GSM feature integration- Wide range DECT offer- Integrated ACD with basic free of charge

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Why your choice will be an OmniPCX Office

OmniPCX Office is Expendable• From OmniPCX Office is covering from 6 to 200 extensions with

common hardware

• Upgrade for Ericsson from one model to the next in the range not possible.

OmniPCX Office is VOIP• OmniPCX Office is offering full features on IP telephony compare to

Ericsson limited to H323 feature level

• OmniPCX supports the latest SIP standard for SIP peering and networking

OmniPCX Office is One software• OmniPCX Office is an appliance systems offering internet access, e-

mail server….

• OmniPCX Office is offering Cellular extension features integration

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AASTRA NeXspan R4.1 : Features overview

Capacity : Up to 640 users with 4 different models • (NeXspan XC, XS, XL) and 2 different form factor rack and wall mounted

• NeXspan XS-12 (basic XS without expansion daughter board : marketing package) Architecture :

Proprietary Operating system Applications

Integrated voicemail with AA, Unified messaging M7470/75, network management with M7425 enterprise, TWP

Dect offer with new handsets, softphone, call center

New dedicated terminal M725 Internet features

No internet features VOIP

Integrated H323 gateway/gatekeeper

Up to 250 IP users on XL, Support of G711/G729a/b, G723.1

NEW

NEW

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EADS NeXspan R4.1 : Weakness

- Limited flexibility, 3 cabinets, XC, XS, XL which are not compatible- no appliances features, shared internet access, proxy/webcaching,

filesharing- No integrated LAN switch- No VoWLAN offer- No SIP offer on NeXspan X models- Dect on S0 with ADPCM card for 4 channels (cost+slot use)- NeXspan XS doesn’t support VoIP- Minor evolution since release 3.2

- networking over IP (VPN) using MOVACS signaling- full features IP telephony support- Centralized management with M7425

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Why your choice will be an OmniPCX Office

OmniPCX Office is more flexible and modular• Better modularity and scalability with 3 racks and mixed boards

versus Aastra with no upgrade from XC to XS and XL rack

• OmniPCX Office CE support VoIP

OmniPCX Office is based on standard• OmniPCX Office is Linux base not proprietary operating system

OmniPCX Office is feature rich• WiFi offer with features transparency on handset

• OmniPCX supports the latest SIP standard for SIP peering and networking

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Conclusion : Be aware about competition but …

• VOIP, Call center, Appliance server, Telephony, Mobility, Voice mail…are key selling words today.

• All our competitors are playing with….

• But only one system is able to provide all these key selling words

In the range 6-200 with the same software Able to offer all new needs :

– IP on wired terminal– WiFi Voice over Wireless LAN– SIP trunking to carrier– SIP Networking

With flexibility, scalability, reliability With a single software

This is the Alcatel OmniPCX Office

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