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Station Road, Datar Colony, Bhandup (East), Mumbai -400 042.Tel.: 2566 6691/2566 2921 • Ernail : info@radav.org

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11i)~Li>= 'ID£ I SUBJECTS TIME SUBJECTS TIME SUBJECTS.ENTREPRENEAURSHIP &s: - 7.00 am- BUSINESS POLICY 1l.00 am-- BUSINESS ENVT. MGMT. OF SMALL &- 7.45 am. & ENT. MGMT. 11.45 am.- - MED. ENT.

= 1~~5- 7.45 am - 1l.45 am-= iC~;-I~ EV T. MGMT. DIRI:.:CT TAX INTERNATIONAL MKTG.8.30 am 12.30 pm.- - 1 TROTOCOST 7.00 am- PRODUCTION & 1l.00 am-- RETAILMGMT= '-;'(5 :cl.. AIC 7.45 am. TQM 11.45 am.

~ .~ 7.45 am- BUSINESS RES. 11.45 am- IND. MGMT THOUGHT- ~:~,==- BUSINESS MATHS- '..., ;..~,....... 8.30 am METHODS 12.30 pm. AND PRACTICE

IMC&~ "". Lt. !~ - 7.00 am- ADVERTISING I 11.00 am - INTERNATIONAL- A G. ECO.I- - 7.45 am. CHANGE 11.45 am. FINANCE= --

lvIANAGEMENT=- -.. .•.a: RURAL MKTGI= - 7.45 am - 11.45 am-DUSTRIAL LAW 8.30 am . TRAINING &

12.30 pm.OPERATION RESEARCH

DEVELOPMENT-=-= 1l.00 am- INVESTMENT ANAL YSIS- -- -- --= 11.45 am. & PROTFOLlO MGMT-= r'

B.M.S. TIME TABLE (INTERNAL EXAM) FEB.-2016(SEM-Il, IV & VI) FOR FEBRUARY 2016

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} S.Y.B.M.S. (SEM. IV)(Internal Test)

SUB: BUSINESS PLANNING & ENTREPRENEURiAl MANAGEMENTMarks: 20 Date: 01.02.2016

Roll No. :

Q.1 Match the foflowina : (0.5 x 10) [5]'A' 'B'

(1) Classical Entrepreneur (a) Shy and lazy(2) Fabian Entrepreneur . (b) Stereotype(3) Induce Entrepreneur (c) Incentive, Tax benefits(4) Drone Entrepreneur (d) Continue business m(5) Industrial Entrepreneur traditional way(6) Feasibility Study (e) Product oriented(7) Project Appraisal (f) Assessment of project(8) Aziz Premji (g) Practical utility(9) Narayan Murthy (h) Infosys(10) Schumpeter's Theory (i) Wipro

m Innovation

Q.2 Answer in one line: (1 x 5)(1) Define entrepreneurship(2) What is innovation?(3) Explain 'Risk Taking'.(4) Explain Self-help Group.(5) Who is Fabian entrepreneur?

[5]

Q.3 Answer any TWO: (2 x 5)(1) Explain McClelland's Theory of Entrepreneurship.(2) Explain problems faced by women entrepreneur.(3) What are the qualities of an entrepreneur?

[10]

Date: 01.02.2016

S.Y.B.M.S. (SEM. IV)(Internal Test)

SUB: DIRECT TAXES

Roll No. :

r51

Marks: 20

Q.l Match the columns:Column 'A' Column 'B'

(1) Direct Tax(2) Income Tax Act ~(3) Assessee(4) Shiv Tej Co-op. Society(5) NRI(6) OR(7) Bank of Baroda Ltd.(8) Sec. 16(ii)(9) Professional Tax(10) City Compensatory

Allowance

(a) 1961(b) Entertainment Allowance(c) Not Resident in India(d) Company(e) It is to compensate the

employees for higher cost ofliving in cities

(f) Paid by the employer onbehalf of the employee

(g) An association of persons(h) Ordinary Resident(i) Income Taxm As person by whom any tax

or any other sum of money ispayable under the Act

Q.2 Answer in one sentence :(1) Assessment Year(2) Indirect Tax(3) Entertainment Allowance(4) Previous year(5) Basic condition of Residential Status

[5]

. Q.3 Attempt any TWOof the following: [10](1) Determine the legal status of the following:

(a) State Bank of India(b) Mumbai University(c) Bombay Municipal Corporation(d) Shree Ram Co-operative Society(e) A firm consisting partners X and Y(f) Joint Family consisting Mr. Raj and Mrs. Raj and their sons

Dinesh and Rajesh(g) Pancyahats

(2) Mr. Karan, a US citizen, but a person of Indian origin, comes toIndia for the first time from 1.4.2014 to 28.6.2014. His total staycl 1 t 5 dxrrrng as years was as un er:

Year ended No. of days stay in India31.03.2010 2531.03.2011 18231.03.2012 7831.03.2013 12531.03.2014 2

Determine his residential status under the Income Tax Act, 1961for assessment year 2015-16.

(3) Mr. Kamat who is in Government Service receives ~ 5,000 p.m. asbasic salary, ~ 500 p.m. as Dearness Allowance and ~ 380 p.m.as Entertainment Allowance. Profession Tax paid is ~ 1,480.Compute the income from salary for the assessment year 2015-16.

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S.Y.B.M.S. (SEM. IV)(Internal Test)

SUB: PRODUCTION AND TOTALQUALITYMANAGEMENTMarks: 20 Date: 02.02.2016

Roll No. :Q.l Fill up the blanks: [2Y2]

(1) In the manufacturing organisation, production is the fabricationof a physical object through the use of , materials andequipment.

(2) Right quality, right quantity, right time and right arefour basic requirements of customers.

(3) An efficient plan layout makes use of spaceavailable.

(4) Product layout is useful for production ofstandardized products.

(5) In Process Production, production is carried onthrough a uniform and standardized sequence of operations.

Q.2 State whether the following statements are True or False. [2%](1) Production control is necessary to ensure that the manufacturing

takes place in the manner stated in the plan.(2) Products are not created to give practical shape to ideas struck

accidentally.(3) Aesthetic design of a producer helps in attracting the customers.(4) Customers' requirement and psychological effects are not a factor

to be considered while designing a product.(5) Market denotes a place where particular products are sold.

Q.3 Answer in one or two sentences: [5](1) How does attitude of local people affect the decision to locate a

plant at a particular place?(2) Describe briefly anyone characteristic of an efficient plant layout.(3) What do you understand by fabricated goods?(4) Name anyone way in which an existing product can be

developed?(5) What is Unidirectional Flow with reference to product layout?

Q.4 Answer any TWOout of the following three sub-questions: [10](1) What do you understand by Translation Stage with reference to

Product Design?(2) List five disadvantages of a Product or Line Layout.(3) Describe briefly convenience goods and list three kinds of

convenience goods.

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Marks: 20

S.Y.B.M.S. (SEM. IV)(Internal Test)

SUB: BUSINESS RESEARCH METHODDate: 02.02.2016

Roll No. :

Q.l True or False: [2%](1) Research is offered only to inquiry.(2) AIDAmeans Action, Interest, Development and Attraction.(3) Marketing mix includesphysical evidence.(4) "Who, what, when, where and how are the part of descriptive

research."(5) Qualitative research is related to statistical data.

Q.2 Match the following : [2Y2]Column CA' Column CB'

(1) Hypothesis (a) Systematic Plan(2) Research Design (b) Mathematical Models(3) Questionnaire (c) Tentative assumption(4) Quantitative Research (d) Primary Research(5) Historical Research (e) Applied Research

(f) Events, past

Q.3 Answer in one sentence:(1) Define Research(2) Identifying problem(3) Casual Research(4) Scientific Method(5) Exploratory Research

[5J

Q.4 Answer in brief: (Any TWO)(1) Discuss in detail stages in research.(2) Give Nature of Research(3) Discuss Need of Research in business.

[10]

Roll No. :Marks: 20

S.Y.B.M.S. (SEM. IV)(Internal Test)SUB:CHANGEMANAGEMENT

Date: 03.02.2016

Q.l State True or False : [5](1) Social factors of changes refers to change in government policies,

level of competition and scarcity of resources.(2) Collective Autonomy means the degree to which employees are

free to manage themselves.(3) Reactive changes are in response to an event or series of events.(4) Resistance to change means support to the organizational

change.(5) There is no concrete way of defining or measuring culture.(6) Kurt Lewin is the founder of Action Research Model.(7) Revolutionary change is gradual, incremental and specifically

focused.(8) Organizational culture is the way that a company operates.(9) Change in structure would imply changes in how the things are

done.(10) Behaviour of people can be changed easily.

Q.2 Explain the following concepts:(1) Change in tasks(2) Output(3) Unfreezing(4) Changes in managerial personnel(5) Levels of change

[5]

Q.3 Write short notes on: (Any TWO)(1) External forces of change(2) Types of change(3) Action Research Model

[10]

S.Y.B.M.S. (SEM. IV)(Internal Test)

SUB: INTEGRATED MARKETING COMMUNICATION &ADVERTISINGMarks: 20 Date: 03.02.2016

Roll No. :

Q.l Match the following: (10 x 0.5) [5]'A' 'B'

(1) Publicity (a) Distort information(2) Public Relation ~ (b) Marketing towards huge(3) Facebook population(4) High involvement (c) Medium(5) Low involvement (d) Non-personal(6) DAGMAR communication(7) Mass Marketing (e) Public attitude(8) Niche Marketing (f) Social media(9) Noise (g) Luxury goods(10) Channel (h) Plastic products

(i) Advertising modelU) Marketing towards small

segment

Q.2 Explain following concepts: (1 x 5)(1) Objective(2) Market segmentation(3) Competitive analysis(4) Opportunity analysis(5) IMC

[5]

Q.3 Answer any TWO: (2 x 5)(1) Explain features of IMC(2) Explain DAGMARModel(3) "Internet as a tool of IMC". Justify.

[10]

S. Y.B.M.S. (SEM. IV)(Internal Test)

SUB: TRAINING AND DEVElOPMENT IN HRMMarks: 20 Date: 03.02.2016

Roll No. :

Q.l State whether the following statements are True or False. [3](1) Trained workers make better and economic use of materials and

machines.(2) A well planned and systematically organized training programme

reduce the learning span.(3) Ethics are the principles of right and wrong that are accepted by

an individual.(4) Managerial obsolescence is the failure to adopt new methods in

the organisation.(5) The goal of training is quick improvement in performance.(6) There are six dimensions of training.

Q.2 Match the columns : [2]'A' 'B'

(1) Retaining Employee (a) Improves productivity(2) Assessment of training (b) Produce solution(3) Training (c) Contextual factors(4) Skill (d) Career planning and

development

Q.3 Answer in one sentence:(1) Explain the concept of training in specific skills.(2) What is productivity?(3) What is skill acquisition?(4) What is reinforcement?(5) Explain performance appraisal.

[5]

Q.4 Answer in detail: (Any TWO)(1) Discuss scope of training.(2) Explain principles of training.(3) Discuss needs for training.

[10]

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Marks: 20 Date: 03.02.2016

S.Y.B.M.S. (SEM. IV)(Internal Test)

SUB: RURAl MARKETING

Roll No. :

Q.1 State True or False: (0.5 x 10) [5J(1) Today's rural consumer is illiterate.(2) Rural customer and urban customers are same.(3) Mandi is weekly market.,(4) Social media is not popular in rural market.(5) Few companies design separate products for rural customers.(6) Demand by rural customers towards lifestyle product has

increased.(7) Pricing strategy for rural market should be different than urban

market.(8) All customers in rural market is poor.(9) Gray market product has much scope in rural market.(10) Market segmentation is not needed in rural market.

Q.2 Explain the following concepts: (1 x 5) [5](1) Social Media(2) Reference Group(3) Mandi(4) Mass Marketing(5) Rural Customer

Q.3 Answer any TWO: (2 x 5) [10](1) Explain characteristics of rural consumer.(2) Compare and contrast rural markets with urban market.(3) What are the problems in rural marketing?