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  • PAUL

    A SC

    HER

    introduction

    Citibank TheNewYorkPublicTheater TheAmericanMuseumofNaturalHistory.

    AmericanTypographer/GraphicDesigner

    backgroundBorninWashingtonD.C.in1948TylerSchoolofArtinPhiladelphiaandtheCorcoranCollegeofArt andDesigninWashingtonD.C.,earningaBachelorofFineArts1970sarecordcoverartdirectoratbothAtlanticandCBSRecords1984co-foundedKoppel&ScherSince 1991 a principal at the New York office of the Pentagram design consultancyCurrentlyinvolvedintheplanningofanewmulti-use“urbancenter” intheMountVernonSquareneighborhoodofWashingtonD.C.TeachesattheSchoolofVisualArtsinNewYork.

  • works

  • achievements

    PAUL

    A SC

    HER

    1998ArtDirectorsClubHallofFame2000ChryslerDesignAwardforInnovationinDesign2001GoldMedalfromtheAmericanInstituteofGraphicArts1998-2000PresidentoftheNewYorkChapteroftheAmericanInstitute ofGraphicArtsSomeofherworkisinthepermanentcollectionoftheMuseumof ModernArtandtheCooper-Hewitt,NationalDesignMuseum, theZurichPosterMuseum,theDenverArtMuseum,andtheCen treGeorqesPompidou,Paris.FourGrammyAwardnominations

    discussionFastCompanysay“YoumayneverhaveheardofPaulaScher,butit’snearlyimpossiblenottoknowherwork.EverytimeyoupassaCitibankATMorhandoveroneofitscreditcardswiththeiconicred-arched“Citi”logo,you’reinherorbit.WhenyouopenaboxfromTiffany,withitsslender,eleganttypeface,you’redecodingamessageshehassentyou.Ifyou...arecharmedbythesignsontheNewYorksubwayfortheMet-ropolitanOpera...you’reunderthespellofthisastonishinglyversatile,formidablytalenteddesigner.”

    successfulwomandesigner

  • Noisy Decent Graphicshttp://noisydecentgraphics.typepad.com/design/2006/09/paula_scher.html

    Pentagram http://www.pentagram.com/en/partners-scher.htm

    Typographicahttp://typographi.com/001046.php

    Wikipediahttp://en.wikipedia.org/wiki/Paula_Scher

    Sheisamongaprivilegedfewwhohavedirectlycontributedtothecityscapethroughdesignsformuseums,schools,institutions,andstores.

    PAUL

    A SC

    HER conclusion

    .

    references

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