2014 career & workplace trend: how to stay competitive

2014 CAREER &WORKPLACE TRENDS

…AND WHAT YOU CAN DO TO STAY COMPETITIVE

www.getsmarter.co.za

COMPANIES ARE CHANGING THEWAY THEY HIRE…

Personal branding becomes a moredeciding factor for recruiters

and employers

Employers turn to social mediato recruit and scout

Word of mouth referralsincrease in value

Source: http://www.jobmail.co.za/blog/4-predicted-recruitment-trends-south-africa-2014/

PERMANENT EMPLOYMENT ISNO LONGER GUARANTEED

Companies staff up and downas needed, creating a greater needfor freelancers or contract hires

The freelance economy booms Source: http://www.forbes.com/sites/sage/2014/02/11/why-the-new-freelance-economy-is-great-for-your-small-business/

WORKPLACEDEMOGRAPHICS CHANGE

18% of baby boomers willretire in the next five years

18%

Companies move to focus onsuccession planning and new

leadership roles open up

With years of experience about to leavethe workplace, strong focus is placed

on training and mentorship Source: http://www.bizcommunity.com/Article/196/633/106772.html

NEW JOB TITLES START TOBECOME THE NORM,

INCLUDING…

Legal positions inonline reputations, social media

policies and privacy rights

Engineering positions in sustainabilityand alternative energy

Marketing positions in Google Analytics,SEO, content optimization and

content marketing Source: http://www.bizcommunity.com/Article/196/633/106772.html

2014 BRINGS WITH IT NEWRULES FOR CAREER SUCCESS

Being successful in 2014 meansactively managing your career

A MODERN CAREER IS A PATH ONWHICH AUTONOMY, MASTERY,AND PURPOSE INTERSECT TO ACHIEVEPERSONAL MEANING – SAM PADDOCK, CO-CEO, GETSMARTER.

A MODERN CAREER IS A PATH ONA MODERN CAREER IS A PATH ON

WHAT CAN YOU DOTO STAY COMPETITIVE?

In 2014, the responsibility for careermanagement has shifted to you,

the individual.

Achieving success in your career is anactive process of identifying market needs,

defining your career goals, developingyourself as a project, and marketing your

personal brand.

1. UPSKILL

Demonstrate your ability to learn, and provethat your skills are current.

2. DEVELOP YOUR PERSONAL BRAND

Brand “you” has never been more important.

3. MANAGE YOUR DIGITAL FOOTPRINT

Demonstrate your ability to learn, and provethat your skills are current

Turn to social media and your networksin your job search 92% of companies

use social media for recruiting orreference checks

92%

DOWNLOAD THE 2014 CAREER GUIDE ORTHE 2014 PERSONAL BRAND GUIDE

to learn more about advancing your career in 2014

IMPROVING LIVES THROUGHBETTER EDUCATION

www.getsmarter.co.za