3 blog posts you'd love to read

3 Blog Posts People Will Love To Read

Business Pros Webinar

The fundamentals stay the same…

• Video or Text• These 3 posts can work whether you are posting a video or writing a

text post for your blog

• Length• You can write a short post or long posts

• Where you share• Whether you are posting through Facebook, Twitter, RSS, email, etc.• The elements talked about in each of these posts will work across

each channel

The fundamentals stay the same…

• Video or Text• These 3 posts can work whether you are posting a video or writing a

text post for your blog

• Length• You can write a short post or long posts

• Where you share• Whether you are posting through Facebook, Twitter, RSS, email, etc.• The elements talked about in each of these posts will work across

each channel

Let’s dive in.

POST1

Post 1: The Killer Headline

• No matter what you’re talking about, there’s a headline that will grab attention.

Post 1: The Killer Headline

• No matter what you’re talking about, there’s a headline that will grab attention.

• A GREAT headline has the following…• Ease of interpretation/use• Benefits• Mystery• Details

• Instead of “Be Healthy Today”…• “5 Ways to Have a Healthier Heart Before Breakfast”

POST2

Post 2: The Killer Body

• Long copy is NOT always the answer!• Anybody can have ideas--the difficulty is to express them without

squandering a quire of paper on an idea that ought to be reduced to one glittering paragraph.

– Mark Twain

Post 2: The Killer Body

• Long copy is NOT always the answer!• Anybody can have ideas--the difficulty is to express them without

squandering a quire of paper on an idea that ought to be reduced to one glittering paragraph.

– Mark Twain

• Be brief but MAKE IT COUNT!• Do it the Ernest Hemingway-way

• Friends bet him he couldn’t write a story in 6 or fewer words• “For sale: baby shoes, never worn” • He won.

POST3

Post 3: Killer Keywords!

• Keywords are the food that search engines eat to stay alive.• If you don’t use them, you’re starving them!• Don’t starve them.

• What are some keywords you could use?• Health, Heart, Fitness, Chiropractic, Sleep, Subluxation

• Where should you use them?• Short Answer: Everywhere.• Long Answer: Blog title, body of the blog post, tags,

description, meta description• SynPractic takes care of the complicated bits!

Woo! You’re ready to post.

• Email us!• bizpros@synduit.com

• Got a topic you want me to present on?• Send it in!