advertising agencies (07.2010)
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The GoMo News Advertising Directory 151 mobile marketing companies
A: Agencies
An Advertising Agency manages and runs campaigns for mobile brands. B: Ad Networks
An ad network is usually a self-service platform where brands and consumers can manage thesale of ad inventory online.
C: Ad Enablers
An ad enabler is an exchange that can serve adverts from a number of mobile ad networks toyour mobile site. Enablers also manage in application advertising for games and iPhoneapplications.
D: Ad Based Business Model
These are mobile companies with an advertising based service. An ad insertion platform orthose that offer SMS and MMS advertising.
E: Mobile Platforms
These are platforms that serve mobile adverts and can be sold into companies and operators.
F: Mobile analytics
These are mobile analytics companies. They can track your users on your mobile site.
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Table A: Agencies
01design www.01tribe.com is an Italy-basedbrand advertising agency thatspecializes in mobile
A
12snap www.12snap.com is a Germancompany. It creates mobile marketingcampaigns for brands and agencies -Nokia in particular.
A
2ergo Multiserve, the www.2ergo.com technology engine, combines multiplemobile channels and billing into a verybroad marketing channel.
A
5 th Finger www.5thfinger.com creates tailoredmobile advertising campaign, fromdesign and implementation through todata gathering and reports. Theypublish on their platform AirCast.
A
Acision www.acision.com offers scalable multi-channel advertising through itsplatform. Solutions range from entrylevel campaigns through to fullyintegrated cross channel advertising.
A
Ansible A joint venture between Velti andInterpublic Group,www.ansiblemobile.com offers end-to-end mobile marketing campaignplanning.
A
Carat www.carat.co.uk is a mobile agency. A
Cellempower A broad-spectrum mobile marketingprovider, www.cellempower.com specializes in supporting mobilecampaigns across the Middle East
A
Fetch Media www.fetchmedia.co.uk offers a fullservice mobile marketing solution,creating bespoke campaigns over anychannel.
A
Gomeeki www.gomeeki.com (under construction,but contact details available) offerscampaign building, serving, billing andanalysis through in-house platform,
Origin platform has five core offerings
A
http://www.01tribe.com/http://www.12snap.com/http://www.2ergo.com/http://www.5thfinger.com/http://www.acision.com/http://www.ansiblemobile.com/http://www.carat.co.uk/http://www.cellempower.com/http://www.fetchmedia.co.uk/http://www.gomeeki.com/http://www.01tribe.com/http://www.12snap.com/http://www.2ergo.com/http://www.5thfinger.com/http://www.acision.com/http://www.ansiblemobile.com/http://www.carat.co.uk/http://www.cellempower.com/http://www.fetchmedia.co.uk/http://www.gomeeki.com/ -
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Grey www.grey.com is a large advertisingagency, and a part of WPP. Among itsinterests is a mobile advertising division
A
Group M www.groupm.com is WPP's mediainvestment management group. Itmanages global communications formany of WPP's client companies, andoffers mobile adertvising servicesthrough www.mindshare.com (seeAdvertisers and Search list)
A
iconmobile www.iconmobile.com provides tailoredcampaigns through their icmsp serviceplatform.
A
InsideMobile
Operating solely in the mobile market,www.insidemob.com offers consultancy,
management and implementation onentire mobile advertising campaigns.
A
Jinny www.jinny.ie has a campaign engine forbrands and operators.
A
Marvellous www.marvellousmobile.com plans,carries, tracks and reports on mobileadvertising campaigns through the m-hub platform.
A
Mindshare www.mindshare.com is a multi-nationaladvertising agency.
A
Miva www.miva.com is a wide-spectruminternet advertising firm with one armin mobile.
A
MobileInteractiveGroup
www.migcan.com is a massive mobileand comms company which alsohappens to handles to mobile
advertising and marketing
A
MobileOne2One
www.mo2o.com/en are pioneers onMobile Marketing in Spain. One2Onecommunication is our aim and mobileour way to achieve it. Our tools: MMS,SMS, Bluetooth, 2D Codes, MobileAdvertising, etc.
A
Mobixell www.mobixell.com delivers rich mediaads over mobile for brands andoperators
A
http://www.grey.com/http://www.groupm.com/http://www.mindshare.com/http://www.iconmobile.com/http://www.insidemobile.com/http://www.jinny.ie/http://www.marvellousmobile.com/http://www.mindshare.com/http://www.miva.com/http://www.migcan.com/http://www.mo2o.com/enhttp://www.mobixell.com/http://www.grey.com/http://www.groupm.com/http://www.mindshare.com/http://www.iconmobile.com/http://www.insidemobile.com/http://www.jinny.ie/http://www.marvellousmobile.com/http://www.mindshare.com/http://www.miva.com/http://www.migcan.com/http://www.mobixell.com/http://www.mo2o.com/en -
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Moblin www.moblin.com is an Israeli-basedmobile marketing company. It runs adsfor international brands includingMicrosoft, Doritos, Nike and Nestl. Ituses platforms including on-deck & off-deck, global ad networks andpublishers)
A
Ogilvy One The mobile branch of the Ogilvyadvertising corporation:http://www.ogilvy.com/o_one/
A
Phonevalley www.phonevalley.com provides fullservice mobile marketing. From mediaplanning and buying, to interactiveservices, mobile sites, apps, brands andconsultancy.
A
Publicis
Groupe
A multi-national marketing corporation,
www.publicis.com operate in the mobileadvertising sector with their companyPhoneValley (see Advertisers list), andin the search sector through deals withYahoo.
A
RingRingMedia
www.ringringmedia.com , the UKs firstindependent advertiser dedicated tomobile internet, tailors bespoke plansfor every client.
A
Sponge www.spongegroup.com uses any mobilechannel available to advertise forbrands. It has run campaigns on WAP,app, SMS and voice-response.
A
TheHyperfactory
www.thehyperfactory.com specialise inlong-term mobile internet campaigns.They tailor make products from initialdesign, through implementation andfinal analysis.
A
userADgents Backed by WPP,www.useradgments.com creates mobilecampaigns for brands through SMS,MMS, search & display, apps & mobileweb sites.
A
Velti www.velti.com offers over 70 ready-to-use campaign templates on their MobileMarketing Platform. They aim fortargeted ads delivered at the right time.Velti recently purchased Ad-Infuse.
A
We LoveMobile
www.welovemobile.co.uk is a London-based agency that offers planning,creation, buying, delivery and reporting
on mobile ad campaigns.
A
http://www.moblin.com/http://www.ogilvy.com/o_one/http://www.phonevalley.com/http://www.publicis.com/http://www.ringringmedia.com/http://www.spongegroup.com/http://www.thehyperfactory.com/http://www.useradgments.com/http://www.velti.com/http://www.welovemobile.co.uk/http://www.ogilvy.com/o_one/http://www.phonevalley.com/http://www.publicis.com/http://www.ringringmedia.com/http://www.spongegroup.com/http://www.thehyperfactory.com/http://www.useradgments.com/http://www.velti.com/http://www.welovemobile.co.uk/http://www.moblin.com/ -
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WPP www.wpp.com is multi-nationalmarketing company. They operate in themobile advertising sector through theircompany OgilvyOne, and invest insearch and advertising companies likeJumpTap (see above)
A
Xiam A division of Qualcomm, www.xiam.com provides a cross-platform, intelligent advertising service, available on mobile,broadband and IPTV.
A
YOC http://en.group.yoc.com/ offers fullservice mobile advertising, marketingand internet services to clients includingNews International, Coca-Cola andMotorola. Its premium open advertisingnetwork receives over 600 millionmonthly page impressions.
A
Table B: Advertising Networks
Adfonic www.adfonic.com is a self-servicemobile advertising marketplace formobile publishers and advertisers. Itlaunched in July 2009 and has beenborn out of ex-Infospace/Motricityemployees.
B
AdMob www.admob.com is the first mobileadvertising network.
B
Amoda www.admoda.com is an advertisingnetwork that serves mobile internet orin-application ads.
B
Buzzcity www.buzzcity.com is a mobile networkstroke social networking site. It offersad placement including adult on itsmyGamma social network.
B
Decktrade Another self-service mobile advertisingnetwork, www.decktrade.com allowsadvertisers to target their campaignsacross a variety of networks.
B
Gigafone www.gigafone.com is a Russian mobileadvertising player for aggregation of inapplication content.
B
http://www.wpp.com/http://www.xiam.com/http://en.group.yoc.com/http://www.adfonic.com/http://www.admob.com/http://www.admoda.com/http://www.buzzcity.com/http://www.decktrade.com/http://www.gigafone.com/http://www.wpp.com/http://www.xiam.com/http://www.adfonic.com/http://www.admob.com/http://www.admoda.com/http://www.buzzcity.com/http://www.decktrade.com/http://www.gigafone.com/http://en.group.yoc.com/ -
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Googlemobile
Google Search for mobile users offersadvertisers the chance to place theirads alongside search results.
B
Gruner+Jahr Part of Europe's largest magazine
publishing house, G+J Electronic MediaSales offers advertisers massive adplacement across multiple media,including mobile advertising.http://www.ems.guj.de/english/ It isresponsible for Vodafone Germany self-service mobile advertising platform.
B
Hands http://m.hands.com.br is a Brazilianmobile advertising network
B
iLoop mobile Through its mFinity platform,www.iloopmobile.com offers tailored adcampaigns via customisable mobilesites, text messaging, voice calls,banner ad placement and downloadablecontent.
B
JumpTap www.jumptap.com is out of the searchmarket and now provides a mobileadvertising network TapMatch.
B
madvertise German-based www.madvertise.de is an
advertising network, including a self-service platform, that serves mobileinternet and in-application ads.
B
MillenialMedia
www.millennialmedia.com creates richmedia mobile ads, and distributes themacross its own MBrand network, or withits affiliates on the Decktrade network
B
mKhoj (nowinMobi)
www.inmobi.com now rebranded toinMobi is a global mobile ad self-service
network headquartered in India.
B
MobileContentNetworks
http://mcn-inc.com is a mobile searchcompany with an ad network.
B
MobileIQ The Fabric platform fromwww.mobileiq.com serves ads frombrands and marketing agencies tomultiple networks
B
http://www.ems.guj.de/english/http://m.hands.com.br/http://www.iloopmobile.com/http://www.jumptap.com/http://www.madvertise.de/http://www.millennialmedia.com/http://www.inmobi.in/http://mcn-inc.com/http://www.mobileiq.com/http://www.ems.guj.de/english/http://m.hands.com.br/http://www.iloopmobile.com/http://www.jumptap.com/http://www.millennialmedia.com/http://www.inmobi.in/http://mcn-inc.com/http://www.mobileiq.com/http://www.madvertise.de/ -
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Mojiva www.mojiva.com is a self-service mobileadvertising provider out of the US.
B
Nexage www.nexage.com is a mobile adoptimization platform, serving frompublishers and advertisers to networks
B
NokiaInteractiveAgency
http://advertising.nokia.com offersmobile advertisers the ability to placeinventory on the Nokia Media Network(was once enpocket).
B
OfferpalMedia
In the mobile space,www.offerpalmedia.com focuses onmonetising social networking apps for avariety of mobile platforms
B
PuddingMedia
www.puddingmedia.com offers SMS,display and ringback tone advertising toagencies and brands
B
QuattroWireless
www.quattrowireless.com is a platformbased advertiser. It provides multimediaadverts and SMS campaigns, with end-to-end campaign planning and analytics
B
Third ScreenMedia
www.thirdscreenmedia.com is a self-service mobile ad network.
B
TMS Factory www.tmsfactory.com offers DIYcreation, distribution, and managementof mobile campaigns. It is owned bymobile marketing service TheTMSwayLtd ( www.thetmsway.com )
B
Widespace www.widespace.com handles ad-publishing, analytics and payments, butis mostly an ad-serving marketplace
B
Yahoo!Mobile
Yahoo! Mobile Ad Services can be placedwith any of Yahoo's mobile webservices. This includes their mobilesearch engine Yahoo! OneSearch.
B
Zestads www.zestadz.com offers WAP and SMSadvertising through a network of advertisers and publishers
B
Table C: Advertising Enablers
4 th Screen www.4th-screen.com is a premiummobile advertising network, servingtargeted ads via its ad serving platformMpression. 4 th Screen Advertising ispart of global mobile and digitalcommunications business MobileInteractive Group (MIG)www.migcan.com
C
http://www.mojiva.com/http://advertising.nokia.com/http://www.offerpalmedia.com/http://www.puddingmedia.com/http://www.quattrowireless.com/http://www.thirdscreenmedia.com/http://www.tmsfactory.com/http://www.thetmsway.com/http://www.widespace.com/http://www.zestadz.com/http://www.4th-screen.com/http://www.migcan.com/http://www.mojiva.com/http://advertising.nokia.com/http://www.offerpalmedia.com/http://www.puddingmedia.com/http://www.quattrowireless.com/http://www.thirdscreenmedia.com/http://www.widespace.com/http://www.zestadz.com/http://www.4th-screen.com/http://www.migcan.com/http://www.tmsfactory.com/http://www.thetmsway.com/ -
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AccuraCast www.accuracast.com offers advertisingsolutions for search engines, includingmobile advertising campaigns, feedbackand analysis.
C
AdCell www.adcellmedia.com is an ad enabler
for mobile content serving ads in multi-media.
C
Adinfuse(now ownedby Velti)
Adinfuse is an in-application mobileadvertising provider.
C
AdMarvel www.admarvel.com is a publisheraggregator that works to improveexisting ad-space so it brings in moreROI.
C
Adremixer www.adremixer.com gives agencies andadvertisers one control panel to manageall their mobile ad campaigns acrossmultiple mobile ad networks.
C
AdWhirl Specifically for iPhone developers,www.adwhirl.com can place and switchads with a large number of ad platformsoperating on the Apple device. Adwhirlhas been banned by AdMob but ispopular with developers.
C
Comverse www.comverse.com offers mobileadvertising options to operators, likedisplay, SMS and visual voicemail.
C
DIDMO An ad-funded gaming site,www.didmo.com offers gamers 24 hoursfree play in return for watching 4seconds of targeted advertisements
C
Goldspot http://www.goldspotmedia.com/ enables in-app and mobile web videoadvertising for brands and premiumadvertisers
C
Greystripe Targeting the mobile gamer market,www.greystripe.com display full-screenads on the handset until the user takesan action.
C
i2SMS i2SMS specializes in SMS MobileAdvertising. Public Utilities remaini2SMS's top focus areasince 2001, enabling the first true 2-way power outage notification systemin North America.
C
In GameAdvertising(IGA)
www.igaworldwide.com specialises incomplete advertising solutions forcomputer game producers. They havenow branched into mobile gaming
C
http://www.accuracast.com/http://www.adcellmedia.com/http://www.admarvel.com/http://www.adremixer.com/http://www.adwhirl.com/http://www.comverse.com/http://www.didmo.com/http://www.goldspotmedia.com/http://www.greystripe.com/http://www.igaworldwide.com/http://www.accuracast.com/http://www.adcellmedia.com/http://www.admarvel.com/http://www.adwhirl.com/http://www.comverse.com/http://www.didmo.com/http://www.goldspotmedia.com/http://www.greystripe.com/http://www.adremixer.com/http://www.igaworldwide.com/ -
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advertising.
innerActive Concentrating on free content,http://www.inner-active.com offers:advertising to content producers;embedded ads for advertisers; contentfor operators
C
Liquid AirLab
Using it's adplace application,www.liquidairlab.com places banner adson incoming call / text screens. Usersset the number of ads received per day,and can earn points and rewards per adview.
C
Medialets Specialising in iPhone ads andadvertising applications ,www.medialets.com provide analyticsand access to an advertising network.
C
MobClix www.mobclix.com is a mobile adexchange that enables easy contactbetween developers and advertisers. Italso offers an analytics service
C
MobileFX www.mobilefx.com is geared towardsmobileapplications development. They offer
applications for mobile advertising,polling, marketing campaigns andinteractive SMS campaigns.
C
Mobpartner www.mobpartner.com is a mobile adnetwork, specialized on affiliatemarketing. It works with major brands,creating CPA campaigns for Gameloft,ComScore, Buongiorno
C
Playphone A mobile internet entertainmentcompany, http://emea.playphone.com has acquired mobile advertisingcompanies and now also specialises inmobile marketing for entertainmentcompanies.
C
Pca www.puca.com is a mobile site creation
firm with a focus on ad-insertion forROI.
C
RingleaderDigital
www.ringleaderdigital.com uses itsthird-party ad serving platform, RLDSpark Server, to deliver ads throughmultiple already-exisiting mobile adplatforms
C
Smaato www.smaato.com operates the mobilead optimization platform SOMA andpartners with publishers, developersand ad networks.
C
http://www.inner-active.com/http://www.liquidairlab.com/http://www.medialets.com/http://www.mobclix.com/http://www.mobilefx.com/http://www.mobparnter.com/http://emea.playphone.com/http://www.puca.com/http://www.ringleaderdigital.com/http://www.smaato.com/http://www.inner-active.com/http://www.liquidairlab.com/http://www.medialets.com/http://www.mobclix.com/http://www.mobilefx.com/http://emea.playphone.com/http://www.puca.com/http://www.ringleaderdigital.com/http://www.smaato.com/http://www.mobparnter.com/ -
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Tapjoy Offering free mobile ad optimization foriPhobe, www.tapjoy.com is therecommended Offerpal mobile SDK
C
TCN 360 http://tcn360.com/ runs targeted opt-incampaigns across content, apps, displayand in-app. It can place vouchers, SMS,
MMS, In-Game and Interactive VoicePortals (IVR).
C
Transpera www.transpera.com provides an ad-supported mobile video platform,Transpera Advertising Platform (TAP).This streams advertisements before,after and around mobile videos.
C
Unkasoft www.unkasoft.com specialises in bothplacing ads in-game and creating gamesspecifically centered around particularproducts.
C
Table D: Advertising Based Business Model
3 rdspace Specialising in mobile video,www.3rdspace.com delivers pre-rolladvertisement.
D
4INFO SMS service http://advertising.4info.net adds banner ads and links to textscontaining user-requested information,like breaking sports scores or socialnetwork notification messages.
D
Ad.IQ Concentrating on getting response fromtheir advertising campaigns,www.adiqglobal.com use SMS, mobileinternet and voice channels to collectinfo on ad performance.
D
Adfortel www.adfortel.com is an ad-based voicecompany based in the Netherlands. Ituses its VoiceAds engine to play audiocommercials instead of a tone during
call waiting.
D
AditOn www.aditon.com use mobile phonedown-time to scroll adverts on thescreen when it's not being used.
D
aerodeon www.aerodeon.com only operates in themobile market, and create customisedsolutions to various advertisingproblems, including MMS, multimediaand on-portal ads.
D
http://www.tapjoy.com/http://tcn360.com/http://www.transpera.com/http://www.unkasoft.com/http://www.3rdspace.com/http://advertising.4info.net/http://www.adiqglobal.com/http://www.adfortel.com/http://www.aditon.com/http://www.aerodeon.com/http://www.tapjoy.com/http://www.transpera.com/http://www.unkasoft.com/http://www.3rdspace.com/http://advertising.4info.net/http://www.adiqglobal.com/http://www.adfortel.com/http://www.aditon.com/http://www.aerodeon.com/http://tcn360.com/ -
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Aghreni An Indian company, www.aghreni.comprovides direct marketing via email andSMS
D
Appsavvy www.appssavvy.com focuses exclusivelyon advertising on apps for socialnetworking services but it qualifies asa mobile advertiser due to heavyinvolvement with the iPhone
D
Bluepod www.bluepodmedia.com offers location-based mobile advertising. They sell abluetooth broadcast device that deliversyou advertisment to any bluetoothenabled mobile device within range.
D
Catchwind www.catchwind.com concentrates onSMS for mobile advertising, coupons,loyalty campaigns, etc.
D
Celltick Using it's LiveScreen Media app,www.celltick.com places targetedadvertising and content on the mobileidle screen.
D
ChaCha Mobile SMS search servicewww.chacha.com uses a panel of experts to answer questions. It alsooffers bidding for keyword basedadvertising embedded in its SMSresponses.
D
Clickatell Among many other SMS services,www.clickatell offers user-activated SMSadvertising.
D
Cytech www.cytech.gr is a german companythat offers SMS and proximitymarketing through its subsidiarycompanies www.mobile-marketing-platform.com and www.bluevibe.net
D
Flytxt www.flytxt.com offers highlycustomisable mobile mass-advertisingcampaigns.
D
Frog2frog www.frog2frog.com offers ad-supportedtext and voice to users. It placesinteractive advertising in SMS and voicecalls, and offers the end-user a discountin return
D
I-Wood www.i-woodintl.com runs a permissionbased system which displays bannersand clips on your mobile screen whenit's in downtime mode. It has workedwith Vodafone NL in the past.
D
ImpactMobile
www.impactmobile.com uses itsJumpTXT Media Platform to send
D
http://www.aghreni.com/http://www.appssavvy.com/http://www.bluepodmedia.com/http://www.catchwind.com/http://www.celltick.com/http://www.chacha.com/http://www.clickatell/http://www.cytech.gr/http://www.mobile-marketing-platform.com/http://www.mobile-marketing-platform.com/http://www.bluevibe.net/http://www.flytxt.com/http://www.frog2frog.com/http://www.i-woodintl.com/http://www.impactmobile.com/http://www.aghreni.com/http://www.appssavvy.com/http://www.bluepodmedia.com/http://www.catchwind.com/http://www.celltick.com/http://www.chacha.com/http://www.clickatell/http://www.cytech.gr/http://www.mobile-marketing-platform.com/http://www.mobile-marketing-platform.com/http://www.bluevibe.net/http://www.flytxt.com/http://www.frog2frog.com/http://www.i-woodintl.com/http://www.impactmobile.com/ -
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coupons and downloadable content tousers. This service is based on textshortcodes placed in otheradvertisements.
incentivated SMS based campaigns are created bywww.incentivated.com
D
Jubaloo www.jubaloo.com creates mobilemarketing campaigns over WAP, SMS,mobile video and widgets
D
LDMobile French company www.ldmobile.net offers opt-in push advertising throughSMS, MMS and WAP, along withkeyword advertising in WAP banners
D
liveAD www.liveadmobile.co.uk uses bluetoothand SMS to put advertisers directly intocontact with the audience.
D
MAD www.mobileandinternetadvertising.com is an Indian advertiser that providesSMS and WAP advertising
D
mBlox While mostly dedicated to mobile billing,www.mblox.com also offers mobileadvertising services through SMS,coupons and ticketing.
D
Mobile Posse www.mobileposse.com is an opt-inidlescreen service that delivers freecontent like weather, news and trivia tosubscribers along with targetted ads,coupons and promos
D
Mobile-worx http://mobile-worx.com is a mobile2.0 advertiser, placing ads through itsmobile ad network ZestADZ
D
Movoxx When an SMS containing content is sentthrough the www.movoxx.com server, itplaces geographically targetted ads inthe SMS.
D
MyScreen http://myscreen.com/ offers adownloadable app, which serves opt-inadvertising to subscribers
D
Responsemobile
www.responsemobile.com concentrateson direct marketing for the mobileinternet. It caters to major industries,
including financial services, IT,marketing and publishing, energy andtransport.
D
http://www.incentivated.com/http://www.jubaloo.com/http://www.ldmobile.net/http://www.liveadmobile.co.uk/http://www.mobileandinternetadvertising.com/http://www.mblox.com/http://www.mobileposse.com/http://mobile-worx.com/http://www.movoxx.com/http://myscreen.com/http://myscreen.com/http://www.responsemobile.com/http://www.incentivated.com/http://www.jubaloo.com/http://www.ldmobile.net/http://www.liveadmobile.co.uk/http://www.mobileandinternetadvertising.com/http://www.mblox.com/http://www.mobileposse.com/http://mobile-worx.com/http://www.movoxx.com/http://www.responsemobile.com/http://myscreen.com/ -
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Ruxter Targeting small businesses,www.ruxter.com is a free mobile website creation template with anintegrated SMS messaging platform
D
SMSJock www.feedtext.com provides SMSJOCK,a free-to-advertisers mobile marketing
solution that allows Radio/TV/Printoperators an easy way to broadcastthrough the mobile Internet.
D
Soprano Using its Mobile Enterprise MessagingSuite (MEMS), www.soprano.com.au provides SMS and MMS campaigns,voting, competitions and surveys.
D
Stop N Text Based in New Jersey,www.stopntext.com provides clientswith a keyword based SMS system. Theclients business information is sent to
any user who searches that keyword.
D
Zapme www.zapme.com.au offers SMSinteraction through shortcodes on anyvisual advertising.
D
Table E: Mobile Platforms
3CInteractive
www.3cinteractive.com uses itsplatform, SwitchBlade, to distributesimple applications like voting andpolling, and more complex interaction
with live radio and TV events.
E
Acuitymobile
www.acuitymobile.com uses its eMAP(embedded mobile advertising platform)to deliver SMS, mobile web, andtargeted applications advertising.
E
Adhere www.adhere.com promise delivery of any type of digital advertising productto any device through their AdHereAllMedia platform.
E
Ads-click www.ads-click.com uses its AdpremoMobile platform for on-portal, SMS,MMS, mobile app and video ads. It alsoallows bidding for search and keywordadvertising.
E
Alcatel-Lucent
The Advertising Selection Server fromwww.alcatel-lucent.com lets businesseshost and serve highly targetedadvertisement campaigns to mobiledevices.
E
Amobee www.amobee.com provides a mobileadvertising platform to operators andbrands.
E
http://www.ruxter.com/http://www.feedtext.com/http://www.soprano.com.au/http://www.stopntext.com/http://www.zapme.com.au/http://www.3cinteractive.com/http://www.acuitymobile.com/http://www.adhere.com/http://www.ads-click.com/http://www.alcatel-lucent.com/http://www.amobee.com/http://www.ruxter.com/http://www.feedtext.com/http://www.soprano.com.au/http://www.stopntext.com/http://www.zapme.com.au/http://www.3cinteractive.com/http://www.acuitymobile.com/http://www.adhere.com/http://www.ads-click.com/http://www.alcatel-lucent.com/http://www.amobee.com/ -
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Blismobile A proximity advertiser,http://blismobile.com combinesBluetooth with thorough targeting
E
ChangingWorlds
www.changingworlds.com uses itsClixSmart platform to intelligently alter the adverts that appear based on
the consumers portal usage history.
E
Entriq www.entriq.com concentrates ondigital-video based advertising acrossmultiple platforms, including the mobileinternet
E
Friendticker Launched at MWC 2010,www.friendticker.com is an LBSmarketing company, providing customerloyalty advertising over iPhone.
E
Iptune www.iptune.com is a telecoms services
company that also provides targetedmobile advertising
E
MADS www.mads.com has a mobileadvertising platform for operators.
E
MediaLayers
www.medialayers.com places targeted,rich media ads on all mobile channels.The SMART All Screen Advertisingplatform also targets other digital andIP channels IP-TV, Web, WiFi, etc.
E
Medio www.medio.com run a mobile searchengine which uses mobile analytics totry and provide one-stop search resultsfor users. Their mobile adverts aretargeted and placed with the searchresults.
E
MobilePeople
A provider of white label local searchengines for directory assistanceproviders, www.mobilepeople.com provides sponsored text links and
display advertising post-search
E
Mobilera Based in Turkey, www.mobilera.com creates interactive advertising programswhich it distributes on its own platform
E
Mobisolv www.mobisolv.com operates a TargetedMobile Advertising platform calledmyAdz. They publish through WAP, SMSand MMS
E
Movidilo www.movidilo.com , the MovidiloMarketing interface carries fullmultimedia, with voice recognition anddownloads.
E
http://blismobile.com/http://www.changingworlds.com/http://www.entriq.com/http://www.friendticker.com/http://www.iptune.com/http://www.mads.com/http://www.medialayers.com/http://www.medio.com/http://www.mobilepeople.com/http://www.mobilera.com/http://www.mobisolv.com/http://www.movidilo.com/http://blismobile.com/http://www.changingworlds.com/http://www.entriq.com/http://www.friendticker.com/http://www.iptune.com/http://www.mads.com/http://www.medialayers.com/http://www.medio.com/http://www.mobilepeople.com/http://www.mobilera.com/http://www.mobisolv.com/http://www.movidilo.com/ -
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Oorja www.discoveroorja.com is an Indianstart-up company who value non-intrusive advertising. Its platform usestargeted advertising with data-baseduser profiles for silver bullet profiling
E
Out There
Media
http://out-there-media.com/ is an
operator based mobile platform providerwith a strong Central and EasternEuropean presence.
E
Sendandsee www.sendandsee.com maintainsmobiprint, a media serving platform,through which it displays advertisingcontent with the media content.
E
Waymedia Waymedia runswww.mobitouchcube.com , a proximityadserving platform based on Bluetooth& WiFi.
E
Table F: Mobile analytics
Airsage www.airsage.com is focused onlocation, generating movementanalytics from mobile and wirelessinformation
F
Amethon www.amethon.com provides mobileanalytics products designed to be
integrated into the mobile operator orcontent provider/aggregator's network
F
Bango www.bango.com is a mobile analyticscompany. It provides analytics formobile display and search advertising,and websites. It also does billing.
F
Flurry www.flurry.com provides mobileapplication analytics for over 1,000models of mobile device.
F
Localytics www.localytics.com/ does analytics formobile applications on Blackberry,iPhone and Android
F
M-Wise www.m-wise.com works with mobileoperators and large content providers.It offers a number of services, butfocuses mainly on content delivery,mobile marketing and analytics.
F
Mobilytics http:// www.mobilytics.net is a freeanalytics service, designed for mobileweb site analytics and tracking
F
http://www.discoveroorja.com/http://out-there-media.com/http://www.sendandsee.com/http://www.mobitouchcube.com/http://www.airsage.com/http://www.amethon.com/http://www.bango.com/http://www.flurry.com/http://www.localytics.com/http://www.m-wise.com/http://www.mobilytics.net/http://www.discoveroorja.com/http://out-there-media.com/http://www.sendandsee.com/http://www.mobitouchcube.com/http://www.airsage.com/http://www.amethon.com/http://www.bango.com/http://www.flurry.com/http://www.localytics.com/http://www.m-wise.com/http://www.mobilytics.net/ -
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Motally www.motally.com tracks and reportsusage statistics on mobile websites andapplications.
F
Omniture www.omniture.com provides mobile
analytics through its on-line and mobileengine, SiteCatalyst
F
Openwave www.openwave.com aims at mobile andbroadband operator. It providesapplication, content, marketing andanalytics support.
F
PercentMobile
www.percentmobile.com measuresmobile traffic to on-line sites
F
Pinch Media Partnered with Tapjoy,www.pinchmedia.com provides analytics
for iPhone and iPod Touch apps.
F
Tigtags www.tigtags.com provides both mobileWeb site and NFC/mobile barcodestracking and metrics
F
Xtract www.xtract.com uses analytics frommobile social networks to build 3dprofiles of mobile users.
F
http://www.motally.com/http://www.omniture.com/http://www.openwave.com/http://www.percentmobile.com/http://www.pinchmedia.com/http://www.tigtags.com/http://www.xtract.com/http://www.motally.com/http://www.omniture.com/http://www.openwave.com/http://www.percentmobile.com/http://www.pinchmedia.com/http://www.tigtags.com/http://www.xtract.com/
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