be beautiful
Post on 26-Jun-2015
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We set out to create a
beauty portal for women
to promote offers from
Unilever (Pond’s, Dove,
Sunsilk, Lakme, Vaseline)
and build CRM.
bebeautiful.in was created with the philosophy of helping women be more beautiful.To justify the proposition and achieve the brand objectives, we created relevant content baskets, features and applications that would make them share their personal details and keep them coming
back to the site for more.
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