brainwave - dp presentation
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8/6/2019 Brainwave - DP Presentation
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About us
Business Model
BrainWaveServices
BrainWave is a global Life Science Informatics Solutions
Provider. With a unique blend of market knowledge, research
expertise and flexible engagement models, we provide cost-effective yet world-class research services.
Incorporated in Chennai, India, Brainwave has emerged as atrusted research partner to a large number of global firms whofollow the outsourcing model for their research needs.
Our Mission is to Improve the productivity of customers by
Providing, Managing & Implementing critical Decision support.To achieve these objectives we believe in leveraging ourextensive domain expertise in Life science informaticssegments; attract, develop and manage outstanding talent andcontinue to expand our operational footprints to meet ourclients¶ needs.
Introduction
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Founded 2001
Promoted by Mrs. Valli Arun
Core Business Life Science Informatics
Locations Chennai, India
Employees 100+
About UsAbout Us ±± Company FactsCompany Facts
We are headquartered in Chennai with ateam strength of over 100 scientists andother executives. We¶re a customer centric,process driven company, leveragingtechnology to serve our customers better.
Our strengths are in understanding customerneeds, deep domain knowledge in diversefields and excellence in executing short and
long-term projects to customer specificrequirements.
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Graduate in Biotechnology from Anna University, Chennai
Pursued research activities at
RPR Gencell, Santa Clara, California
National Institute of Medical Research at Mill Hill,
London, UK and Department of Biochemistry,
Oxford University, UK
She is a Directors in Valingro Group
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Fee for Contract Research Services
Revenue sharing through Strategic Alliances
Business Models
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BrainWave Services
� Life Science Informatics
� Clinical Informatics
� Knowledge/Business Process Outsourcing(KPO/BPO) Services
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Life Science Informatics
�Protein/Gene annotation
� Customized BioInformatics Software Tools Development
� Customized Tools Development for Novel Chemical LibraryGeneration, Clustering/Diversity Analysis, Structure SearchingMethodologies etc.
� Data Analysis using Standard Tools
� Partnership Model for Drug Discovery Projects
� Approaches: Ligand Based and Structure Based Designs
� Techniques: Literature Mining, Pathway analysis, QSAR,Pharmacophore modeling, Docking, Diversity/Clusteringanalysis, protein modeling,
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� eCRF and database design� Double Data Entry/Validation /Management� Edit Checks and Query Generation� Biostatistics� Report Writing�
Web based EDC Implementation
Clinical Informatics
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KPO ServicesKPO Services
� Healthcare, Pharma and Biotech Research Services : KOL/PI Profiling, Key DecisionMakers Profiling etc.
� Structural Biology : Crystallography and Computational Services
� Intellectual Property Services : Patent Mining, Analyses
� Business Research Services : Company Profiling, Competitor Analysis, ProductsPositioning
� Market Research Services : Qualitative, Quantitative Research
� Remote Science Education : Remote Training, Training Material Preparation etc.
� Medical/Technical Content Publishing : Content Writing, Prepress work etc.
� Software Engineering : Software Tools Development
� Data Processing Services: Data Entry, Data Conversion etc.
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Data Processing Services
BrainWave has a well-defined process work flow for data captureand data processing services. Our capabilities include:
Data Entry
Data Conversion
Image Processing
Forms Processing
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Data Entry from Image files in any format
Business transaction data entry for sales, purchasing,
payroll and other business needs
Business card data entry
Data entry from hard copy
Billing and receipt entry
Mailing list and mailing label data entry
Online/Offline data entry
Medical/Insurance Claims data entry
Data Entry Services
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Data Conversion Services
Data Conversion ± from any kind of input (Paper/Book/Tiff/
PDF /Raw Text) to any kind of output (Word/Spread Sheet/MS-
Access database/XML/HTML/SGML)
Catalog/Index Conversion
Bibliographic Conversion
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Data Capture from input files through OCR application (AbbyyFineReader/Appropriate Software) whenever required
Capturing tables, images & mathematical equations
XML/HTML/SGML Tagging when required
Format checking
QC to ensure 99.995% accuracy of data.
Data Conversion Services
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Capturing information necessary to identify the publication suchas books or journals.
Details usually include author, title, date of publication, journaltitle (if applicable), volume and page numbers.
Why Citations to be captured?
Allows creation of online search based on bibliographicinformation say search through ISSN, ISBN, Author, etc.
Bibliographic database can be created.
Data Conversion Services ± Citation Tagging
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Key identification details of the documents are captured in theSGML/XML/HTML formats.
For example, in a legal document, the key details may includecase party names, advocate names, judgment date, court nameetc.
The tagged Metadata allows the end user to effectively search thedatabase of documents easily.
Data Conversion Services ± Defining Meta Data
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Image Processing Services
Image Scanning and Indexing
Image cropping and compressing
Image cropping and converting to desired formats
(tiff/jpeg/png)
Document scanning/Indexing
Optical Character Recognition (OCR)
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Converting hardcopy books, papers and documents into the digital
form
High Quality scanners are used to digitize the image from anysource
Digital formats can be used as input for OCR (Optical Character
Recognition) process.
The scanned output say Pdf, Tiff, Jpeg etc. can be used foronline publishing
Image Processing Services - Scanning
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Optical Character recognition techniques are employed to read
and to convert electronically the images into editable text.
Text generated by OCR is used for further processes likeconversion of documents into tagged format and databasecreation
The tagged format file can be used for online publishing
This step includes QA to ensure 99.995% accuracy of data.
Image Processing Services ± OCR Application
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As part of post scanning process, scanned images are edited tocreate better quality image output.
Usually illustrations are captured in various resolutions like 50dpi,150 dpi, 300dpi and 600dpi.
Layouts as per the original documents are possible in imagingservices.
Image Processing Services ± Imaging
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www.brainwave.in
Forms Processing Services
Insurance claim forms processing
Membership/Registration forms processing
Market research forms processing
Bank Cheque processing
Survey forms processing
Order forms processing
Medical sales forms processing Purchase order forms processing
HIPAA forms processing
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Challenges in Data Entry
Resource engagement-
Trained data entry staff
High employee turn around
Hiring the skilled staff
Managing the sources data flow-Managing the source file
No duplicate entry
Workflow management
Confidentiality
Training to the operator-
Process training
Job TrainingR&R review
Floor training and observation
Delivery schedule Management-
Managing the work flow to maintain the delivery schedule
Managing the resources
Most Critical
Attaining 100% Quality
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QC- The Big Question
In data entry, success measure by 100% accuracyThe criticality of the process wants an error free entry and human
are error proneLearning curve- Timing and error free data entry
«Lets Review Different QC Approaches
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QC Approaches
Basic Process
Double Entry system-Manual Entry and QC CheckMinimizing human dependency- Technical conversion and QC Check
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Basic QC Approaches
Analyzing thetask andlisting errorfactors
DevelopingTanningMaterial andInstruction
Training to theSupervisor,operator aboutthe error factors
and instruction
QC softwaredevelopmentand training tothe QC team
and Auditor
ProjectManagerand QCteamAnalyze thetask anddevelop alist of critical Errorfactors
Developinga trainingmaterialwith allprocess
requirementand errorlevels
Training tothe floorabout theerror leveland
instruction
QC softwaredevelopmentby technicalteam andtraining to
QC teamand QCAuditor
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Double Entry Approaches
Entryby
Operator A
Entryby
Operator B
ElectronicComparison of A and
B
ElectronicComparison of C and
D
Entryby
Operator C
Entryby
Operator D
Auditing and final Check byQC (Critical error level
Check)
100% accurate Output
SourceFile
Matching by QCSoftware
Matching by QCSoftware
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Why BrainWave?
Experienced in data processing and managementEfficient and experienced management teamUnique quality processQuality software professionalService centre in Chennai
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Access to the project server is well protected by restrictedaccess
Only authorized members can access the customer¶s projectfolders
Controlled access to customer materials like projectspecification, instructio, updates etc.
Data Security Measures
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Data Capture ± Medical Sales Data, Payroll data
Data Conversion ± Hardcopy Books to MSWord file, MSWord file to xml format
Current Projects in Hand
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Management Modes
Time and Material (Customer Managed)
Turnkey (BrainWave Managed)
Pricing Modes
Time and Material ( Effort Based )
Fixed price ( Milestone Based )
Fixed Transition Earnings
Our Model is
Flexible
Brainwave Engagement Models
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� Pilot Project
o Identify scope of work for a small piloto Define pilot rationale
o Demonstrate capability
�Staff Augmentationo Typical skills required
o Plan and deploy
Going Forward«
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THANK YOU
Contact:
TS Kumaresh
Vice President ± Business Development
Email: tskumaresh@brainwave.inMob: +91 9940297222
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