business ethics does your business walk the talk? helping organizations achieve success through...
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Business EthicsDoes your business
WALK THE TALK?WALK THE TALK?
www.walkthetalk.com
Helping organizations achieve success through Ethical Leadership and Values-
Based Business Practices.
Despite the codes of
Ethics, the ethics
programs
and special
departments-
Corporations don’t
make
The ultimate decisions
About ETHICS…..
…Ethical choices are
made by
INDIVIDUALS.
M. Euel Wade Jr
Today’s Agenda (page 6)Today’s Agenda (page 6)
Knowing What’s Right
Doing What’s Right
Managing Competing Rights
Everything Counts
Closing Thoughts
Laws
Rules & Procedures
Values
Conscience
Promises
Heroes
Use these guides …
Knowing What’s RightKnowing What’s Right(Pages 7-12)
It’s not enough…
…to just establish ethics
or talk ethics
You have toDO ethics !
WeBelieve
1 General Electric 2 Cisco Systems 3 Microsoft 4 Intel 5 Wal-Mart Stores 6 Sony 7 Dell Computer 8 Nokia 9 Home Depot10 Toyota Motor11 Southwest Airlines
12 Lucent Technologies15 Coca-Cola16 Charles Schwab17 Johnson & Johnson18 Citigroup19 Ford Motor20 Pfizer21 Merck22 Walt Disney23 American Express24 United Parcel Service25 Enron
FORTUNEM a g a z i n e
Most AdmiredTop 25 Companies
In 2001
Most AdmiredTop 25 Companies
In 2001
Communication
Excellence
Respect
Integrity
Enron established good
values…
they just didn’t WALK THE
TALK
but…
Doing What’s RightDoing What’s Right
1. Check BEFORE you act!
2. Master “The 3 R’s”!
3. Remember that little things…mean a lot!
4. Know what’s uncompromisable!
5. Say NO…with tact!
6. When in doubt, ASK!
7. Check yourself out!
8. “Walk the Talk!”
8 Behavioral strategies (Pages 13-22)
Doing What’s RightDoing What’s Right
#1 Check BEFORE you act! (page 15) Ethical Action Test
A. Is it legal?B. Does it comply with our rules and
guidelines?C. Is it in sync with our organizational values?D. Will I be comfortable and guilt-free if I do
it?E. Does it match with our stated
commitments and guarantees?F. Would I do it to my family or friends?G. Would I be perfectly okay with someone
doing it to me?H. Would the most ethical person I know do it?
#2 Master “The 3 R’s”! (page 15)
RESPECTRESPECT
RESPONSIBILITYRESPONSIBILITY
RESULTS
RESULTS
Doing What’s RightDoing What’s Right
Common Rationalizations For Not Doing What’s
Right
Common Rationalizations For Not Doing What’s
Right
“Everyone else does it”“They’ll never miss it”
“Nobody will care”“The boss does it”
“No one will ever know”“I don’t have time to do it right”
“That’s close enough”“Some rules were meant to be
broken”“It’s not my job”
Doing What’s RightDoing What’s Right
#3 Remember that “little things mean a lot”! (page 17)
Examine your own ethical make-up to see where you stand and where you need
to improve. Try looking at…
(see page 17)
#4 Know what’s uncompromisable (Page 18)
While different organizations provide different guidelines on operating latitude, there are
several universal areas where zero tolerance for violations is
appropriate:Laws and Regulations
Public and Employee Safety
Truthfulness of record and statements
Doing What’s RightDoing What’s Right
Doing What’s RightDoing What’s Right
#5 Say NO…with Tact (Page 18)
Here’s How!A. State your objection and concern
without indictment.
B. Propose an alternative action that you feel is ethical.
C. Ask for the person’s help and agreement.
D. Seek assistance from a higher authority (if the person doesn’t agree).
“Forgiveness is easier to get than approval”
But on Ethical Issues …
“Approval is easier to get than forgiveness”
Doing What’s RightDoing What’s Right
#6 When in doubt, ASK! (page 20)
Doing What’s RightDoing What’s Right
#7 Check yourself out!
(page 21)
Ethics
Self-
Assessment
Ethics
Self-
Assessment
Doing What’s RightDoing What’s Right
#8 WALK THE TALK
(page 22)
“Giving what you expect to get from
others is called integrity.”
Managing Competing Rights… Ethical Dilemmas
Managing Competing Rights… Ethical Dilemmas
Right vs. Right
It’s right to It’s also right to
Tell the truth Be considerate
Create job security Be profitable
Others?
(Page 25)
Be concerned with short-term results
Focus on long-term growth and stability
BUTBUT
Managing Competing RightsManaging Competing Rights
Eliminate the conflict
Decide what’s “more right”
Seek assistance
(pages 26-28)
The most challenging “Right vs. Right” of all…
The most challenging “Right vs. Right” of all…
To be a good friend and team player
ANDTo be willing to speak out
when someone acts unethically.
(Page 28)
Everything CountsEverything Counts
Universal Ethics Principle:
(page 29)
Ethics is displayed in everything you do … and everything you do counts
50 Ways
to
WALK THE TALK
( pages 31-50)
50 Ways
to
WALK THE TALK
( pages 31-50)
Best Practices from Walk the Talk
Company Clients
Best Practices from Walk the Talk
Company Clients
Everything CountsEverything Counts
#8 Make Sure The Mission Matters (page 32)
“Be about what the business says it is
about.”
Always with Unyielding IntegrityAlways with Unyielding Integrity
VALUESVALUES
TYPE 1 –TYPE 1 – Lives values & gets results
TYPE 2 –TYPE 2 –
TYPE 3 –TYPE 3 –
TYPE 4 –TYPE 4 –
Lives values but sometimes misses commitments
Gets results but doesn’t live values
ResultsValues
4 Kinds of Managers4 Kinds of Managers
Removing Type 4 Managerwas a watershed for GE…
the ultimate test of ourability to WALK THE TALK
Jack WelchFormer CEO & Chairman
“”
THE TOP 10
1. GE
2. Southwest
3. Wal-Mart
4. Microsoft
5. Berkshire Hathaway
6. Home Depot
7. Johnson & Johnson
8. FedEx
9. Citigroup
10. Intel
Everything CountsEverything Counts
#28 Feast On Feedback (page 37)
“If you don’t know how you’re doing, it’s hard to know how to do it
better.”
“One of the keys to our success is a ‘self-assessing’ culture.”
Libby Sartain, Former Vice Presidentof people – Southwest Airlines
Everything CountsEverything Counts
#36 Seal Employee Competence with a K.I.S.S. (page 39)
Knowledge
Information
Skills
Support
Fortune Magazine’s100 BEST Companies
To Work For
Voted #1…2 years in a row!
Keys To SuccessKeys To Success
…our willingness to share information with our employees
that most companies would consider to be proprietary.
Everything CountsEverything Counts
#40 Provide “places to go” (page 40)
“Make sure there are people within your
organization to whom employees can turn to for
guidance and help with ethical issues-and for
reporting suspected ethics violations.”
What do employees perceive is behind your
“open door”?
What do employees perceive is behind your
“open door”?
No one’s there?No one’s there?
Or Worse…Or Worse…
A Career Limiting “BOOGIE MAN”?
A Career Limiting “BOOGIE MAN”?
10 Reasons Why LeadersShould Model Ethical
Behavior
10 Reasons Why LeadersShould Model Ethical
Behavior(page 43)
1. It reduces pressure on employees to compromise ethical standards.
2. It increases employees willingness to report misconduct.
3. It improves trust and respect at all levels.
4. It protects the positive reputation of the organization.
5. It encourages early detection of problem areas and ethics violations.
6. It fosters a positive work culture and improved customer service.
7. It provides an incentive and framework for ethical decision making.
8. It increases pride, professionalism, and productivity.
9. It enhances your ability to attract and retain high-quality and diverse employees.
10.It helps ensure the long-term viability of the enterprise.
Bonus Reason,
11. It’s purely and simply the right thing to do!
10 Reasons cont.10 Reasons cont.
Build Ethics & Integrity!Build Ethics & Integrity!Since 1977, The WALK THE TALK® Company has helped organizations, worldwide, achieve success through Ethical Leadership and Values-Based Business Practices. And we’re ready to do the same … for YOU!
We offer …Keynote and Conference PresentationsLeadership RetreatsCustomized Training and Trainer
CertificationConsulting Services“How To” Handbooks
and much more!
Contact The WALK THE TALK Professional Services team at
1.888.822.9255Or visit us at
www.walkthetalk.com
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