cpx interactive overview

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2011

Display - All standard IAB display

ads, rich media/expandables, and

non-standard units Homepage Roadblocks – 100%

share of voice on premium sites. High

impact branding with scale and

efficiency Advanced Targeting – Partnerships

with all the leading data providers Social Media – Industry leading

capabilities including guaranteed

performance with Cost-Per-Fan

campaigns.

Mobile – Comprehensive mobile &

iPad solutions: banners, rich media,

in-app interstitials, mobile buying,

click-to-call, and more Video – Pre-roll & in-banner (300x250

cube), plus exclusive CPX Video

Slider Unit Creative Services – Boost campaign

performance with our in-house

creative team’s stylish and engaging

ads, often as added value Market Research – Gain valuable

insights with our Brand Market Study

and Brand Lift Analysis often as added value.

What Can CPX Do?

Unique Publisher Network

Quality

We’ve distilled our

network down to a

batch of the

strongest publishers.

The CPX Network has more than

3,200 direct publishers that see

160 million unique monthly users.

Each day CPX serves 1.3 Billion

impressions globally.

Strongest Verticals

Excellent

performance for

branding household

products by utilizing

the CPX Women’s

Vertical.

CPG

Top performer for

promotional pricing

campaigns with the

ability to zip target &

generate email leads.

QSR

Top performer for

Reebok and

Aeropostale using

gender targeting via

custom site list and

retail shopping data

segments

Retail

Custom cosmetic

campaigns utilizing

our Women’s Channel

and granular interest

based targeting.

Health

&

Beauty

Detailed Case Studies available for

each Vertical upon request.

Travel Ability to find travel

intenders to book

hotel rooms and

airline tickets.

+3,200 direct publishers

*Sites represent the content, type and caliber of CPX channel inventory. Their inclusion on this

material does not guarantee inclusion on a specific channel-level targeted campaign.

2 Digital Media Solution

CPX Interactive 2011

The CPX Ad-Serving Platform integrates seamlessly with multiple

data partners that use offline and online data to create custom

audience segments to target your key demographic. We also have

advance geo targeting

capabilities!

•Choose the right

audience for your

campaign.

•Use one of our

ready-made verticals

or have us build one

just for you.

•You name it, we’ll build it!

Advance Audience Targeting

Custom Seasonal

Verticals are

available with

additional high impact

sponsorships such as

Homepage

Roadblocks and

Section Takeovers.

Custom Verticals

3 Digital Media Solution

CPX Interactive 2011

Social Media Facebook and Beyond

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We can create any Facebook application. Applications are a fun and playful ways to

engage fans with your brand and they can provide an immense amount of user data.

Facebook

Campaign Management

Custom Page

Development:

Tabs, Contest

& driving traffic

In Game Advertising: CPX is one of the few Facebook approved advertisers

Social Display:

The new way

to drive up your edge rank

Objective:

Client wanted

60,000 Fans in 5

months.

Result:

CPX delivered all

60,000 Fans in 2 weeks!

For More Information:

Ben Turk Director of Sales bturk@cpxinteractive.com

212-324-3343

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CPX offers

full rich

media and

video

capabilities

REFERENCES

CPX’s

In-House

creative team

has over 10

years of

experience,

and we offer

our services as

added value!