dont just be a great leader, be a stand-out leader

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“Great” doesn’t cut it. We need leaders that are stand-outs; people who cannot be compared to others because their distinctiveness defies any standard. Here are 10 practical and proven attributes of the stand-out leader...

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10 Ways to BE a Stand-out Leader

Stand-out Leader

“Great” leadership doesn’t cut it! With the uncertainty and unpredictability

facing organizations today, we need leaders that are stand-outs; people who cannot be

compared to others because their distinctiveness defies any standard.

Stand-out Leader

Here are 10 attributes of the Stand-out leader.

1. Creates discontinuity in the organization to create opportunities for

competitive advantage and growth. They are not content with managing the momentum of

the business.

Stand-out Leader

Here are 10 attributes of the Stand-out leader:

2. Does not tolerate sameness. They ask “how can we be different?” rather than

“how can we copy the best in class?”

They seek ultimate uniqueness for the organization by creating their “only”

statement: “We are the ONLY ones that...”

Stand-out Leader

Here are 10 attributes of the Stand-out leader:

3. Loves uncertainty and communicates it to all employees. They recognize that certainty

is reserved for the naive and that it is an exceedingly risky proposition.

Stand-out Leader

Here are 10 attributes of the Stand-out leader:

4. Preaches imperfection and encourages it. They understand that

perfection doesn’t exist in business and while people covet it, they are standing still.

Stand-out Leader

Here are 10 attributes of the Stand-out leader:

5. Learns voraciously and continuously. They totally get that what got them here won’t

get them to where they need to go.

Stand-out Leader

Here are 10 attributes of the Stand-out leader:

6. Micro-manages the customer moment. They are customer “addicts” and

understand that paying attention to the smallest detail is essential to delivering a

memorable customer experience.

Stand-out Leader

Here are 10 attributes of the Stand-out leader:

7. Serves people not commands them to action. They ask “how can I help you?” rather than chirp “do this.” Stand-out

leaders bash internal barriers to progress and make it easier for people to get their jobs done.

Stand-out Leader

Here are 10 attributes of the Stand-out leader:

8. Tells amazing stories. They are the consummate story-teller, breathing life into the organization’s strategy by providing examples

of successful execution.

Stand-out Leader

Here are 10 attributes of the Stand-out leader:

9. Makes it clear what each person has to do to play an integral role in

executing the organization’s strategy. They constantly and passionately

communicate the organization’s vision and strategy to capture the hearts as well as the

minds of people.

Stand-out Leader

Here are 10 attributes of the Stand-out leader:

10. Is obsessed with execution. They understand that execution equals strategy and that flawlessly executing a “just about right”

plan beats a “perfect” plan that can’t be implemented. They are also a master of “Plan

B” anticipating that things rarely go as planned.

Stand-out Leader

The stand-out leader is not “great”; they are unforgettable, distinctive,

outlandish, memorable, mind-blowing and contrarian.

Set your sights on being a stand-out leader. Organizations need you to ‘take their breath

away.’ Start now. Ponder no longer.

Wrap up – An Invitation

• bedifferentorbedead.com• Blog Articles on Strategy, Leadership, Sales, Service, Marketing (and other stuff)

• Connect and Engage • Slideshare.net/royosing

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BE DiFFERENT Series

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BE DiFFERENT Series

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