getting ready for...impact increase visibility and exposure by leveraging the collective power of a...

Getting Ready For

January 30, 2019

Agenda

● Washington County Gives Basics

○ Numbers to beat

○ Who can participate

○ Benefits of participating

● Registering for Washington County Gives and Completing

Your Profile

● Quick Guide to GiveGab: Your Washington County Gives

platform

● Next Steps and Questions

The Basics

● https://washingtoncountygives.org

● May 7, 2019 12 midnight - 11:59 pm

● Every nonprofit conducts their own unique Washington

County Gives campaign

● Nonprofit trainings, tools, templates, and guides offered to

optimize efforts

The Basics: Numbers to Beat

2018

● Dollars raised: $712,447

● Gifts: 4,036

● Participating organizations: 87

2019

● Dollars raised: Increase over 2018

● Gifts: Increase over 2018

● Participating organizations: 100

The Basics: Who Can Participate?

● Organizations located in or directly serving Washington County,

Maryland.

● IRS recognized nonprofits eligible to receive tax deductible gifts

● Compliant with applicable state fundraising requirements

● Completed Memorandum of Understanding

● Donations will be collected and distributed by the Community

Foundation of Washington County MD, Inc.

● Option to continue raising funds on GiveGab after Washington

County Gives for verified organizations

Benefits of Participating

● Improve your online fundraising strategy and skills by utilizing

digital tools and expert support

● Re-engage with your existing supporters to make a greater

impact

● Increase visibility and exposure by leveraging the collective

power of a larger community

● Leverage your Washington County Gives campaign to help

your organization reach other internal goals

● Motivate donors to make a greater impact with prizes and

matches

https://www.washingtoncountygives.org

Registering for Washington County Gives

1. Find or Add Your Organization

2. Enter Your Organization’s Information

3. Complete the Registration Survey

3. Upload Your Documents to Complete Registration

● Download the Memorandum of Understanding from the link in

the registration survey, complete and upload electronically.

● If you do not have your documents ready, you can return to

your dashboard to upload later.

4. Pay Your Registration Fee

● 2019 Registration Fees

○ For organizations with paid staff: $250

○ For organizations without paid staff: $50

● Pay one of two ways:

○ Send your check to the Community Foundation of

Washington County MD, Inc.

○ Pay by credit card online:

https://secure.qgiv.com/for/wcgr/event/797701/

Your Preparation Checklist

Your Preparation Checklist

Complete Your Profile

● Logo○ As one of the first things a donor sees on

your profile, make sure your logo is

current and represents your brand

● Tagline○ A quick one sentence overview of your

organization or giving day campaign

● Website○ Add your website so donors will be able

to learn more about your organization

● Causes○ Select up to 3 causes to help donors find

causes they’re interested in

Tell Your Story

Get Verified● To be eligible to accept donations, you must complete the State

Attestation.

Get Verified● Adding your organization’s bank account information is

optional, but will allow you to seamlessly accept donations on

your GiveGab profile after Washington County Gives.

Highlight Impact

● Custom Amounts

● Unique Descriptions

● Optional Photos

● Unlimited Giving

Levels

Show Personal Gratitude*

● Write your own custom thank

you message

● Add your own photo

or video

● Sent immediately to your

donor’s email when they make

a gift

● Comes directly from your

organization’s contact

* Only the general Washington County Gives

thank you from the Community Foundation

will be sent for multii-gift transactions.

Add or Recruit Your Fundraising Champions

Your Giving Day Dashboard: View and Share Your Profile

Use your Washington County Gives dashboard to:

● Add administrators

● Embed a donate button on your website

Your Giving Day Dashboard

View and edit your registration information:

● View your registration survey answers

● Upload your Washington County Gives documents

Your Giving Day Dashboard

Your Giving Day Dashboard

Accessing & Editing Your Profile

Three ways to access your

new Washington County Gives

profile:

1. Click “Complete Profile” in

your registration confirmation

email.

2. Select “Log In” from the drop

down navigation menu on

WashingtonCountyGives.org.

3. Bookmark and follow your

page’s direct link.

Accessing & Editing Your Profile

Accessing & Editing Your Profile

Tips, Tools, and Resources● The Nonprofit Toolkit has

everything you need to plan,

prepare, and promote

Washington County Gives and

reach your goals!

○ On-demand Training Videos

○ Support Articles

○ Customizable Email Templates

○ Social Media Sample Posts

○ Washington County Gives Graphics

○ Resources for Board Members

○ Peer-to-Peer fundraising toolkit

Who is GiveGab?

GiveGab is modern,

easy-to-use software that

cultivates long-term giving

relationships between

nonprofits and their supporters

by providing robust online

fundraising, donor

management, supporter

engagement, Giving Days,

and so much more!

Quick Guide To GiveGab

● Safe, secure, and reliable platform for nonprofits & donors

● Mobile responsive on every page

● Seamless transactions and donation processing

● Multi-Give features to encourage increased support

● Immediate “Thank You” messages to donors

● Accessible support team readily available

Secure & Reliable

● Partnered with Stripe - PCI Level 1 Payment Processor

● All participating organizations verified as IRS and State recognized nonprofits

● Fail Safe Redundancy Plans for your Washington County Gives

○ Load Testing

○ Cloud Services

○ Backup Plans

● Complete Transparency with Nonprofits and Donors

Building Donor Trust

Give, Give, and Give Again!

GiveGab’s Multi-Give features make it quick

and convenient for donors to support as many

causes in their community as they like!

Instantaneous Donor Delight

● Customizable Thank You Emails

○ Add your own text, photo, or video!

● Sent immediately after the gift is made

● Comes from YOUR organization*

● Includes your organization’s EIN and

donation amount to act as a tax-deductible

receipt

● Social Share links for more online

engagement

● Option to encourage donors to fundraise

* Only the general Washington County Gives thank you from the

CFWC will be sent to multiple gift transactions.

Easy & Accessible

● On Average 61% of all emails

are opened on a mobile

device

● Your Washington County

Gives is completely mobile

responsive on every page

● Donors can give easily on any

internet enabled device

Support Team

● Visit Our Help Center

https://support.givegab.com/

● Send us an email at

CustomerSuccess@givegab.com

● Chat with GiveGab’s Customer

Success Team whenever you have

questions or need a hand

○ Look for the little blue chat

bubble!

Transparent Pricing

5.2% + $0.30

3% GiveGab Platform Fee

+2.2% Credit Card Fee + $.30 per transaction

=

More Platform Opportunities● Enhanced Profile Customization

● Peer-to-Peer Fundraising Tools

● Automatic Matching Gift Feature

● Easy Social Sharing

● Nightly Donation Deposits

● Instant Access to Donor Data

Even more features available to you year round!

Your Next Steps

● Register for Washington County Gives by March 1

● Complete your state attestation by March 31

● Follow Washington County Gives on Social Media using

the hashtag #WashingtonCountyGives

● View and sign up for additional trainings on the Trainings

page

● Check out the Nonprofit Toolkit

● Enter your bank account information to get verified to

accept donations after Washington County Gives

(optional)

Questions?