google advertising landscape

COSSETTE MEDIA

GOOGLE: CHANGING

ADVERTISING

ROYAL LEPAGE ATLANTIC

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GLEN MORE – COSSETTE MEDIA INTERACTIVE MEDIA STRATEGIST

GOOGLE FACTS> 97% of the search engine's revenue from

advertising programs

> Google’s total advertising

$21.9 Billion

> Buys one company a

month

> Owns YouTube,

DoubleClick and AdMob

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JUNE 22 2009

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MOBILE ADVERTISING

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RICH MEDIA ADS

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IN GAME ADVERTISING

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SOCIAL MEDIA CHANNELS

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Visitors

Customers

Success

Input

Dropout

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Menus, Coupons

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INSIGHTS

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PROMOTED VIDEO

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KEYWORDS, PEMIUM CHANNELS, PROMOTED VIDEO

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182 Course235 Resource DocumentsCertification Prep

COSSETTE MEDIA

YOU ARE GETTING ACCESS SOON. MAKE SURE YOUTAKE A LOOK FOR

THINGS THAT ARE RELEVANT TO YOUR JOB