how to target chinese travelers - for tours & activities

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How to TargetChinese Travellersfor Tours & Activities

sales@rezdy.comwww.rezdy.com

Chinese travellers are a HOT topic for tour and activity

operators

So why should you care about Chinese

travellers?

Because Chinese travellers are travelling & spending more

than ever before

IN FACT...

1. Chinese travellers spent $114 billion overseas in 2012, making them the

world’s biggest spenders

Source: Traveller.com.au

2. China will overtake the US, UK, and

Germany to become the largest market for long-haul travellers by 2020

Source: The Future of Chinese Travel Report

3. By 2015, 100 million Chinese will

become global travellers

Source: ABC

4. 90 million Chinese households will be able to take long haul

trips by 2023

Source: The Future of Chinese Travel Report

5. Nearly two thirds of total

Chinese outbound travel will be leisure driven (a major shift

away from business) by 2023

Source: The Future of Chinese Travel Report

What do Chinese travellers like?

1. Health & Wellness

1. Health & Wellness(yoga, fitness, nutrition)

2. Eco Tourism

2. Eco Tourism(clean air, natural settings)

3. Indulgences

3. Indulgences(food, souvenirs, experiences)

What can you do to attract Chinese

travellers?

1. Have tours tailored to specific interests of Chinese travellers

1. Have tours tailored to specific interests of Chinese travellers

- Luxury

1. Have tours tailored to specific interests of Chinese travellers

- Luxury- Adventure

1. Have tours tailored to specific interests of Chinese travellers

- Luxury- Adventure- Shopping

2. Hire tour guides who can speak Chinese

2. Hire tour guides who can speak Chinese

+ Consider running specific tour groups if you notice you have a large Chinese

customer base.

3.Consider having Chinese

meal options.

3.Consider having Chinese

meal options.

4.Partner with travel agents & OTAs in

China to send you customers and advise you on recent trends.

4.Partner with travel agents & OTAs in

China to send you customers and advise you on recent trends.

Hint:

5.An online booking form that supports

Chinese translation.

5.An online booking form that supports

Chinese translation.

Hint:

ABOUT REZDY

ABOUT REZDYRezdy helps you start capturing your share of

the lucrative Chinese travel market

ABOUT REZDYRezdy helps you start capturing your share of

the lucrative Chinese travel market

You can use it to sell your products through thousands of Agents, including Tours4Fun.

ABOUT REZDYRezdy helps you start capturing your share of

the lucrative Chinese travel market

You can use it to sell your products through thousands of Agents, including Tours4Fun.

It also supports the Chinese language (traditional and simplified)

Want to learn more?

Get in touch!

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