if carlsberg did social media

Post on 09-May-2015

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Demystifying social media and how business can think about it - by imaging they are going to the pub!

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IF CARLSBERG DID SOCIAL NETWORKING

Got a questions...?@googledave

@phcreative

WHO WOULD YOU WANT BEHIND THE DOOR?

• Your target audience

• Where are they, ‘which pub’?

• Strategic partners

• Your customers

• Influencer networks

• Who influences them?

• Who else and why?

• Who would you, buy a beer?

Got a questions...?@googledave

@phcreative

• A good conversationalist, listens most of the time, that’s how, when you talk, you know what to say

• # Who are you listening to?

• Be interested in others, not yourself!

• Don’t broadcast sales messages

• Make friends, build trust and help others

• 80 / 20 rule

• Remember… ‘Givers Gain’

PROBABLY THE BEST SOCIAL NETWORKING ADVICE!

Got a questions...?@googledave

@phcreative

@googledave@phcreative#SocialRecDebate

Got a questions...?@googledave

@phcreative

Got a questions...?@googledave

@phcreative

Got a questions...?@googledave

@phcreative

Got a questions...?@googledave

@phcreative

Got a question?@googledave

@phcreative

https://followerwonk.com

@googledave@phcreative#SocialRecDebate

@googledave@phcreative#SocialRecDebate https://followerwonk.com

@googledave@phcreative#SocialRecDebate https://followerwonk.com

Once you know what they look like

Do your homework and find your influencers and their communities

Follow me @googledave to receive this free guide

Got a questions...?@googledave

@phcreative

Thanks for listening and keep in touch

@GoogleDaveemail: googledave@ph-creative.comtel: 01512275549

Got a questions...?@googledave

@phcreative

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