lance dublin: formalizing informal learning- real world approaches & case studies presented by...

Training Magazine Network presents

Real World Approaches to

Formalizing Informal Learning

Guest Speaker:

Lance Dublin

Chief Solutions ArchitectDublin Consulting

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About Lance Dublin

Lance Dublin has been an advocate for innovative approaches to learning and change throughout his career. He brings to his work more than 30 years' experience in adult education and training, communication and change management, and organizational design and development. Lance is now an independent management consultant, international speaker and author based in San Francisco, California and serving clients world-wide. He specializes in strategy development, program design, and implementation for corporate learning programs and organizational change management. Lance is a regular speaker and keynote presenter at regional, national and international conferences. In addition, he is the author of numerous published articles, co-author of the capstone book in ASTD's e-learning series, "Implementing e-Learning" and a contributor to ASTD's "Handbook of Training Design and Delivery", Elliot Masie's "Learning Rants, Raves and Reflections," and Marc Rosenberg's "Beyond e-Learning."

Training Magazine Network presents

Guest Speaker:

Lance Dublin

Chief Solutions ArchitectDublin Consulting

Real World Approaches to

Formalizing Informal Learning

The following is a partial version of this presentation. Click here to download the full version.

Real World Approaches for ‘Formalizing Informal Learning’

Lance DublinChief Solution Architect

• Introductions• Context• Case Studies

• Qualcomm• Google• Genentech• Toshiba America

• Lessons Learned• Q & A• In Action

Agenda

TODAY IS ABOUT

CHALLENGING

AND BEING

CHALLENGED!

Lance Dublin STRATEGIC THINKING & DESIGN for: • Assessing, planning, designing, and implementing

corporate learning and e-learning strategies & programs

large scale organizational and technological change initiatives (i.e., e-learning, ERP/new systems, process re-design, re-organization)

Organizational redesign● Over 30 years of experience in adult education and

training, motivation and innovation, communication and change leadership.

● Founder and CEO of Dublin Group, a leading training development and change implementation company

● Regular presenter at national and international industry conferences

STRATEGIC THINKING & DESIGN for: • Assessing, planning, designing, and implementing

corporate learning and e-learning strategies & programs

large scale organizational and technological change initiatives (i.e., e-learning, ERP/new systems, process re-design, re-organization)

Organizational redesign● Over 30 years of experience in adult education and

training, motivation and innovation, communication and change leadership.

● Founder and CEO of Dublin Group, a leading training development and change implementation company

● Regular presenter at national and international industry conferences

Lance Dublin

Learnings about Learning

I hear and I forget. I see and I remember. I do and I understand.

Confucius, China's most famous teacher, philosopher, and political theorist, 551-479 BC

Theory of experience

Project-based Learning

(1920)

• Adults prefer to learn from experience

(1970)

Learnings about Learning - Update

“... learning is the process whereby knowledge is created through the transformation of experience.”

(1975)

Learning by doingCase-based

Reasoning(1999)

The Band Wagon

Informal Learning: The

Power of User-Generated Content

CLO : Executive BriefingsPublished July 2009 -Is It Time for Informal Learning to Go Formal?Editorial (with Lance Dublin)

CLO MagazineJanuary 21st, 2009 -Informal Learning becomes FormalBy Josh Bersin

… Informal

Classes /

Seminars

Web Conferencin

gWebinar

s

E-Learning Courses

Chat / IM

Recorded

Webinars

Asynchronous …

Synchronous …

Formal…

Social Network

Conferences

Formal to Informal Learning

… Informal

Chat / IM

Asynchronous …

Synchronous …

Formal…

Social Network

What’s this?

Classes /

Seminars

Web Conferencin

gWebinar

s

E-Learning Courses

Recorded

Webinars

Conferences

Classes /

Seminars

Web Conferencin

gWebinar

s

E-Learning Courses

Chat / IM

Recorded

Webinars

Formal…

Social Network

Conferences

Formal to Non-Formal to Informal

… Informal

Communities of Practice

Blogs / Vlogs

MentoringSocial

Network

Podcasts Vodcasts

Immersive Games &

Simulations

Non-formal ...

Knowledgecasts

Classes & Seminars Meetings

E-LearningVirtual Experiences

Social MediaSearch

ParticipationConversations

PlayLife ...

Project AssignmentsTeamwork

OJT

Reading & SearchingCoaching & Mentoring

Blogs & WikisPods & VoDs

Networks & CoPsSocial Media

Search

INTENTIONAL UNINTENTIONALIN

FO

RM

AL

FO

RM

AL

Adopted from Marcia Conner 2004

© Lance Dublin 2009

What is ‘Intentionally Informal’?

Qualcomm’s technology connects you wherever you are in the world.

We manufacture wireless chipsets, license technology and provide communications services around the world.

In a global economy, we are the link to markets and opportunity. ...

We provide all wireless companies with the R&D to bring their innovations to mark

Business Problem: How to communicate and reinforce Corporate culture and values, disseminate information, identify trends, share attitudes and behaviors and onboard new employees?

Business Problem: How to communicate and reinforce Corporate culture and values, disseminate information, identify trends, share attitudes and behaviors and onboard new employees?

Solution: In 2005, Qualcomm began to capture employee stories in a program called “52 weeks”... first emails and now a website ... thousands of employees receive emails and visit website ... hundreds submit stories with videos, pictures, graphics, etc.

Result: “Stories are powerful ways to communicate and in the case of “52 weeks”, they are enabling Qualcomm to maintain an innovative and high performing organizational culture.”

Google is not just the world's largest and most popular web search engine.

Google provides multiple web services, desktop software products, and even their own branded Lava Lamps.

Business Problem: How do you continue to grow and innovate by attracting and nurturing the best and brightest engineers – who make up 50% of the company - from around the world. 

Business Problem: How do you continue to grow and innovate by attracting and nurturing the best and brightest engineers – who make up 50% of the company - from around the world. 

Solution:  iEngEdu, Google’s engineering learning platform, enables the engineering community itself to design, develop and deliver consistent quality learning based on needs they define - with minimal external guidance and direct support and in a timeframe, depth and scale that a centralized function could not handle (e.g., ‘engineers teaching engineer’)

Result: The number of engineers using the platform and the growth of the repository of learning content, are both trending to prove the value of the platform.

Considered the founder of the biotechnology industry, Genentech has been delivering on the promise of biotechnology for more than 30 years, using human genetic information to discover, develop, manufacture and commercialize medicines to treat patients with serious or life-threatening medical conditions.

Today, Genentech is among the world's leading biotech companies, with multiple products on the market and a promising development pipeline.

Business Problem: How to deploy better ways to generate and cross-pollinate ideas, and build on ideas as they form; enable these many experts who want to contribute to self-organize effectively and efficiently; create a space for the sharing of diverse approaches, ideas, styles and perspectives; and, to push out into the organization the context and information necessary for effective decision-making.

Business Problem: How to deploy better ways to generate and cross-pollinate ideas, and build on ideas as they form; enable these many experts who want to contribute to self-organize effectively and efficiently; create a space for the sharing of diverse approaches, ideas, styles and perspectives; and, to push out into the organization the context and information necessary for effective decision-making.

Solution: Combination of interactive learning methodologies (i.e., open spaces, dialogue, games, sites) and online community platforms based on Web 2.0 technologies (i.e., social networks, micro-blogging tools, alumni and mentoring communities, Google sites/docs). (e.g., Genepool)

Result: In just 8 months, 680,000 page views representing comments to blogs, replies to discussion topics, edits to wikis, etc.), 4,000 unique (i.e., new) visitors each month... Increased employee engagement and management visibility.

The 3 Elements of

PEOPLE(The Community)

TECHNOLOGY(The Tools)

CONTENT(Knowledge, Information, Opinions, Thoughts,

Ideas, Answers, Best Practices)

The 3 Elements of

PEOPLE(The Community)

TECHNOLOGY(The Tools)

CONTENT(Knowledge, Information, Opinions, Thoughts,

Ideas, Answers, Best Practices)

Colleagues become “friends”

Bosses become “coaches”

The collective “mind-share” is leveraged by all

Colleagues become “friends”

Bosses become “coaches”

The collective “mind-share” is leveraged by all

Information

Knowledge Know How

Expertise

Ideas

“…“…has the potential to change the has the potential to change the way we do business at TABS!”way we do business at TABS!”

Mark Mathews,Mark Mathews,President & COOPresident & COOToshiba America Business SolutionsToshiba America Business Solutions

Our 2.0 World Today ...

• Speed is increasing• Complexity is increasing• Geography is increasing• Cost is decreasing• Workforce is changing• Technology is ubiquitous• Learning hasn’t changed

“...in the end, what technology brings to us...

is that it increases our options and

possibilities.”

Kevin Kelley

Learning in Dimensions

Space is a set of all points (from Euclidian geometry named after Euclid, who

around 300 B.C.E. outlined the basic definitions and assumptions of geometry in

his book Elements)

Poets and Prophets: New Roles for Learning Leaders

Thank you! … Questions??

lance@dublinconsulting.net

415-759-1258

www.dublinconsulting.net

Formalizing Informal LearningTraining Magazine Network Free Tools to Enable

Informal Learning & Organizational Business Intelligence

Exchange & Capture

What is Training Magazine Network?

The concept of “formalizing” informal learning isn’t to remove informality or the value of the informal exchange of information.

Formalizing means bringing informal learning within a formal structure, where the information exchange and consequent learning can be captured for the review and application of others.

Formalizing Informal Learning is to...• Enable sharing of information with those who weren’t participants at the time

•Enable more members to “join the conversation” synchronously and asynchronously

•Capture the collective business intelligence of the organization

Training Magazine Network provides members with a free web-based and hosted application designed to:

• Capture formal and informal communication• Promote the application and sharing of learning• Track the measurable results of applying training and learning•Enable all members to contribute and exchange information and content through

• discussions, discussion groups• online content publishing tools• goal-setting, progress-tracking system• online coaching system• tools to enable sharing of learnings and results

There are few systems designed specifically for this purpose.

In most cases, organizations are struggling to patch together Facebook, Ning and other applications that weren’t designed to support learning to accomplish these outcomes.

In addition, organizations place themselves at legal risk when using applications not designed to protect employee privacy. As privacy policies change – as in the Facebook debacle – businesses may find themselves at risk where they were once safe from exposure to liability claims.

All members of TrainingMagNetwork.com receive a hosted social learning platform at no charge.

The platform is the exact same platform that powers Training Magazine Network . It has all the same abilities.

The difference is that your account has your logo, your branding, your content, your members.

The following slides show examples of the abilities as they appear in Training Magazine Network.

Not a member yet? Click here to register now.

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Or send a note to TrainingMagNetwork@trainingpayback.com

• Create as many free accounts as you need

•Use to practice social learning facilitation skills, explore social learning applications or apply to foster and facilitate social learning in your organization.

• Consultants are welcome to create accounts for your clients. Some consultants provide as an added-value while other provide to clients for a single or monthly fee.

•Secure system – Does not have the legal liability or privacy issues of Facebook and other applications. Complies with federal and state laws governing employee privacy rights.

Not a member yet? Click here to register now.

Registration is free and privacy-protected. Subscription to Training magazine is not required.

Members -

System Preview

Powered by VFTNetworks.com

Note: This system has a wide variety of functions. Account holders can choose to use any or all functions, as needed.

Privacy-protected Profile

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Network with other members

Personal Network Builder

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Discussions

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Discussion Groups

Instant Learning Content Publishing

Customizable, Searchable Content & Structure• Any member can use Instant Publisher to contribute content

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CoachLine System

Goal-setting, Action Planning, Coach Directory, Online Coaching system

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CoachLine System

What is CoachLine?

CoachLine is a simple, easy-to-use system that answers the questions:

1)What are the practical ideas learners got that they can apply in their work?

2)Are they able to apply them?

3)Are they applying them?

4)What are the results?

CoachLine Participants’ Process

Create Goal

Create Goal

Create Action Plan

Create Action Plan

Get a Coach

Get a Coach

Report Progress &

Track Results

Report Progress &

Track Results

Create a Goal to Apply Learning

Simple & easy to use tool

Click here for Goal Setting Demo: http://bit.ly/CoachLine-HowTo

Directory of Coaches Create Goal

Create Goal

Create Action Plan

Create Action Plan

Get a Coach

Get a Coach

Report Progress &

Track Results

Report Progress &

Track Results

• Searchable directory of your company’s coaches

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CoachLine Dashboard Report

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Learning Impacts / Shared Learning Publisher

• Promote sharing of experiences in applying learning, lessons learned, best practices

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This social learning system...

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