localized marketing webinar
Post on 23-Jan-2015
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Dentists West Palm Beach High 2,400
Chiropractors Chicago High 8,100
Chiropractors Boston Medium 4,400
Appliance Repair Denver High 2,900
Realtors Orlando Medium 8,100
Electricians Charleston High 720
Plumbers Seattle High 9,900
Pediatricians Philadelphia Low 1,900
Samples of the customer NICHE and KEYWORDS, if possible
PEOPLE LOOK ONLINE FOR YOUR SERVICES
Question?
Question?
Any Company Name + City
Reveals The Company’s Reputation!
That’s BAD!
Customer Reviews Are A Factor
In Almost Every Type Of Online Marketing
Maps & Google!
Pay-Per-Click!
Website Rankings!
Organic Ranking!
Local Directories!
Step 1: Create a
Step 2: Your Products & Services
OVERPRICED
FELT RUSHED
UNFRIENDLY
POOR CUSTOMER
SERVICE
Of Buyers Reviews As Much As
About the Author: Myles Anderson is Founder & CEO of BrightLocal.com.
92% 8%
70% 30%
58% 42%
58% 42%
50% 50%
47% 53%
29% 71%
Recommendations from people I know
Consumer opinions posted online
Editorial content such as newspaper articles
Branded Websites
Emails I signed up for
Ads on TV
Text ads on mobile phones
TRUST DON’T TRUST
To What Extent Do You Trust the Following Forms of Advertising?
Source: Nielsen Global Trust in Advertising Survey, Q3 2011
Consumers Look Up An Average Of 10 Reviews Before Making A Decision
Without Ten
Your Business
WHY REPUTATION IS VITAL TO A BUSINESS
“70% Of Consumers Trust A Business With A Minimum Of 6 – 10 Reviews”
Positioning Yourself As
The Market Leader In Front Of
Thousands Of Buyers With A
Do You Know Your Reputation Online?
4 Types Of Reputations
Bad Reputation
No Reputation
Good Reputation
2. Market That
3. Manage That
4. Create A Marketing Culture
Postcards
Business Cards
Email Templates
Private Review Page
Posting Strategy
Plus Many More..
Review sites have algorithms and filters that
delete all reviews that are posted from the same
computer IP network.
We have proprietary systems and processes that
can post reviews for a company without being
filtered or deleted.
Video Review Marketing
Website Marketing
Social Media Marketing
Maps Marketing
Email Marketing
Sales Marketing
Bi-Weekly Reporting
Daily Review Alerts – Negative And Positive
Location Based Reporting – Each Location Is Unique
Continuing To Grow Your Reviews
Daily Monitoring – Google Alerts Doesn’t Work
Posting Reviews – Can’t be Done By An Individual
Manage By Marketing Only The 5 Star Reviews
You Expect Your Staff To Give 1st Class Service Right?
So What’s Your Plan To Inspire Your Staff To Give
1st Class Service To You Customers & Get Rave Reviews?
Is The Most Important Marketing!
Learn How To Get Traffic and Leads
From Google Plus Local Business
Tim Herndon
LocalizedMarketing.com
1-800-925-1213
(904) 572-1227
info@localizedmarketing.com
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