magazine cover codes & conventions (namra imran)
Post on 01-Dec-2014
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Codes and Conventions of Magazine Front
Covers
Masthead
Strip
Main Images / Anchorage
Main Cover Line
Cover Lines
Barcode
Buzz Word
Cover Lines with small images
Masthead
Cover Lines
Tag Line
Main Cover Line
Main cover line
Main Image
Puff
Main Cover Line
Buzz Word
Strip
Cover lines with small images
Date/month/ price
Masthead
Main Image
Other Cover Lines
Puff
Barcode
Masthead
Main Image / AnchorageMain Cover
Line
Cover lines
Cover Lines
Codes and Conventions of the Magazine
Masthead:
Masthead: • It is the title block of a magazine,
usually most eye-catching and has to be distinct.
• It is normally bold and simple to draw attention of the reader.
• It represents the genre of the magazine.
Examples
Tag Line: Usually found underneath
the masthead. Gives description or
highlights issue.
Strip: Across the top or bottom containing
list of items which feature in the
magazine. This conveys that the
magazine is full of interesting stories and
the audience is getting value for
money.
Main Image / Anchorage• Usually features the main story/article of a
magazine. • Medium to close-up shots and represents the
genre of the magazine.• In the sports magazine the picture is acting as an
inspirational tool to attract teenagers towards cricket by presenting well known cricketers.
Main Cover Line • Largest text on cover after title and it anchors
the meaning of the image.• May contain a sub-line in smaller text giving
more information about the article. It acts as a symbol of attracting the audience to read the magazine.
Cover Lines• Lines of text on front cover to draw attention of
audience• These are there to educate audience about
what else can be found in the magazine.• They are normally written in bold and on the
side of magazine cover
Pug and puff• Puff- offers something else to the
magazine such as free give away. • Pug-gives promotional offers. It looks
like a sticker on the magazine cover.
Buzz Words • Usually with the main feature article.
They are used to attract attention such as "Exclusive, Free, Plus "
Barcode/Price• Positioned along the right and bottom.
Along it will sometimes be date/month of edition, price, website and issue number,
Header and footer bars: Like a strip, presents highlights of the magazine. Could have a slogan, description or added attraction.
Header Bar
Footer Bar
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