magazine tally questionnaire analysis

Post on 13-Jan-2017

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Magazine questionnaire

What is your age?

16-20 21-30 31-40 41+0

2

4

6

8

10

12

14

16

18

20

• I asked 18 people aged 16-20, this tells me that my magazine will be heavily designed for people of that age, as their responses are the main ones I will see throughout my questionnaire.

What is your gender?

Male; 4

Female; 16

• I asked 16 females and 4 males, this suggests my magazine will be more feminine than male, however the artists mentioned or opinions may still be similar to both genders.

What colour do you think of when you think if the Indie-rock genre?

Brown

Black

Spicy

brownGrey

Dark re

dRed

Maroon

Orange

Dark blue

Yellow

Purple

Green

00.5

11.5

22.5

33.5

44.5

5

2

3

1 1

2

5

2 2

1

2

1 1

• The top two colours the respondents chose was red and black, these two colours work together and could be part of the simple colour scheme, alongside another colour that works with it, possibly white.

Name 2 of your favourite artists of the Indie-rock genre?

Arctic m

onkeys

Arcade fire

Oasis

The plain w

hite Ts

Muse

The Vaccines

The 1975

The Killers

Hozier

Two door cinema c

lub

James B

ay

Imag

ine Dragons

Mumford & Sons

George Ezra

Halsey

21 Pilots

Fleetw

ood Mac

Elvis P

resley

Michae

l Jacks

on

Bob Marl

ey

Bastille

01234567

• The most popular artists chose was the Arctic Monkeys, Hozier and James Bay. This suggests I could use their names for my cover lines on my contents page or possible front cover, as they are the most popular within my questionnaire and probably the target audience.

How much would you pay for a magazine with 130-140 pages?

£1-£1.99 £1.99-£2.99 £2.99-£3.99 £3.99+0

1

2

3

4

5

6

7

8

5 5

8

2

• Most respondents chose the price of £2.99-£3.99, this shows that I would not make my magazine too pricey as it is directed to a younger audience, also I would definitely not go any higher, as out of the 20 people I asked only two said they would pay more than £3.99.

How often do you buy music magazines?

Weekly Monthly0

2

4

6

8

10

12

14

16

• 15 of my respondents said they bought a music magazine monthly and only 5 said they did weekly, telling me that my magazine would come out on a monthly basis, to guarantee customers.

Would you prefer to read a more visual magazine or textual?

Visual; 17

Textual; 3

• 17 of the 20 respondents said that they prefer a visual magazine, thus my magazine would have more images than an overwhelming amount of text.

Put 3 words that remind you of the Indie-rock genre?

calm

smooth

relaxing

independentco

ol

original

drumsgu

itar

energycat

chy

melodic

rhythms

long hair

modern hip

happy

0

1

2

3

4

5

6

7

8

peace

alternati

ve

in-between

plaid sh

irts

hipster

chill

rocky

flowersfield joy

heat fire

really g

ood music

sound

wicked

acousti

csm

oke

brillian

tfun

0

0.5

1

1.5

2

2.5

• The most popular word people thought of when thinking of the Indie-rock genre was ‘guitar’, with 7 respondents writing it, this could give me an idea of a magazine title possibly. Also, the word ‘cool’ was quite popular being wrote 5 times and the word ‘smooth’ 3 times, again giving me titular ideas.

What 3 features would you like to see in a magazine?

Quiz; 16

Live show review; 14

Q&A; 19

Album review; 9

Other; 2

• The most popular was a Q&A with 19 people choosing it, where the audiences questions would be answered by the magazine writers and possibly musicians, therefore this would be featured in my magazine, but also a quiz as that closely followed the Q&A with 16 votes.

What gigs/concerts have you been to?

Oasis

James B

ay

Alexander

Starsa

ilor

Miley C

yrus

Justin Bieber

Chester ro

cks

The Wan

ted

Fallo

ut Boy

You me at

six

Panic!

At the disc

o

Bruno Mars

None0

1

2

3

4

5

6

• 5 of my respondents had been to no concerts or gigs, suggesting my magazine could do live reviews to persuade people to go, then buy the magazine as they now have an interest. The most popular choice was V Festival, where 4 people had went, suggesting my audience would enjoy a range of artists included in my magazine. Followed behind was 3 people who went to see The 1975 and another 3 who saw Justin Bieber, this shows my magazine buyers would enjoy more popular artists than unknown.

What other bands/singers have you heard of within the Indie-rock genre?

Boyzone

Arctic M

onkeys

Twenty one pilo

ts

Halsey

The kaise

r chiefs

James B

ay

George Ezra

Hozier

The 1975

Coldplay

The cooks

Fleetw

ood Mac

Elvis P

resleyOasi

s

Mumford & sons

Black k

eys

The Neighbourhood

Freddie M

ercury

Years an

d years

Jason M

raz

The Killers

0

1

2

3

4

5

6

7

• The most popular was James Bay mentioned 6 times, who is quite popular throughout the questionnaire, suggesting he will feature in my magazine as he is quite distinctly popular right now. Followed by The Killers 5 times, again showing they are well known. Also, artists such as Elvis Presley and Freddie Mercury were mentioned by some, telling me my magazine should include both modern and older artists and music.

What do you like about music magazines?

The music

in it

Interviews w

ith fa

vourit

e music

ians

Interviews

Imag

es

Articles

Sticke

rs

Live re

views

Informati

onQ&A

Front c

over

Posters

Up to date

on favo

urite ar

tists & m

usic

Interesting

Main co

ver li

ne article

0

1

2

3

4

5

6

1

34

5

1 12

3

1 1 1

3

1 1

• The most popular opinions were 5 people saying they like images in the magazine, again reinforcing my magazine should have lots of images. Also, 4 people said they liked interviews, suggesting my contents page will reveal that the magazine would have many interviews in order to appeal to the audience.

What do you not like about music magazines?

Not their f

avourit

e music

Don't like

the ar

tists/m

usic

Too boring

Adverts

Too much

text

Reviews

Imag

es

Over th

e top co

ver li

nes

Expensiv

e

Nothing

Too modern

0

1

2

3

4

5

6

1

3 3

1

5

3

1 1

3

1 1

• The most popular dislike of magazines was too much text, said by 5 respondents, which is a recurring theme of the questionnaire, therefore more pictures will have to be used to appeal to a wider audience.

Do you prefer to read magazine on a physical copy or on a phone/tablet, etc?

Physical; 13

Phone/tablet; 7

• 13 respondents preferred to read the magazine in a physical copy, which is more than the other 7 who preferred to read one on a phone/tablet, which isn’t a huge difference but shows that physical copies are still more popular than a computer image.

Do you enter the competitions in the magazines?

Yes; 6

No; 14

• 14 respondents said they didn’t enter the competitions in magazines, but 6 did, therefore I could put competitions in my magazine but it would not make a huge difference to the overall sales.

How would you like just one main image on the front cover or subsidiary image also?

One main image Subsidiary also0

2

4

6

8

10

12

• 9 respondents said they would prefer one main image whereas the other 11 said they would prefer subsidiary also, this is not a big difference therefore it wouldn’t really matter what I chose to do.

How many columns would you expect a double page spread to have?

1 to 2 3 to 4 4+0

2

4

6

8

10

12

14

16

Series 1

Series 1

• 14 respondents suggested that the double page spread should have 3 to 4 columns, which was the majority vote, therefore I would follow this for my own magazine’s double page spread.

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