mark upton presentation

Case Study

How an AFL team “tackled” elearning implementation

Mark Upton

Adelaide Football Club

Overview

Intro “Stuff”

AFC Environment

E-Learning

Challenges & Experiences

Business Case

Custom Application Dev

Platform “Showdown”

Wordpress

Adobe Connect

Who Here……

• Connect/Presenter?

• Wordpress?

• Amazon S3?

• Application development? (flex?)

• Follows footy?

• Follows the Crows?

What’s in it for me?

Poll

How do you think we would use

e-learning/online technologies in our coaching?

“E-learning moments” video

Where we have come from…

………where we are now

QuickTime™ and a decompressor

are needed to see this picture.

Rapid E-learning @ AFC

“A simple process for getting content online that is easily accessible and

will enhance player learning”

“A simple process for getting content online that is easily accessible and

will enhance player learning”

What are the benefits of an online learning & communication platform?

The Business Case

58%

90%84%

50%

55%

60%

65%

70%

75%

80%

85%

90%

95%

Dec '08 Mar '09 Jul '09

Objective Data

75%75%

Anywhere,Anytime

Maxed Out!!!Maxed Out!!!

ChallengesChallenges

Coach=

Content Creator

“It makes more sense to me to train the organisation’s Subject Matter Experts (SMEs) in rapid e-learning authoring. Then, whenever a learning need arises, the SME has both the knowledge and the skills to develop their own e-learning solution, quickly and effectively.”

Ryan Tracey, ryan2point0.wordpress.com

“I hate technology”“I hate technology”

Time-Poor

Internet SpeedInternet Speed

EffectiveEffective

Learners Perspective

MotivationMotivation

DevicesDevices

EngagementEngagement

< 10 minutes

< 3 minutes

Internet SpeedInternet Speed

Custom Application Development

“Video Coach”

v

Platform “Showdown”

Connect

Connect Configuration

Cost:• 1st yr ~ $15k• 2nd yr onwards ~ $8k

x 5x 5

Presenter Plug-In Features

Example Content

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Connect Workflow

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The Good

API

Good in theory, but….

The Bad

70%70%

“I hate technology”“I hate technology”

Concurrent UsersConcurrent Users

Connect

Valuable Features

• In-depth reporting on quizzing/testing

• Managing users & assigning content

• Plugin for powerpoint• api• Multimedia Learning

Principles (potentially)

Shortcomings

• Windows-only content development

• An LMS, not a “user-facing” platform

• Technical difficulty • Flash content = no iphone

access• Training module restricts

concurrent user access

Wordpress

Wordpress Configuration

Private WP

Audit Trail

User-Messages

Vaultpress

S3

Costings

= $7/month

= $100/month (approx)

= $5/month

= $15/month

= $20 (one-off)

= $0

$1544$1544

Wordpress Workflow

QuickTime™ and aH.264 decompressor

are needed to see this picture.

The Good

"#!@#!?, that's easy isn't it"

Iphone Demo

“The #!@#!? video keeps stopping!”

Dynamic StreamingDynamic Streaming

Commenting(critical thinking)

“This site is really good on your phone, it is just like youtube”

“This site is really good on your phone, it is just like youtube”

The Bad

Wordpress

Valuable Features

• Create content from any device

• View content on any device• Familiar user experience

(facebook/youtube)• Communication• Unrestricted no. users• Extensible/flexible ($$$)

Shortcomings

• Reporting/tracking (Captivate)

Resources

http://adobe.com/showcase/casestudies/adelaidfc/casestudy.pdf

http://coachtech.wordpress.com/2009/06/26/an-example-of-e-learning-in-a-coaching-context/

http://teamsportcoaching.com/testing-knowledge-of-the-game-plan-online/

http://teamsportcoaching.com/resources/adobe_afc_ecosystem.pdf

Thanks!

• mupton@afc.com.au

• teamsportcoaching.com

• @uppy01

• au.linkedin.com/in/markuptononline