meaningful interaction with products author : wellington gomes de medeiros teacher : soe-tsyr...

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Meaningful Interaction with Products

Author:Wellington Gomes de MedeirosTeacher: Soe-Tsyr Daphne Yuan

Presenter: Liao, Ting-Yi

Outline

• Introduction• Definition of MI• MI as a dialogical process• MI as a combination of actions.• MI as accessing the indistinct.• MI as providing access to the symbolic.• MI’s two dimensions for interactions• MI’s four semantic values for interactions• MI as a framework• Conclusion

Introduction

• Three current key ideas in design: semantic, emotion, and interaction

• What is Meaningful Interaction ?

Rationale for the Study

• Designers should approach functionality, usability, semantics, and emotion as equally important for design processes.

• “Product semantics”• Representational and non-representational• Semantics <-> Emotion <-> Interaction

Rationale for the Study(cont.)

• MI explores the possibility of characterizing meanings within------

pragmatic & emotional practical & critical & ideological & ludic

Relevance of this study

• Pragmatic needs (O) Emotional experiences (X)

• Provoke emotional satisfaction

• Emotional experience & Satisfaction > Usability

Definition of MI

products

contexts

People

Definition of MI(cont.)

• MI has two complementary aspects: 1. A theoretical foundation that acknowledges the issues in the process of interaction at the semantic level. 2. A practical solution in the form of a frame-work to help in the exploration of MI in design studies and design processes.

Definition of MI(cont.)

• MI statement encompasses 7 discrete topics: 1. MI as a dialogical process. 2. MI as a combination of actions. 3. MI as accessing the indistinct. 4. MI as providing access to the symbolic. 5. MI’s two dimensions for interactions 6. MI’s four semantic values for interactions 7. MI as a framework

MI as a Dialogical Process

• “Dialogical process”

• Products are mediators of messages at two levels:

1. messages embodied by designers 2. messages embodied by people themselves

MI as a Dialogical Process(cont.)

• In MI, people have the primary role.• But, the role of products and context to afford

user’s reactions cannot be dismissed.• In MI, connections can occur at two levels: user <-> product user <-> designer / stakeholders

MI as a Dialogical Process(cont.)

• In the process of communication between products and people, MI takes two as having equally important roles in the means of communication.

• This sharing process is regarded as cyclical.

MI as a Combination

• Static --- products & contexts• “Action” in MI.• Product and context, despite being physically

static, express their dynamics through their semantic qualities.

• Natural quality & Symbolic quality

MI as Providing Access to the Indistinct

• “Indistinct” in MI.

• Quality of Interaction

• Representation & Presentation

MI as Providing Access to the Indistinct(cont.)

• Identifying and exploring metaphorical expressions in MI requires considering how people express their view and how their behavior and background inform metaphorical meanings.

• MI offers a systematic framework to identify the indistinct meaning.

MI as Providing Access to the Symbolic

• The symbolic qualities of the three elements have important roles in the cyclical establishment of values.

• Symbolic signs are therefore signs created as a means to transport people to symbolic realities that are constructed “outside” the artifact and incorporated as value by individuals and their peers.

MI’s 2 Dimensions:Pragmatic

• Interaction where the users’ understanding of the product qualities is firmly rooted in product-base values.

• Users’ associations and their understanding of products are tied to their view of the product qualities themselves.

MI’s 2 Dimensions:Pragmatic(cont.)

• Pragmatic dimension of MI refers primarily to the product’s physical attributes and the appraisal processes directly or indirectly related to its use.

• User’s responses to the product materiality and attributes &

User’s experience of using the product.

MI’s 2 Dimensions:Pragmatic(cont.)

• Two types of semantic values: practical & critical

• “intentionality” is a key factor in the pragmatic dimension.

• The semantic values in the pragmatic dimension are not restricted to meanings that designers assign to products.

MI’s 2 Dimensions:Emotional

• People-based value

• Emotional, Affective, and symbolic aspects

• Ideological & ludic

MI’s Four Semantic Values : Practical

• Connected to the physical attributes

• User’s understanding of products.

MI’s Four Semantic Values : Critical

• User’s associations and meanings disclose the user’s judgment and reveal feel about the use of a product.

• How a user feels in a specific context.

MI’s Four Semantic Values : Ideological

• Imply semantic associations that are underpinned by symbolic paradigms assigned to the products.

• Use of a product does not necessarily refer to its actual manipulation.

MI’s Four Semantic Values : Ludic

• Ludic semantic values disclose meanings in the users’ responses related to playfulness.

• User’s feeling

MI as a Framework

Conclusion• Cover the possibilities of the semantic

qualities of products and interactions that bring meaning and values to people’s lives.

• More “research-like” attitude

• Help to explore meanings in products for designers.

THE END

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