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MIDDLE EASTCHEMICAL WEEK
16 – 19 October 2011ABU DHABI NATIONAL EXHIBITION CENTRE
Bringing together the Petrochemical
CONFIRMED SPEAKERS AND PANEL MEMBERS INCLUDE:
HE Dr Alaa Nassif, Executive President, ROYAL COMMISSION FOR JUBAIL AND YANBU (RCJY)
Michael Hurst, Director, Chemicals Business, SAUDI ARAMCO
Mohamed Al Rashid, General Manager, RUWAIS FERTILIZER INDUSTRIES (FERTIL)
Saleh Al Nazha, President and Chief Operating Offi cer, TASNEE
S.G.Gedigeri ,Acting Deputy CEO, OMAN INDIA FERTILIZER COMPANY (OMIFCO)
Faisal Al Shemsi, Senior Vice President, BOROUGE
Malik Arif Hayat, Chief Executive and Managing Director, FAUJI FERTILIZER COMPANY (FFC)
Kamal Nanavaty, President, RELIANCE INDUSTRIES LIMITED
Harshadrai Pandya, Executive Director, GUJARAT STATE FERTILIZERS AND CHEMICALS (GSFC)
Michel Govaerts, General Manager, Middle East and Asia, TOTAL PETROCHEMICALS
Yehia El Azab, General Manager, ABU DHABI FERTILIZER INDUSTRIES COMPANY (ADFERT)
Dr Trevor Hutley, General Manager, Product and Technology Development, SIPCHEM
Fuad Mohammed Mosa, Manager, Chemicals Technology Department, SABIC
www.wra-mecw.com/bro
ORGANISED BYMECW 2011 SPONSORS
and Fertilizer Industries
Dear chemicals community,
It is my pleasure to invite you to join a highly
concentrated group of decision makers, infl uencers
and experts driving the Middle East petrochemical and
fertilizer industries forward at MECW 2011, taking place
from 16-19 October in Abu Dhabi.
Why MECW?
We are proud to bring to you an independent and
interactive platform where you can gain insight into
alternative approaches to common challenges, the
freedom to explore controversial issues affecting the
region, and an environment where you can easily meet
the most important individuals for your business.
Petchem Arabia will address the attractiveness of the
Middle East to foreign investors, GCC’s relationship
with India and China, future of exports, feedstock and
manpower challenges, technology innovations and
supply chain optimisation as a competitive advantage.
Pre and post conference focus days will cover building
a sustainable downstream industry in the GCC and
catalyst innovations for the petrochemical industry.
The Middle East Fertilizer Symposium will address
feedstock challenges, increased competition from
organic fertilizers, environmental considerations, need
for more sustainable technology solutions for the
future and how to improve energy effi ciency within
existing plants. Pre and post conference focus days
will cover the development of gasifi cation technologies
and catalyst innovations for the fertilizer industry.
Exhibition
For 2011, MECW returns to Abu Dhabi, where for the
fi rst time it will be held in ADNEC. An exhibition will
run alongside the conference offering an exciting
opportunity to examine the latest solutions hitting the
market under one roof.
Awards
And fi nally, let’s not forget the inaugural
MECW 2011 awards, offi cially endorsed by Middle East Refi ning and Petrochemicals magazine, celebrating
outstanding achievements in the petrochemical and
fertilizer sectors in style.
On behalf of the MECW speaker panel, we look
forward to welcoming you to Abu Dhabi for the Middle
East’s most stimulating petrochemical and fertilizer
discussions.
Dominica AndrewsProject Director, MECW 2011
MECW 2011 incorporates Petchem Arabia and the Middle East Fertilizer Symposium.
These conferences will run simultaneously and
participants will have access to all sessions. This
enables you to gain insight into new approaches to
common challenges facing the petrochemical and
fertilizer industries.
MECW 2011 features an exhibition where state of the
art technology innovations will be showcased.
MECW will draw from international expertise to realise
the potential of the Middle East markets through
diversifi cation, strategic partnerships, and technical
know-how.
WELCOME LETTER MECW 2011: WHAT IS IT AND HOW DOES IT WORK?
WHO YOU WILL MEET
For the latest confi rmed speakers and programmeupdates visit www.wra-mecw.com/bro
FUNCTION
t: +971 2 401 2930 or +44 (0) 20 7067 1800 f: +971 2 401 1928 or +44 (0) 20 7067 9513 e: d.andrews@theenergyexchange.co.uk
Petrochemicals 28%
Fertilizers 23%
Solution Providers 19%
NOCs & IOCs 15%
Financial Institutions 9%
Consultants 3%
Government 3%
INDUSTRY
Senior Management 17%
Production & Operations 17%
Strategic Planning 16%
Business Development 15%
Project Management 13%
Procurement & Supply Chain 13%
Engineering 9%
Middle East 61%
Europe 18%
Asia 15%
North Africa 4%
ROW 2%
GEOGRAPHY
Presented By: Offi cial Awards Publication:
The MECW 2011 Awards give you an opportunity to:
Showcase your plant, project and technologies to the entire
chemicals community
Gain recognition for best practice and driving the industry
forward
Highlight your participation as part of your PR and marketing
campaign
Receive recognition for your achievements in Middle East
Refi ning and Petrochemicals Magazine
How to enter the MECW awards: The nomination form can be downloaded
from our website: www.wra-mecw.com/bro
All entries must be received by 31 August 2011 Alternatively, email d.andrews@theenergyexchange.co.uk for further details.
45 speakers from 13+ countries covering the whole value chain – enabling you develop a holistic approach to your market development strategy
Diverse strategies to common challenges: hear from 20+ petrochemical and fertilizer producers to gain exclusive insight into the biggest new build, capacity expansion and revamp projects in the region, enabling you to refi ne your own strategy moving forward
Independent agenda: enabling you to address the most controversial issues affecting the industry in a highly interactive environment
Downstream focus day: dedicated forum to meet plastic converters and learn about their requirements for investing in the Middle East region
Gasifi cation focus day: dedicated forum to compare the latest technology offerings to develop new feedstock for chemical production
Catalyst innovation focus days: comparison of the leading catalyst providers for specifi c, actionable solutions to improve product quality and production
Plant of the Year
Awarding a plant who has achieved operational excellence and/or made signifi cant environmental contributions.
Project of the Year
Awarding a producer/EPC contractor who has implemented a new build, revamp or capacity expansion project on time and within budget with a strong safety record.
Technology of the Year
Recognising a company for developing and/or improving upon an existing technology which drives the industry forward.
Year
pany
an
r
ty me a
Ahmad Al Jemaz, Deputy Managing Director for KNPC’s Shuaiba Refi nery being presented with the HSE Best Practice Award at the 2011 Middle East Downstream Week
Awards will be presented to both petrochemical and fertilizer organisations for:
WHAT MECW 2011 OFFERS YOU SIX GREAT REASONS TO ATTEND
MECW 2011 AWARDS
1 Find out more about feedstock diversifi cation options to enable you to capitalise on future growth opportunities
2 Gain exclusive insight into the region’s biggest projects including Borouge and the FERTIL expansion projects from the key stakeholders involved, enabling you to stay abreast of major developments and learning points
3 Discover new market opportunities and strategies to maximise your existing assets, allowing you to competitively position yourself in the “new normal” environment
4 Develop new relationships with partners from the full petrochemical and fertilizer value chain, providing you with a platform to seize new business opportunities
5 Compare the latest automation, catalyst and gasifi cation technologies driving the petrochemical and fertilizer industries forward, enabling you to make more informed decisions in a shorter timescale
6 Learn how to turn your supply chain strategy into a competitive advantage
2
t: +971 2 401 2930 or +44 (0) 20 7067 1800 f: +971 2 401 1928 or +44 (0) 20 7067 9513 e: d.andrews@theenergyexchange.co.uk
14:15 Session three: Enhancing competitiveness through technology innovation and increased fl exibility
Chairman: Fred du Plessis, Executive Advisor,
Corporate Strategy and Planning, SABIC
Sipchem case study: development of a world class R&D
centre in Dhahran (KSA)
Driving growth through product innovation
PP polymers and the performance shift with
the technology
Adding feedstock fl exibility to ethane crackers
Dr Trevor Hutley, General Manager, Product and Technology
Development, SIPCHEM
Lakshman Iyer , Business Manager, Africa, Middle East and LYONDELLBASELL
Omar Bahobail, President, AL WAHA PETROCHEMICAL COMPANY
Dr Heinz Zimmermann, Vice President, Business Development,
LINDE ENGINEERING
15:45 Coffee break hosted by
16:15 Session four: Panel discussion: Maintaining the attractiveness of the Middle East for investment
Chairman and session leader: Fred du Plessis, Executive
Advisor, Corporate Strategy and Planning, SABIC
Impact of new growth in Asia, shale gas and new cracker
developments in North America on Middle East producers
Drying ethane availability, trend towards naphtha and
impact on the competitive advantage of Middle
East producers
How to ensure that the Middle East region remains
attractive to investors
Panellists include:
HE Dr Alaa Nassif, Executive President, ROYAL COMMISSION FOR JUBAIL AND YANBU (RCJY)
Saleh Al Nazha, President and Chief Operating Offi cer, TASNEE
Jamal Malaikah, President and Chief Operating Offi cer, NATIONAL PETROCHEMICAL INDUSTRIAL COMPANY (NATPET)
16:45 Day one closing summary followed by:
MECW 2011 Awards Ceremony
Offi cial Awards Publication:
08:00 Registration and coffee
09:00 Offi cial opening and welcome address
09:10 Project Exclusive! For the fi rst time, Borouge willdeliver the results of its mega-project.
Borouge 2: building a world class petrochemical plant in the
Middle East
Faisal Al Shemsi, Senior Vice President, BOROUGE
09:30 Session one: Middle East petrochemical trends and challenges – addressing the critical issues
Chairman: Fred du Plessis, Executive Advisor, Corporate
Strategy and Planning, SABIC
Workforce of the future – where is it coming from?
Exploring the shift in dynamics of the relationship
between refi ners and petrochemical producers
The evolving relationship of the GCC with China and
India – is India the next China?
The impact of moving to heavier feedstock on Middle
East project capital effi ciency
Saleh Al Nazha, President and Chief Operating Offi cer, TASNEE
Michael Hurst, Director, Chemicals Department, SAUDI ARAMCO
Kamal Nanavaty, President, RELIANCE INDUSTRIES LIMITED
Gert Smit, Senior Director Process and Technology, FLUOR
11:00 Coffee break and speed exchange
networking activity hosted by
11:45 Session two: Economic context of operating in a new global competitive environment
Chairman: Fred du Plessis, Executive Advisor, Corporate
Strategy and Planning, SABIC
Exploring the key challenges, opportunities and drivers
facing the global petrochemicals industry and their
impact on the Middle East
What do demographics have to do with demand and
how can companies become winners in this “new
normal” environment?
Economic context for the regional chemicals industry
Commodity chemical industry and sustainability
Michel Govaerts, General Manager, Middle East and Asia,
TOTAL PETROCHEMICALS
Paul Hodges, Author of ‘ICIS Chemicals and the Economy’
blog and Chairman, INTERNATIONAL ECHEM
Brad Bourland, Chief Economist and Managing Director, Proprietary Investment, JADWA INVESTMENT
Ramesh Ramachandran, President and Chief Executive Offi cer, MEGLOBAL
13:15 Lunch hosted by:
PETCHEM ARABIA CONFERENCE DAY 1: 17 OCTOBER 2011
by:
Strategic Positioning of the Middle East in the Global Petrochemical Market
Best place to meet key players in the petrochemical world.
Mohamed Al Ali, Ethylene Operation Leader, EQUATE PETROCHEMICALS COMPANY
t: +971 2 401 2930 or +44 (0) 20 7067 1800 f: +971 2 401 1928 or +44 (0) 20 7067 9513 e: d.andrews@theenergyexchange.co.uk
Indian Subcontinent,
13:45 Session three: Improving energy effi ciency within
existing fertilizer plants
Energy consumption within fertilizer plants and new
developments in the fi eld
Energy conservation in ammonia and methanol plants:
GSFC’s Ammonia Revamp Project
Energy saving effects of using of Süd-Chemie’s high
performance catalysts in the ammonia process
Case study: CO2 removal at the OMIFCO complex based
on the GV low energy process – a smooth operating unit
with high fl exibility for increased capacity operation and
energy effi ciency optimisation
Dr Tarek El Hawary, Process Engineer, UHDE
Harshadrai Pandya, Executive Director,
GUJARAT STATE FERTILIZERS AND CHEMICALS
Nortbert Ringer , Group Product Manager Methanol, SÜD CHEMIE
Luigi Tomasi, General Manager, GIAMMARCO VETROCOKE
15:45 Coffee break hosted by
16:15 Session four: Panel discussion: Improving the
competitiveness of Middle East fertilizer producers in the
global market
Organic fertilizers versus chemical fertilizers: how will this
impact future demand for chemical
fertilizer products?
Impact of political unrest on the competitiveness of the
Middle East fertilizer market – how to act as one industry
to reshape this issue
Food versus fuel – the ongoing debate
16:45 Day one closing summary followed by:
MECW 2011 Awards Ceremony
Offi cial Awards Publication:
Mohamed Al Rashid, FERTIL’s General Manager delivering a keynote address during the MECW 2010 opening ceremony
08:00 Registration and coffee
09:00 Offi cial opening and welcome address
09:10 Keynote address
Mohamed Al Rashid, General Manager, RUWAIS FERTILIZER INDUSTRIES (FERTIL)
09:30 Session one: Market infl uences and global factors impacting fertilizer producers
Fertilizer trends for 2011 - assessing the agricultural and
end user trends driving the global fertilizer industry
Recent market developments and prospects in the
nitrogen and phosphate fertilizer markets
An investment perspective on the Middle East fertilizer
industry
Long term potential of biofuels and biochemicals and
their impact on fertilizer demand
Subsidy changes in India and their potential impact on
fertilizer demand
Satisfying the fertilizer requirements for future
population demands
Feedstock challenges and opportunities: natural gas
outlook, unconventionals and potential
for alternatives
Yehia El Azab, General Manager, ABU DHABI
FERTILIZER INDUSTRIES COMPANY (ADFERT)
Oliver Hatfi eld, Director, Fertilizers, INTEGER RESEARCH
Heidy Rehman, Senior Equity Research Anaylst, CITI*(tentative)
11:00 Coffee break and speed exchange
networking activity hosted by
11:45 Session two: Driving organisational and operational best practice within the fertilizer sector
Special focus case study: PIC’s cultural transformation
using lean and six sigma philosophies – deployment
mode, roadmap and specifi c factors contributing to the
success of what many leaders thought was an impossible
mission
Optimisation options for fertilizer producers – lessons
learnt from OMIFCO’s operations
Alternative energy sources and their practical application
for the fertilizer industry
Aref Al Awadi, Business Process Development Team Leader,
PETROCHEMICAL INDUSTRIES COMPANY (PIC)
S.G.Gedigeri
, Acting Deputy CEO OMAN INDIA FERTILIZER COMPANY (OMIFCO)
Malik Arif Hayat, Chief Executive and Managing Director,
FAUJI FERTILIZER COMPANY LIMITED (FFC)
13:00 Lunch hosted by:
MIDDLE EAST FERTILIZER SYMPOSIUM DAY 1: 17 OCTOBER 2011
For the latest confi rmed speakers and programmeupdates visit www.wra-mecw.com/bro
:
Maintaining Competitiveness in the Global Fertilizer Market
t: +971 2 401 2930 or +44 (0) 20 7067 1800 f: +971 2 401 1928 or +44 (0) 20 7067 9513 e: d.andrews@theenergyexchange.co.uk
13:30 Session seven: Supply chain optimisation as a competitive advantage: in-house versus outsourcing options
Chairman: Dr Ali Hussain, Independent Oil Consultant
Overcoming the bottlenecks of getting products into the
marketplace from a huge single site (i.e. diffi cult location,
high volume of containers and ship availability)
Addressing the need for better container facilities and
decreasing the reliance on ports
How will the supply chains of major producers in the
region be affected once new mega complexes come on-
stream?
Revamping your supply chain strategy to adapt to the
“new normal” of the global petrochemical industry
Successful execution of a supply chain strategy using a
3rd party provider
Evolving role of supply chain partnerships: building closer
relationships to ensure quality and timeliness of delivery
Mark Appleyard, Regional Business Director, Chemicals
Sector, Middle East and Africa, AGILITY
14:45 Coffee break hosted by
15:15 Session eight: EPC panel discussion: What is the limit of cracker sizes today?
Chairman and session leader: Dr Heinz Zimmermann, Vice
President, Business Development, LINDE ENGINEERING
Trend towards increasing the scale of crackers in the
Middle East to achieve economies of scale – what are the
technical limitations?
What are the specifi c limitations facing liquid crackers?
Integration of two crackers – technical challenges
Major developments in equipment and technology –
what improvements are still needed to achieve the mega
facilities of the future?
Schedule versus quality – do owners really benefi t?
16:00 Day two closing summary and end of conference
Borouge’s Chief Executive, Abdulaziz Alhajri and PIC’s DMD Olefi ns, Yousef Al Ateeqi, enjoying the networking opportunities during the coffee break
08:30 Coffee and registration
09:00 Welcome and business card exchange
09:10 Session fi ve: Operational excellence – optimising existing assets and improving effi ciency to remain competitive
Chairman: Dr Wolf Spaether, Director Sales and Marketing, Industry Group Petrochemicals EMEA, SÜD CHEMIE
Operational excellence audit: identifying the gaps and
developing the implementation plan in line with best in
class facilities
Case study: Sabic experience towards optimum plant
operation (advanced process control implementation)
Special focus case study: Combining the strengths
of a local work force with international expertise to
successfully complete a world-scale turnaround 33.3%
ahead of schedule
Totally integrated automation options and their impact
on the competitiveness of petrochemical complexes
Andy Gibbins, Senior Vice President, Manufacturing, INTERNATIONAL ECHEM
Fuad Mohammed Mosa, Manager, Chemicals Technology
Department, SABIC
Sudhir Otiv, Advanced Process Control Consultant, HONEYWELL PROCESS SOLUTIONS
Dr Benno Ganser, Corporate Business Development Director, SCHMIDT + CLEMENS
Dr Thomas Mohr, Senior Sales Manager Project
Development, SIEMENS
10:40 Coffee break hosted by
11:10 Session six: Technology innovations in the petrochemical industry
Chairman: Andy Gibbins, Senior Vice President, Manufacturing, INTERNATIONAL ECHEM
Methanol conversion to ethylene and propylene:
breakthrough in MTO process technology which achieves
an 89% yield on a carbon basis: fi rst commercial unit in
Asia, reactor design, process overview and economics
Catalytic valorisation of FCC light off gas to yield
polymer grade olefi ns
COMOS - from integrated engineering to integrated
operations
Rick Kempf, Methanol to Olefi ns Technology Manager, UOP
Dr Wolf Spaether, Director Sales and Marketing, Industry
Group Petrochemicals EMEA, SÜD CHEMIE
Rainer Zintl, Head of COMOS, MENA, SIEMENS
12:30 Lunch hosted by
PETCHEM ARABIA CONFERENCE DAY 2: 18 OCTOBER 2011
Improving Operational Effi ciency in the Middle East Petrochemical Industry
An excellent effort to bring together petrochemical and fertilizer leaders to discuss the hot issues facing the industry as a whole.Shahab Yaquoob, Marketing Superintendent, GPIC
t: +971 2 401 2930 or +44 (0) 20 7067 1800 f: +971 2 401 1928 or +44 (0) 20 7067 9513 e: d.andrews@theenergyexchange.co.uk
Driving best in class in the fertilizer Industry
08:30 Registration and coffee
09:00 Welcome and business card exchange
09:10 Session fi ve: Key considerations for fertilizer plant revamps
Chairman:
Methanol, SÜD CHEMIE
Fauji Fertilizer case study: Balancing the modernisation
and revamping of an ammonia plant
Costs and technology breakthroughs for new plants and
maintenance of hydrogen reformers
Jaffar Abbas Abidi, Senior Manager, Project ITET,
FAUJI FERTILIZER BIN QASIM LIMITED
Thomas Grimaud, Vice President, Sales and Marketing,
MANOIR INDUSTRIES
10:30 Coffee break hosted by
11:00 Session six: Asset management and plant maintenance solutions for the fertilizer industry
Asset performance management solutions to address
reliability issues – avoiding process upsets in planning,
scheduling and execution
Improving operating rates and quality of service
Inoslav Loncarevic, Senior Manager, Project and Business
Development, SIEMENS
Srikanth V, Solution Consultant,
HONEYWELL PROCESS SOLUTIONS
12:15 Lunch hosted by
13:15 Session seven: Technology innovations driving the fertilizer industry forward
R&D updates from major technology providers to meet
the growing challenge of meeting future environmental
specifi cations
Technology limitations and their impact on fertilizer
producers
Development of key energy effi ciency projects in and
around the region
14:30 Coffee break hosted by
15:00 Session eight: Roundtable discussions
This will be a unique opportunity for fertilizer producers
and solution providers to exchange ideas, on the specifi c
challenges facing each part of the fertilizer sector in an
informal and highly interactive environment.
TABLE 1: Ammonia/Nitrogen based Fertilizers
TABLE 2: Phosphate based Fertilizers
TABLE 3: Speciality Fertilizers
16:00 Day two closing summary and end of conference
MIDDLE EAST FERTILIZER SYMPOSIUM DAY 2: 18 OCTOBER 2011
For the latest confi rmed speakers and programmeupdates visit www.wra-mecw.com/bro
PREVIOUS PARTICIPANTS
MECW regularly attracts the leading companies in the petrochemical and fertilizer industries including:
ABB • ABU DHABI BASIC INDUSTRIES CORPORATION
(ADBIC) • ABU DHABI NATIONAL OIL COMPANY (ADNOC)
• ABU DHABI OIL REFINING COMPANY (TAKREER)
• ABU DHABI POLYMERS COMPANY (BOROUGE) • AIR
LIQUIDE • AL RAJHI PETROCHEMICAL GROUP • ALUJAIN
CORPORATION • ARAB BANKING CORPORATION
• ARAB FERTILIZERS & CHEMICALS INDUSTRIES • AXENS
• BASF • BNP PARIBAS • BOREALIS • BRASKEM • CHINA
PETROLEUM AND CHEMICAL CORPORATION (SINOPEC)
• DOW CHEMICAL • DUBAI MULTI COMMODITIES CENTRE
• DUPONT • EGYPTIAN PROPYLENE AND POLYPROPYLENE
COMPANY • EQUATE PETROCHEMICAL COMPANY
• EXXONMOBIL CHEMICAL • FLUOR • FOSTER WHEELER
• GENERAL COMPANY FOR CHEMICAL INDUSTRIES
• GRACE • GULF INVESTMENT CORPORATION • GULF
ORGANIZATION FOR INDUSTRIAL CONSULTING (GOIC)
• GULF PETROCHEMICAL INDUSTRIES COMPANY (GPIC)
• HUNTSMAN CORPORATION • IDEMITSU KOSAN
• IRAN PETROCHEMICAL COMMERCIAL COMPANY
• JACOBS CONSULTANCY • JP MORGAN • JUBAIL UNITED
PETROCHEMICALS COMPANY (UNITED) • KBC ADVANCED
TECHNOLOGIES • KEMAPCO • LINDE • LYONDELLBASELL
• MA’ADEN PHOSPHATE COMPANY • NATIONAL
INDUSTRIALIZATION COMPANY (TASNEE) • NATIONAL
PETROCHEMICAL INDUSTRIAL COMPANY (NATPET)
• NESTE JACOBS • NESTE OIL • ORIENTAL
PETROCHEMICALS COMPANY (OPC) • OSOS
PETROCHEMICALS • PETROKIMYA HOLDING (PETKIM)
• PETROBANGLA • PETROCHEMICAL INDUSTRIES
COMPANY (PIC) • PETRORABIGH • PUNJ LLOYD • QATAR
FERTILISER COMPANY (QAFCO) • QATAR PETROCHEMICAL
COMPANY (QAPCO) • QATAR PETROLEUM • RELIANCE
INDUSTRIES LIMITED • ROYAL COMMISSION FOR JUBAIL
AND YANBU • RUWAIS FERTILIZER INDUSTRIES (FERTIL)
• SABIC • SABIC UK PETROCHEMICALS • SAFRA
• SAHARA PETROCHEMICAL COMPANY • SAMSUNG
• SANYO PETROCHEMICALS • SAUDI ARABIAN
FERTILIZER COMPANY (SAFCO) • SAUDI ARAMCO • SAUDI
INTERNATIONAL PETROCHEMICAL COMPANY (SIPCHEM)
• SHELL CHEMICALS • SHELL GLOBAL SOLUTIONS
• SIDI KERIR PETROCHEMICALS COMPANY (SIDPEC)
• SIEMENS • SÜD-CHEMIE • TECHNIP • TECNIMONT
• TOTAL • TOTAL PETROCHEMICALS • UHDE • UNIPETROL
• WORLEYPARSONS • XENEL • YANBU NATIONAL
PETROCHEMICAL COMPANY • YEMEN OIL REFINING
COMPANY • ZAMIL GROUP
t: +971 2 401 2930 or +44 (0) 20 7067 1800 f: +971 2 401 1928 or +44 (0) 20 7067 9513 e: d.andrews@theenergyexchange.co.uk
Nortbert Ringer, Group Product Manager
SUNDAY 16, OCTOBER 201108:00 Registration and coffee
09:00 Welcome
09:10 Session one: What’s signifi cantly affecting the growth of the downstream industry and what is the ideal scenario for the GCC?
Examining the actual status of the downstream
industry in the GCC
Current consumption and possible scenarios
Addressing the critical issues that the downstream
industry is facing
Export potential of the region
George Hanna, President, HIPRO CONSULTING
09:50 Session two: Panel discussion: What’s in it for the converters?
Exploring the need for developing economically
attractive options for the plastic conversion industry
Solving the challenge of developing the necessary skilled
workforce
10:30 Coffee break
11:00 Session three: development of clusters in the GCC
Vertically integrated clusters: what can they offer the
petrochemical and chemical industry and what are the
advantages for plastic converters?
Future of the GCC as a major hub – potential of
cooperation between clusters for the GCC to emerge as
one major “super cluster”
Khaled Salmeen, Executive Vice President, KIZAD
12:10 Lunch
13:10 Session four: Downstream industry panel discussion: what are the requirements for investment and collaboration in the GCC?
Discussion leader: Saleh Al Nazha, President and Chief
Operating Offi cer, TASNEE
Petrochemical producers
Masterbatch suppliers
Downstream converters
End users
14:00 Coffee break
14:30 Session fi ve: Steps the industry can take towards building a sustainable future
Environmental steps the industry can take to improve the
image of the plastics industry
Marketing and distribution strategies for all the
upcoming products
15:40 Closing summary and end of focus day
WEDNESDAY 19, OCTOBER 201108:30 Registration and coffee
09:00 Welcome
09:10 Session one: How you can profi t from the application of the latest generation of selective hydrogenation catalysts - selectivity, fl exibility and economy
Reviewing the principles of selective hydrogenation
Front end and tail end selective hydrogenation fl ow
schemes
Understanding the activity versus selectivity factor
How to select the right hydrogenation catalyst for front
end and tail end design
Aspects of CO addition for selectivity control
CO swing tolerance: what fl exibility can the latest
generation of front end catalysts offer here?
Effi cient regeneration of catalysts
The overall economic impact from the right choice of
hydrogenation catalysts
Dr Wolf Spaether, Director of Sales & Marketing, Industry
Group Petrochemicals EMEA, SÜD CHEMIE
10:40 Coffee break
11:10 Session two: Case study: Sabic experience on the commercialisation of a new catalytic system
Fuad Mohammed Mosa, Manager, Chemicals Technology
Development, SABIC
11:50 Session three: Catalyst recycling
Exploring an environmentally friendly way of spent
catalyst recycling
Lessons learnt from the fertilizer industry which can
be applied to catalyst recycling for petrochemicals
producers
Clemens Kuhnert, Area Manager Middle East and Africa,
NICKELHÜTTE
12:10 Lunch
13:10 Session four: Speaker round up and open panel discussion
This session will be a recap of the day and an opportunity
for further questions and discussions. This is your chance to
ensure that you get all your questions answered from the
day.
14:10 End of catalyst innovation day
PETCHEM ARABIA: PRE & POST CONFERENCE FOCUS DAYS
Building a Sustainable Downstream Industry in the GCC
Petrochemical Catalyst Innovations
Great opportunity to network with key producers not represented at other conferences
Dr Harold Dialer, Director, Sales and Marketing, EMEA, Chemicals, SÜD CHEMIE
t: +971 2 401 2930 or +44 (0) 20 7067 1800 f: +971 2 401 1928 or +44 (0) 20 7067 9513 e: d.andrews@theenergyexchange.co.uk
Gasifi cation Innovation Workshop
SUNDAY, 16 OCTOBER 2011
08:00 Registration and coffee
09:00 Welcome
09:10 Session one: Key considerations for potential gasifi cation projects
How to capitalise on feedstock alternatives for chemical
production while minimising its harmful environmental
impact
Cost considerations and fi nancing options
Current and future environmental trends and how
technology providers are addressing this issue
Maurice Bannayan, Senior Vice President, RELIANCE INDUSTRIES LIMITED
10:20 Coffee break
10:50 Session two: International examples of gasifi cation technology implementation
Logistics and construction of coal based chemical plants
– best practices
Coal-to-olefi ns gasifi cation unit start up in China:
successes and lessons learnt
12:00 Lunch
Interactive roundtable discussion taking place during the2010 Middle East Chemical Week
13:00 Session three: Technology Shoot-Out: R&D
This session will provide gasifi cation technology providers
with the chance to showcase their latest R&D developments
and initiatives and how they are addressing the cost and
environmental considerations facing chemical producers.
14:10 Coffee break
14:40 Session four: Open discussion / debate
This part of the event will enable attendees to take to the
podium to share their thoughts on the key discussions from
the day’s sessions as well as challenge what they have learnt.
15:40 Closing summary and end of focus day
Fertilizer Catalyst Innovations
WEDNESDAY, 19 OCTOBER 2011AmoMax-10: A performance update of the most successful catalyst
innovation for ammonia synthesis in recent years
Historical background: development of a wustite-based
ammonia synthesis catalyst
Technical features and benefi ts of wustite based
“AmoMax-10”
Internal and external laboratory tests
Several case studies in different plant designs proving the
superior performance in commercial plants
Potential energy savings in the ammonia synthesis loop
using “AmoMax-10”
10:40 Coffee break
11:10 Session two: Catalyst types and their properties
CNHS converter catalysts
Compound fertilizers
Reduced versus unreduced reformer catalysts
12:10 Lunch
13:10 Session three: Catalyst quality considerations
Evaluating catalyst quality
CTSC sensitivity to poisons (sulphur)
13:40 Coffee break
14:00 Session four: Open discussion
This session will be a recap of the day and an opportunity
for further questions and discussions. This is your chance to
ensure that you get all of your questions answered.
14:40 End of catalyst innovation day
HE Dr Abdul Hussain bin Ali Mirza, Minister of Oil and Gas Affairs for the Kingdom of Bahrain, offi cially opening the MECW 2010 exhibition
For the latest confi rmed speakers and programmeupdates visit www.wra-mecw.com/bro
MIDDLE EAST FERTILIZER SYMPOSIUM: PRE & POST CONFERENCE FOCUS DAYS
t: +971 2 401 2930 or +44 (0) 20 7067 1800 f: +971 2 401 1928 or +44 (0) 20 7067 9513 e: d.andrews@theenergyexchange.co.uk
Nortbert Ringer , Group Product Manager Methanol, SÜD CHEMIE
MECW 2011 – INTERNATIONAL EXHIBITION
MECW 2010 IN NUMBERS
4 DAYS | 239 PARTICIPANTS | 113 COMPANIES
29 COUNTRIES | 19 SPONSORS & EXHIBITORSMECW 2011 PROMISES TO BE EVEN BIGGER. MORE PEOPLE. MORE COUNTRIES. MORE BUSINESS.
MECW 2011 MEDIA PARTNERS & SUPPORTERS
Offi cial Partner: Supported by:
Leading international petrochemical and fertilizer producers
will convene in Abu Dhabi this October to address the strategic,
technical, supply chain and operational challenges facing the
industry as a whole.
Shouldn’t you join them and position your company as a market
leader at this unique gathering of chemical decision makers?
For the fi rst time, MECW 2011 will be hosted at the Abu Dhabi
National Exhibition Centre (ADNEC).
ADNEC is Abu Dhabi’s premier venue for international
conferences and exhibitions and we are pleased to offer you a
unique opportunity to showcase your company’s solutions to the
petrochemical and fertilizer markets.
WHY YOU SHOULD EXHIBIT
Generate brand awareness and stand out from your
competitors
Enhance your product placements in 2 distinct markets
under 1 amazing roof
Sell your products and solutions directly to key
decision makers who can make a real impact on your
business
The entire chemical industry will be thereand so should you.
To further information on exhibition opportunities
contact:
Sylvester Gabriel, Middle East Sales Director
T: +971 2 401 2930 or +44 (0) 20 7067 1800
E: s.gabriel@theenergyexchange.co.uk
Excellent high profi le attendance!
Dr. Benno Ganser, Corporate Business Development Director, SCHMIDT + CLEMENS
t: +971 2 401 2930 or +44 (0) 20 7067 1800 f: +971 2 401 1928 or +44 (0) 20 7067 9513 e: d.andrews@theenergyexchange.co.uk
FOUR EASY WAYS TO REGISTER
W: www.wra-mecw.com/bro
T: +971 2 4 01 2930 or +44 (0) 20 7067 1800
F: +971 2 401 1928 or +44 (0) 20 7067 9513
E: d.andrews@theenergyexchange.co.uk
DELEGATE INFORMATION
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Packages & Pricing4 DAY PASS PRICE SAVE
Bookings before: 5 September 2011 £2,199 £300
Bookings after 5 September £2,499
3 DAY PASS PRICE SAVE
Please select either: Pre conference focus day Post conference workshop
Bookings before: 5 September 2011 £1,899 £300
Bookings after 5 September £2,199
2 DAY PASS PRICE SAVE
Bookings before: 5 September 2011 £1,599 £300
Bookings after 5 September £1,899
Payment Method
I will pay by bank transfer/invoice
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OFFICIAL VENUE AND HOTEL ACCOMMODATION
MECW 2011 will take place at the Abu Dhabi National Exhibition Centre (ADNEC).
The offi cial hotel, Aloft, is set within ADNEC. Rooms at the Aloft Hotel during
MECW 2011 are 600AED (single room) and 650AED (double room), including
breakfast. Rates do not include the 10% service charge and 6% tourism fee. For
more details, please contact Natasha Harwood, Customer Services Manager at
n.harwood@theenergyexchange.co.uk or +44 (0)1242 529090.
PAYMENT AND REGISTRATION TERMS AND CONDITIONS
CONFIRMATION: Our offi cial confi rmation, invoice and hotel booking details will
be emailed to you within 3 days of receiving your registration.
PAYMENT: Payment of the full delegate fee is due 14 days after the invoice date,
or immediately, if the registration is made within one month of the event. Our
full bank account details are on the invoice. Please note your booking is valid
only after full payment is received. We recommend you check with your Finance
Department that payment has been made before travelling to the Conference.
CANCELLATIONS: Made one month prior to the start of the conference will
be refunded less a 50% administrative charge. Refund will be made after the
conference. Made within one month of the start date of the conference will
receive no refund. Substitutes are acceptable at any time.
FORCE MAJEURE: Please note that in case of force majeure the World
Refi ning Association is relieved of all obligations. Force majeure includes any
circumstances beyond the will of the World Refi ning Association, that impedes
permanent or temporary compliance with the obligations, such as ‘acts of
god’ including war, danger of war, government regulations, revolts, strikes,
transportation diffi culties, fi re or severe disturbances affecting the conference
organisation or its suppliers.
REGISTRATION FEE: The registration fee covers attendance at all sessions,
refreshments, lunches, receptions and the speaker presentations. Please note it
may be necessary to alter the content or timing of the programme or its speakers.
Please note that VAT is not included and will be added at the appropriate rate
where applicable.
LANGUAGE: The offi cial conference language will be English.
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visa support and invoice payments, please contact our Customer Services Department, Tel: +44 (0)1242 529 090, Fax: +44 (0)1242 582 157.
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PROMOTIONAL CODE:
* Please note, the booking form must be authorised before we can proceed with the registration
Having most of the technology providers in one room covering topics related to our industry made it worthwhile to be at this event. Additionally, it is a good place to share future vision and goals.
Ahmed Al Awfi , CEO, OMAN INDIA FERTILIZER COMPANY
t: +971 2 401 2930 or +44 (0) 20 7067 1800 f: +971 2 401 1928 or +44 (0) 20 7067 9513 e: d.andrews@theenergyexchange.co.uk
W
MECW 2011 Panel Members Include:
HE Dr Alaa Nassif, Executive President, ROYAL COMMISSION FOR JUBAIL AND YANBU (RCJY)
Michael Hurst, Director, Chemicals Business, SAUDI ARAMCO
Mohamed Al Rashid, General Manager, RUWAIS FERTILIZER INDUSTRIES (FERTIL)
Saleh Al Nazha, President and Chief Operating Offi cer, TASNEE
Kamal Nanavaty, President, RELIANCE INDUSTRIES LIMITED
Malik Arif Hayat, Chief Executive and Managing Director, FAUJI FERTILIZER COMPANY (FFC)
Faisal Al Shemsi, Senior Vice President, BOROUGE
Harshadrai Pandya, Executive Director, GUJARAT STATE FERTILIZERS AND CHEMICALS (GSFC)
Michel Govaerts, General Manager, Middle East and Asia, TOTAL PETROCHEMICALS
Yehia El Azab, General Manager, ABU DHABI FERTILIZER INDUSTRIES COMPANY (ADFERT)
Dr Trevor Hutley, General Manager, Product and Technology Development, SIPCHEM
Aref Al Awadi, Business Process Development Team Leader, PETROCHEMICAL INDUSTRIES COMPANY (PIC)
Ramesh Ramachandran, President and Chief Executive Offi cer, MEGLOBAL
Jaffar Abbas Abidi, Senior Manager, Project ITET, FAUJI FERTILIZER BIN QASIM LIMITED
Jamal Malaikah, President and Chief Operating Offi cer, NATIONAL PETROCHEMICAL INDUSTRIAL COMPANY (NATPET)
Omar Bahobail, President, AL WAHA PETROCHEMICAL COMPANY
Inoslav Loncarevic, Senior Manager, Project and Business Development, SIEMENS
Maurice Bannayan, Senior Vice President, RELIANCE INDUSTRIES LIMITED
Thomas Grimaud, Vice President, Sales and Marketing, MANOIR INDUSTRIES
Mitchell Killeen, Managing Director, BASELL INTERNATIONAL TRADING FZE, AFRICA, MIDDLE EAST, INDIA
Srikanth V, Solution Consultant, HONEYWELL PROCESS SOLUTIONS
Khaled Salmeen, Executive Vice President, KIZAD
Brad Bourland, Chief Economist and Managing Director, Proprietary Investment, JADWA INVESTMENT
Clemens Kuhnert, Area Manager Middle East and Africa, NICKELHÜTTE
Fred du Plessis, Executive Advisor, Corporate Strategy and Planning, SABIC
Luigi Tomasi, General Manager, GIAMMARCO VETROCOKE
Paul Hodges, Author of ‘ICIS Chemicals and the Economy’ blog and Chairman, INTERNATIONAL ECHEM
Dr Heinz Zimmermann, Vice President, Business Development, LINDE ENGINEERING
Gert Smit, Senior Director Process and Technology, FLUOR
Fuad Mohammed Mosa, Manager, Chemicals Technology Department, SABIC
Dr Wolf Spaether, Director Sales and Marketing,
Industry Group Petrochemicals EMEA, SÜD CHEMIE
Dr Benno Ganser, Corporate Business Development Director, SCHMIDT + CLEMENS
Dr Thomas Mohr, Senior Sales Manager Project Development, SIEMENS
Andy Gibbins, Senior Vice President,
Manufacturing, INTERNATIONAL ECHEM
Sudhir Otiv, Advanced Process Control Consultant, HONEYWELL PROCESS SOLUTIONS
Dr Ali Hussain, Independent Oil Consultant
Mark Appleyard, Regional Business Director,
Chemicals Sector, Middle East and Africa, AGILITY
Heidy Rehman, Senior Equity Research Analyst, CITI* (*tentative)
Dr Tarek El Hawary, Process Engineer, UHDE
Oliver Hatfi eld, Director, Fertilizers, INTEGER RESEARCH
George Hanna, President, HIPRO CONSULTING
Rainer Zintl, Head of COMOS,
MENA, SIEMENS
Rick Kempf, Methanol to Olefi ns Technology Manager, UOP
www.wra-mecw.com/bro
t: +971 2 401 2930 or +44 (0) 20 7067 1800
f: +971 2 401 1928
or
+44 (0) 20 7067 9513
e:
d.andrews@theenergyexchange.co.uk
S.G.Gedigeri, Acting Deputy CEO, OMAN INDIA FERTILIZER COMPANY (OMIFCO)
Chief Technology and Sustainability Officer, TATA CHEMICALS LIMITEDSanjay Choudhary,
Nortbert Ringer, Group Product Manager Methanol, SÜD CHEMIE
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