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Keith Privette

Principle Consultant

Stratactical Consulting

@keithprivette

/in/keithprivette

gplus.to/keithprivett

e

KeithPrivette.com

Norfolk Public Schools & Social

Media

Feel like this when getting in Social?

Like this 6 months later?

Why? Oh And Why Bother?

Gold Standard Communication Program

The world has shifted and not going back

Community Defines the Boundaries

Left Behind

Short Changing Your Community

The 3 R’s of Social

Ok maybe it is the The 2 P’s & 1 T

People

Process

Technology

People

Roles

Skill Sets

Personalities

Who Needs to be Involved?

Strategy

Planning

Tactics

Rinse and Repeat (with tweaks)

Process

Places to Engage and Track

Learning on the #hashtag

Putting them on the List

LinkedIn Groups

Private Facebook Groups with Parents

Bloggitty

Circle People and Hangout

Track Your Information

Metrics

Objectives

Calls to Action

Information

Customer Service

Reduce Costs (paper)!!!

Tool Architecture Succeeding or Failing?

Training and Usage

Operational Cost Reductions?

Doing it right now

Eric Sheninger principal of New Milford (N.J.) High School @NMHS_Principal

High school students use social media to promote Louisiana tourism

Des Moines Public Schools Social Media Usage

Social Media and Student Discipline in Public Schools

Angela Maiers – Follow Her! Book: Classroom Habitudes

Do what makes sense to your

organizations!

The What’s of the Why

Monitoring

Frequency

Crisis Communication

Management

Technology

o Snag It

o Salesforce.com

o Twitter

o Google+

o Youtube

o Facebook

o Path

o Tweetdeck

o Hootsuite

o Posterous

o Tumblr

o Google Search

o Comments on Online Newspapers

o Jive Software

o SocialText

o Yammer

o Flickr

Tools of the Trade

o Smartphones

o iPads

o Tablets

o Laptops

o Wifi

o BYOD

o eReaders

o Evernote

o Twubs (hashtagmanagement/chats)

o Google Apps

o Eventbrite

o Email (yes email is still alive)

o Texting

o Google Alerts

o Google Analytics

Throw It At Me!

Keith Privette

Principle Consultant

Stratactical Consulting

@keithprivette

/in/keithprivette

gplus.to/keithprivett

e

KeithPrivette.com

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