‘ohana dialogues community outreach and qualitative data collection march 24, 2015

‘Ohana Dialogues

Community Outreach and Qualitative Data

Collection

March 24, 2015

MissionHACBED is a nonprofit intermediary that works to build the capacity of families and communities so that they have choice and control to push at social, economic, and environmental justice.

Agenda Quantitative vs. Qualitative ‘Ohana Dialogue Overview Helpful Tips Practice Session & Reflection Process & Follow-up Pros & Cons Examples & Discussion

Quantitative Data Collection Survey /

Questionnaire / Test

Market Research Financial Review Etc.

Qualitative Data Collection Interviews Focus Groups Observation Etc.

Examples of Use Strategic Planning Program

Evaluation Supplementing

Quantitative Research

Etc.

‘Ohana Dialogue Overview Facilitated small

group talk stories Facilitator & recorder Open ended

questions Informal setting

Synthesis of stories into themes

Open-Ended Questions What is working well?

Frame the conversation positively What are some challenges/areas of

improvement? Negatives

What’s one thing you wish you could change? Excite & mobilize people

Helpful Tips Active Listening

Do not interrupt interviewee Allow them to finish stories Ask follow-up questions to their stories (not just

a list of pre-written questions) Do not lead the interviewee – Avoid loaded

questions Do not assume you know the answer or ask for

confirmation

Tips cont… Empathize

Observe in addition to listening

Immerse yourself in the story – Try to understand what they are feeling

Ask related questions

Try it out! “Tell Me a Time When” activity

One person records, the other tells a story Tell a real story about a memorable work

experience/moment (positive) Listener should record as accurately as

possible Switch After story telling, ID 3 common themes

between the 2 stories

Reflection How did it feel?

As the story teller?

As the listener? Questions? Comments?

‘Ohana Dialogue Process Facilitator & Recorder Team Individual Synthesis of Themes Group Discussion of Overall Themes Report Back to Participants

Co-Determine Next Steps

Pros Often unearths vivid stories Puts interviewee at ease

Encourages narrative Provides a listener

Good for getting at difficult answers or sensitive issues indirectly

Builds or strengthens relationships

Cons Time consuming

Especially compared to traditional interviews Requires patience – Takes time to get to real

answers (indirectly) Intensive recording can be strenuous Additional analysis required – Post session

Organizational Alignment Example

Worked with a placement agency Recently replaced original (and only) leader Financially struggling Rift between employees (2 offices) Communication issues and unwillingness to

change

Community Outreach Example Went into community to collect

qualitative financial data Underrepresented communities Spoke with families, parents, children, etc. One-on-one and focus groups Was able to reveal stories that could not

be told with data alone

Discussion Do you see potential for you to

incorporate ‘Ohana Dialogues in your work?

If so, how?

Mahalo!

Keoki NojiChief Operating OfficerHACBED(808)550-2661knoji@hacbed.org