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S. C. O.3 Secret Letters That Transformed Viral Marketing into
a 6 Figure Biz for Me
Wednesday, March 23, 2011
The Foundation...
Wednesday, March 23, 2011
Channel Infancy
Wednesday, March 23, 2011
Whenever there's a new marketing channel,
there's a lot of unbridled excitement
Wednesday, March 23, 2011
A lot of bandwagon-hopping but not enough
quality info
Wednesday, March 23, 2011
The result is a lot of noise but not enough
signal
Wednesday, March 23, 2011
Email MarketingSearch
Social Media
Wednesday, March 23, 2011
Viral Marketing was once an infant
Wednesday, March 23, 2011
A sign of maturity is science
Wednesday, March 23, 2011
Measurements, analytics and best practices
Wednesday, March 23, 2011
Email has CRM. Search has SEO.
Social Media has SMO.
Wednesday, March 23, 2011
Viral Marketing Has SCO...
Wednesday, March 23, 2011
Social Content Optimization
Wednesday, March 23, 2011
The science of manufacturing content
with the maximum chance of going viral.
Wednesday, March 23, 2011
It created a 6 figure biz for me
Wednesday, March 23, 2011
3 Keys to Lucrative SCO
Wednesday, March 23, 2011
1) Piggyback on trends through Creation and
Curation
Wednesday, March 23, 2011
2) Study what works and give your target audience more of it
Wednesday, March 23, 2011
3) Master the art of the Incongruent Story
Wednesday, March 23, 2011
How are you going to use SCO today?
Wednesday, March 23, 2011
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