rachel g. rubin bexley public library enlighten engage inspire engagement through evaluation:...
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Rachel G. RubinBEXLEY PUBLIC LIBRARYEnlighten Engage Inspire
ENGAGEMENT THROUGH EVALUATION: UNDERSTANDING AND USING DATA TO CONNECT TO YOUR COMMUNITY
EVERYDAY ADVOCACY4/25/2013
Evaluation: Focused on making a judgment about quality To document achievement against set standards
Assessment: Measures performance in order to produce feedback for
improvement Non-judgmental
EVALUATION VS. ASSESSMENT
Between 2011 and 2012, the number of kids with Bexley Public Library cards increased 14%.
The number of kids with Bexley Public Library cards increased 14% from
2011-2012
WHY COLLECT DATA?
Pew Internet and American Life Project: Libraries http://
www.pewinternet.org/topics/Libraries.aspx?typeFilter=5
OCLC http://oclc.org/research/publications.html
ALA Impact Research:
http://www.ala.org/research/librariesmatter/ State of America’s Libraries: http
://www.ala.org/news/pr?id=12834
PEW, OCLC, IMLS, OH MY!
91% of Americans ages 16 and older say public libraries are important to their communities
Just 22% say they know all or most of the services their libraries off er now
“Library Services in the Digital Age” http:// l ibraries.pewinternet.org/2013/01/22/l ibrary-services/
NATIONAL TRENDS, LOCAL IMPACT
LOCO FOR LOCAL
What do you want to know? Does the data you’re collecting answer the
questions you need to answer? What will you do with the information? Do you need help?
READY, FIRE, AIM
COUNTING OPINIONS
COUNTING OPINIONS
BUSINESS DECISION
Evaluation forms “Did this program/service/training/class meet your
expectations?”Ongoing Feedback
“Tell us how we’re doing!”Surveys and Focus Groups Informal/Anecdotal
IN-HOUSE
IN-HOUSE
ADVOCATE
http://ebookfriendly.com/2013/04/05/libraries-matter-5-fantastic-library-infographics/
ADVOCATE
http://www.ala.org/offices/sites/ala.org.offices/files/content/QuotableFacts.2012_0.pdf
Library Advocate’s Handbook http://www.ala.org/offi ces/ola/libraryadvocateshandbook
Advocacy University http://www.ala.org/advocacy/advleg/advocacyuniversity
ADVOCACY TOOLS
CONNECT
ASK THE RIGHT QUESTIONS.
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