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Post on 11-May-2015
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Remix Work
Pre-production for video Show for boosting Australian Open Tennis Championships 2010
Mclean Remixing Studio
Introduction to our studio
We are an independent remixing studio We produce remix/remixable works for
boosting major events, advertising products, business companies and cities.
Remix motto:
repurposing the media, creating new world
Our team and customers
Our team: remixer remixer remixer remixer Customers: governments, business
companies, charities, TV stations etc. Remixable Idea is what distinguishes us from
other studios
Synopsis of the Project
What it is:
It is a video show for Australian Open Tennis Championships 2010. By boosting this video, we promote the fame of our studio as well as our investors.
Audience and platforms
Target Audience: the general public in Australia and every tennis fans all around the world
Platforms: TV Stations, internet and DVDs
Expectation
Win-Win program—Elevating the fame of both my investors and Mclean studio world-widely
Stakeholders
Mclean Studio Potential investors Organising Committee of Australian Open TV Stations, mainly the official TV station
who has the broadcast right General public
Theme:
Compete for glory in tennis arena instead of wars
Storyline:
In a chronicle sequence, compare and contrast of wars and tennis matches, warriors and tennis players, battlefield and tennis arena, weapons and tennis rackets. We will describe the development of war—from ancient war to modern war, and at last, to a tennis match…using mash-ups of images as well as video clips.
Brothers?
Remix Idea
From ancient times, the weapons used in the war are sword, axe, morning star, club, mere, mace etc.
In contemporary wars, the weapons are guns, pistols, rifles atomic bomb and so on
On the tennis arena, the “weapons” are the rackets in the hands of the players
Like this:
Remix Idea
The image of weapons and rackets are similar so that they can be put together using montage or mash-ups
But the weapons kill human beings, causing huge disasters to the human world, while rackets can beat competitors and win your honor
Weapons in hand
The Meaning of Victory and Tears
Profits
Increase your popularity Unique remixable idea brightens your
company image Peace-favor image shows responsibility to
the society and world Brand capital ≠ cash
Budget
Copyrights for sources used in the work Production fee Broadcast fee Total $50,000 to $100,000
Thank you for your attention!
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