social media and ministry. pr 2.0
Post on 12-May-2015
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STEPS to positioning / branding yourself in the African American Christian Market (AACM)
Step 1. Define your Target Market.
Step 2. What’s your PLATFORM. Find your “book hook.” What message are you marketing?
Step 3. Build a media “wish list”
Step 4. Create Dazzling Press
Materials
.
How do you capture the right media mix to tell your message?
Step 5: Media contacts – they are
your friends!
Who is Pam Perry?
One of the nation's foremost experts in the African American Christian market. Some author clients include Bishop Thomas
Weeks, Bishop T.D. Jakes, Bishop Donald Hilliard, Dr. Suzan Johnson Cook, Dr. Fred
Price and Pastor Bill Winston.
She is the author of the booklet:“115 PR Tips to Brand Your
Ministry”
.
For information about publicity coaching or entire PR campaigns
contact: Pam Perry, publicist
Ministry Marketing Solutions,Inc. 248.426.2300
www.MinistryMarketingSolutions.comemail:
pamperry@ministrymarketingsolutions.com
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