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Social Media in Recruiting

Elizabeth Schwartz

Director of Workforce Management

eschwartz@tamu.edu 979.845.0357

employees.tamu.edu

02/05/2015

Human Resources | Page 2 HR Liaison Network - 02/05/2015

Recruiting using social media

Screening/reviewing candidates

Topics to be Covered

Human Resources | Page 3 HR Liaison Network - 02/05/2015

Increasingly common way to advertise

positions

Recruiters also use to search for potential

candidates

Recruiting Using Social Media

Human Resources | Page 4 HR Liaison Network - 02/05/2015

77% of companies in 2013 used social

networking sites for recruiting, up from

34% in 20081

Most common site used is

1 Society for Human Resource Management survey 2008, 2013

Recruiting Using Social Media

(cont.)

Human Resources | Page 5 HR Liaison Network - 02/05/2015

HR Facebook

Page: Job of

the Week

Some postings

are being

added to

Linkedin

Texas A&M Jobs on Social Media

Human Resources | Page 6 HR Liaison Network - 02/05/2015

Not every job seeker uses social media –

diversify your approach

Always include link to PATH posting to

assure candidates view required

information such as EEO statement

Job seekers must still apply and meet

minimum requirements to be considered

an applicant

Points to Remember

Human Resources | Page 7 HR Liaison Network - 02/05/2015

Screening/Reviewing Candidates

Human Resources | Page 8 HR Liaison Network - 02/05/2015

Major Risk #1

Information Reliability: whether good or

bad, info might not be true or accurate

Human Resources | Page 9 HR Liaison Network - 02/05/2015

Accidental Discovery of Protected Information:

Race National Origin

Religion Disability Sex Age 40+

color

Genetic Information

Color

Major Risk #2

Human Resources | Page 10 HR Liaison Network - 02/05/2015

Points to Remember

Follow the recommended hiring process,

including reference checks and required

background and credentials checks

Unless the position requires use of

communicating through social media —

do not use internet searches of

applicants in your process

This is an evolving area of legal and

social concern. Stay tuned!

Human Resources | Page 11 HR Liaison Network - 02/05/2015

1. Social media can be used positively

to promote employment at A&M.

2. Social media sources should not be

used as screening tools.

3. Be sure your hiring supervisors are

aware of the legal risks and

precautions.

Final Thoughts

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