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THE DIGITAL MUSEUM AS

PLATFORM

Cultural Institutions, Libraries and Open Linked Data by GFII, Paris 2013

Jacob R. Wang, National Museum of Denmark, @jacob_wang

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Thank you for inviting me. I’ve never wanted to know french more than I do today!! My name is Jacob and I’m Head of Digital Media at the National Museum of Denmark. My work is primarily focused on digital strategy and digitisation. Currently we are working to redefine and modernize our museum into what we call “The Digital National Museum”.

OUTLINE Preamble // The switch from broadcast

CASE // #HACK4DK

Digital strategy // Look ahead, act now!

// Build a platform

The National Museum of Denmark Established 1807

550 employees | 1 million hours | 35 million Euro

The National Museum of Denmark Established 1807

10 million objects| 2 million images | 1 library

MISSION The National Museum embody and develop the prerequisites for

everyone to be able to gain insight into cultural history

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And all our efforts are guide by this statement: Our mission: to embody and develop the prerequisites for everyone to be able to gain insight into cultural heritage. It might seem a little clunky, but that’s my poor translation.

We’re not in the MONEY-business

We’re in the VALUE-business!

(RE)USE = VALUE

Experience economy | Education | Cultural plurality

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It might be obvious to many of you, but I feel it’s important to note nontheless. We as museums are not put in the world to make money, we’re here to make a difference and affect people lives. We want to help people gain insight and perspective. For us, USE and reuse of cultural heritage stuff equals value.
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“VIDEN” So we’re about KNOWLEDGE creation and sharing. And as you probably know, knowledge needs mediation to be valuable! Books are still one the most used media for transmitting knowledge…

Odense City Museums, 1998

1950s - Invented and developed

1990s - Commercially available

2000s - Exponential growth all over

We’re here

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Source: http://arstechnica.com/business/2012/05/bandwidth-explosion-as-internet-use-soars-can-bottlenecks-be-averted/

Graphics from Smithsonian Learning Model >> CLICK ME

NEW social, communication, learning, creation, sharing

MECHANICS

SO WE’RE MOVING From broadcast to dialogue

From product to platform

From analogue to digital

Présentateur
Commentaires de présentation
And all our efforts are guide by this statement: Our mission: to embody and develop the prerequisites for everyone to be able to gain insight into cultural heritage. It might seem a little clunky, but that’s my poor translation.
Présentateur
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In the fall 2012 Denmark had its first cultural heritage hackathon. Inspired by Europeana, who have held a series under the name #hack4europe – we called it #hack4dk

HACKATHON A hackathon is an event in which computer programmers and

others in the field of software development, like graphic designers,

interface designers and project managers collaborate intensively

on software projects.

Wikipedia

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A hackathon is an event in which... So in october last year

Danish Agency for Culture

National Museum of Denmark

Royal Library of Denmark

The State Archives

We want to do a hackathon!!

To push for more open data

To have something cool built

To get in touch with developers

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This is what our hakathon looked like 50 people, 10 prototypes, 1 party

#HACK4DK KICKOFF October 2012 – 8 Ignite talks on open data/culture/source

Videocamera = Youtube ;)

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“I’m here to have fun and do cool stuff” “I’m here to meet fellow geeks and talk about common interests” “I’m here to network and meet new people” “I’m here because I heard Microsoft is buying beer – and they owe one!”

10 PROTOTYPES Kulturarv

Datafest

Adopt a mound

Near something

Dead neighbours

YES Image analysis of artworks

Image mosaic/smashup

Danebrosmænd

SMK geoscraping

Mapping artworks

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Kulturarv (augmented reality on showing protected and preservation-worthy buildings) Datafest (a generic crowdsourcing tool using OAI-PMH) Adopt a mound (a concept on civic engagement in heritage) Near something – a site showing the distance to the nearest something Dead neighbours (a service showing who lived where in Copenhagen) Image analysis of artworks Image mosaik/smashup Danebrosmænd (putting important people on a timeline) SMK geoscraping Mapping artworks
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The winner project! Augmented Reality by Code United Built on the data from the Danish Agency for Culture Protected and unique buildings...

OUTCOMES?

Documentation of #hack4dk 2012: http://goo.gl/gmPuv

GREAT MEDIA-

COVERAGE “Hack-a-what?! Sounds interesting!”

FIRST CONTACT With developer communities in DK

GREAT FUN Everybody had a blast!

COOL PROJECTS Ideas and perspectives from “outsiders”

”This hackathon is a good example that (…)

cultural institutions have embraced the digital

challenge.

In my view, culture has great potential to become a

much larger force in the Danish society, and free

access to culture data is a big step in the right

direction.“

- Uffe Elbæk, Minister of Culture

OUTCOMES “for us” Deployment of Natmus API (beta)

Documentation of Royal Library API

Deployment of CPH City Archive API (alpha)

Real-world application of DK Heritage Agency API

Raised awareness of the value/potential of open data

PREPARATION ½ year easy + 2 weeks intensive planning

Budget: 4 x 650 Euro + 1300 Euro from Microsoft

Tools: Tumblr, Twitter, Facebook, G+ Hangouts, Google Docs

#HACK4DK 2013 MORE DATA, MORE TIME, MORE FOCUS

NEW PARTICIPANTS Institutions

Developers

Designers (GFX, UX, UI)

Concept designers

Storytellers

Teachers

Editors

MORE THEMES Gaming

Culture

Turism

”Borgerservice”

Education

#HACK4DK 2013 1st weekend in October (not confirmed)

MORE DATA, MORE TIME, MORE FOCUS

NEW PARTICIPANTS Institutions

Developers

Designers (GFX, UX, UI)

Concept designers

Storytellers

Teachers

Editors

MORE THEMES Gaming

Culture

Turism

”Borgerservice”

Education

MISSION The National Museum embody and develop the prerequisites for

everyone to be able to gain insight into cultural history

MISSION The National Museum embody and develop the prerequisites for

everyone to be able to gain insight into cultural history

We can’t do that alone!!!

MISSION The National Museum embody and develop the prerequisites for

everyone to be able to gain insight into cultural history

Via 3rd party mashups

Creating mashable content

DIGITAL HERITAGE STRATEGY Principles, tactics, trends and perspectives

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Ok, so finishing off I’d like to say a few words on our take on strategy, that might be an inspiration to you.

Photo: http://preparingyourfamily.com

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Getting back to my museum, this is where we’re at right now. The world is definately changing around us. New challenges, new practices and new tools are here. I admit, it’s a bit overdramatic, but I really like this image for it’s ability to illustrate and communicate a “sense of urgency”. And my point obviously is: We, The National Museum, are not where we want to be…

Further ‘Social Local Mobile Web 2.0’

Semantic Web, Singularity, “The future”

Built for the early web + broadcast

Photo: http://preparingyourfamily.com

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Early web =No linked data.

THE STRATEGIST ”I will predict the future, and use this to carefully plan

our work in the years to come!”

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Ok, so we’ve analyzed the situation, now let’s call in the strategists!! I’m responsible for the digital strategy of my organisation, is this what I’m supposed to do...? I think it is. But.

Strategi & Vision

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Strategy is nothing withour action, so this

WHAT DOES THE FUTURE

HOLD? Relevant trends and disruptive tools

(Further SoLoMo, Semantic Web, Natural interfaces, Image

recognition, Augmented Reality, Artificial Intelligence)

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So we’re caught between the things to come and the things that need doing now. Here are some of the key trends that I find interessting and exciting for my museum. http://www.forbes.com/sites/ericsavitz/2012/10/22/gartner-10-critical-tech-trends-for-the-next-five-years/

WHAT CAN WE DO NOW? Pick principles and tactics + do stuff

(Government 2.0, Linked Open Data, Copyright Policy,

Infrastructure development, Digitisation, Metadata

production, Devops, Lean Startup methodologies)

THE DIGITAL NATIONAL MUSEUM 1 strategy, 1 project, 3 themes

Openess, Accessibility, Transparency

Digital platform development

Digital literacy

We’re putting the pedal to the metal!

THE DIGITAL NATIONAL MUSEUM Full digitisation and accessibility

Infrastructure development

Collection crowdsourcing

Open Source Tools

Community Focus

SUMMARY Supplement broadcast with dialogue

Build open and shareable ressources and tools

Support local action, Engage with users

Look ahead – act now!

Thank you!

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