the social web: it's a culture shift

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Key trends and properties on the social web, web 3.0 and social media

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The social Web : It’s a culture shift @epallaigettheweb.co.nzgeekchic.itelyssat@gmail.com

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivs 3.0 New Zealand License. .,,

Community Listening ParticipationMobileReal-Time Internet of things

1. Community

Last year social sites briefly surpassed Google for search trafficCommunity support and recommendations are surpassing experts

Travel

• 48% of respondents intended to use social media to plan their next trip

• 35% of social media users wound up booking a different hotel

• 15% changed their destination, airline or travel agency/tour company

The power of community : travel

2. Listening

3. Participation

BloggingMicrobloggingCommenting

4. Mobile

5. Real-time

Notify me

6. Internet of things

The social Web : It’s a culture shift @epallaigettheweb.co.nzgeekchic.itelyssat@gmail.com

This work is licensed under the Creative Commons Attribution-NonCommercial-NoDerivs 3.0 New Zealand License

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