the surge for information – mobile apps - gs1 · apps/ software. using a standard api or native...

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The surge for information – Mobile Apps

Pete AlvarezPhil Archer

30 October 2018

© GS1 2018

This is us!

Pete AlvarezSenior Director, Identification & Master Data, HealthcareGS1 Global Office

Phil ArcherDirector, Web SolutionsSolutions and InnovationGS1 Global Office

© GS1 2018

Fun facts…

• 81% Sending text messages• 60% Access the Internet• 52% Send or receive email• 50% Download apps• 49% Get directions, recommendations, or other location-based information• 48% Listen to music• 21% Take a video call or video chat• 8% “Check in” or share their location

What do people do on their phones?What about Healthcare?

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HIMSS Mobile Information Technology Survey

4

Source: https://www.himss.org/2015-mobile-survey

• 72% of physicians access drug information from smartphones.

• 63% of physicians access medical research from tablets.

• 44% of physicians communicate with nurses and other staff from smartphones.

Healthcare Information and Management Systems Society (HIMSS)

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Trusted content

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Unlocking digital content

6

Connecting the physical product to its digital self

PHYSICAL DIGITAL

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The power of single scan

Data Carrier• Product Code, Batch/lot, Expiry, Serial Number

Device• Location, Time, Language, User persona, Other

+

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The GS1 Digital Link

8

How can GS1 standards help the mobile device

revolution in healthcare?

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/gtin/5000167056488

Product description page

EMC leaflet

Bijsluiter

[{"@context":"http://schema.org/","name":"Nurofen Ibuprofen 200Mg Caplets 16

Pack","@type":"Product",

],

Data

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Discussion: Unlocking the power of a single scan

10

Apps/ Softwareusing a standard

API or native scanning on

device

Standardfor linking to

digital content

Digital Link will direct the scan /

request

Content can be returned to the mobile device

Request reaches the authorised source of the

Content

© GS1 2018

Contact details

Pete AlvarezSenior Director, Identification & Master Data, HealthcareGS1 Global Officepeter.alvarez@gs1.org

Phil ArcherDirector, Web SolutionsSolutions and InnovationGS1 Global Officephil.archer@gs1.org