top 10 trends from sxsw interactive 2014 for icsc mocial

THE CRYSTAL BALL:Top 10 Trends from SXSW

2014Jen Augustyn, Partner

Facial Recognition & Emotion Sensing Technology

True Love Tester Bra and Microsoft’s “Smart Bra” helps stop emotional binge eating

Wearables

10

11

Google’s Moonshot contact lenses

OVERHEARD AT SXSW 2014

“The shift in wearable tech: from “connected body” to “engaged humans” – start to understand what motivates users”

Francois Grouiller, Fred & Farid

Haptic Sensations

Gamification

OVERHEARD AT SXSW 2014

“Our mobile devices are the hyperlinks between people”

Biz Stone, co-founder of Twitter

Connected Home

OVERHEARD AT SXSW 2014

“People don’t experience technology. They experience products and spaces, usually one at the time.”

@rodrigoATCG, IDEO

29

3D Printing

30

31

2014 Chevrolet Malibu Floor Console

32

33

34

35

OVERHEARD AT SXSW 2014

“At the Oreo Trending Vending Lounge we’re connecting trending moments to the Oreo cookie itself in real time and in real life”

Bonin Bough, Mondelez

Food Innovations

Smart Highway

OVERHEARD AT SXSW 2014

"The government is shutting down streetlights at night to save money. This road is about safety and envisaging a more self-sustainable and more interactive world"

Daan Roosegaarde, Smart Highway

designer

Crowdfunding

“This is the largest Series A financing for an equity crowdfunding company.”

May 2014: Fundrise lands $31 Million in financing.

The Internet of Things

OVERHEARD AT SXSW 2014

“People start to believe in a given technology when they start to see it around themselves”

- Dmitry Grishin, Founder,

Grishin Robots

Jen Augustyn, Partner214.373.3244

jen@thedealeygroup.com @jenaugustyn