trender sxsw 2016 short version

SXSW 2016 De senaste trenderna ifrån

Vi är digitala i själ och

En av södra Sveriges ledande digitala kommunikationsbyråer.

3

Vi vann!

4

SXSW är världens största digitala konferens.

Tre makrotrender

Disruption

Data

8

Digital transformation

Change has never happened this fast before, and it will never be this slow again.

Gordon Moore, Intel

“

Så vart är vi på väg? 3 trender som händer NU!

(inte bara enligt SXSW…)

10

11 IMAGE CRED: http://paleofuture.gizmodo.com/this-is-what-i-see-every-time-you-tell-me-how-cool-ocul-1530587594

VR: Virtual Reality

TREND #1

12 IMAGE CRED: The Guardian

13 IMAGE CRED: Samsung

IMAGE CRED: T3.com

?

15

Högupplösta skärmar

IMAGE CRED: Sony Mobile

16 IMAGE CRED: Apple

Gyroskop Accelerometer

IMAGE CRED: Samsung

Processorerna

IMAGE CRED: Oculusg

Next big thing.

Immersion VR Presence MR Mixed reality / Augmented reality

IMAGE CRED: Oculus

Immersion VR

IMAGE CRED: Vrscout.com

IMAGE CRED: Vrscout.com IMAGE CREDPolygon.com

IMAGE CRED: The Verge / Microsoft

Presence MR

Presence MR “the most intuitive access to digital information and direct hand interaction with holograms.”

Internet of Experiences IMAGE CRED: blog.harmonicinc.com

First-person

IMAGE CRED: Oculus

“Virtual reality has the potential to be the most social platform”

Mark Zuckerberg

Exempel

Clouds over Sidra följer en ung flickas

liv i det syriska flyktinglägret

Za’atari.

#childrenofsyria 

33

AI: Artificial Intelligence

TREND #2

34

35

Neurala nätverk

36

Datakraft

37

Big Data

38

Var möter vi AI idag?

39

Exempel

Exempel

41

X + AI

“Anything that can be tracked will be tracked”

TREND #3

Internet of things

Anpassade tjänster

Disruptiv innovation

Privat Transparent

Generell Personaliserad

”Vanity trumps privacy”

Kreativitet slår data

Fear Of Missing

Out?

3 tips!

Passion never fails

Done is better than perfect

53

Think like a customer

Tack! Hanna Elfvin

hanna.elfvin@kan.se @hannaelfvin

www.kan.se

55