user testing talk at e4e event

Post on 18-May-2015

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Quick & dirty explanation of usability testing for the E4E Meeting - partner exercise.

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USER TESTINGUSER TESTINGFOR YOUR WEBSITEFOR YOUR WEBSITE

Will Hanke

WhereIsMyBusiness.com

WhereIsMyBusiness.com

WhereIsMyBusiness.com

WhereIsMyBusiness.com

WhereIsMyBusiness.com

Exercise 1. Set the Scene…

“Imagine you have a small woodworking shop in your garage. You like to make cabinets, tables and various small wood projects. Today you’re looking for a few new tools to add to your shop.”

WhereIsMyBusiness.com

Exercise 2. Set Your Requirements…

AgeGenderIncomeCountry or Specific LocationAverage Internet Usage/Day (in hours)Web BrowserOperating System

WhereIsMyBusiness.com

Exercise 3. Set Your Tasks (4-7)…

Sign up for our newsletter…Find x product…Imagine you need to return an item…Find today’s interest rates…Visit x competitor’s siteGo to Google and search for…Find directions to our shop in Arnold…

WhereIsMyBusiness.com

WhereIsMyBusiness.com

Exercise 4. Be Prepared for…

WhereIsMyBusiness.com

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