ux design overview
Post on 18-Oct-2014
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User Experience DesignMaking things for
people.
User Experience DesignUX Intro Elements of UX
The User Beyond UI
What is UX Design?Making things work in ways that people love.
User Experience DesignUX Intro Elements of UX
The User Beyond UI
UX Design Consists ofCoordinating Interactions that are controllable
Acknowledging Interactions that are beyond our control
Reducing Negative Interactions
Elements of UX DesignA project guide to
UX.
User Experience DesignUX Intro Elements of UX
The User Beyond UI
Information ArchitectureIA is about organizing information into a meaningful and intuitive structure.
Design influences IA – it is about creating an experience or tool to get to the information in a natural efficient way.
Achieved by empathizing with the user, and refactoring the experience and the IA as much as possible.
User Experience DesignUX Intro Elements of UX
The User Beyond UI
Information Architecture
User Experience DesignUX Intro Elements of UX
The User Beyond UI
Interaction DesignInteraction design is about making a product behave the way users expect when interacting with it.
Interaction design is about providing users affordances and feedback.
Good interaction design is consistent interaction design.
User Experience DesignUX Intro Elements of UX
The User Beyond UI
Interaction Design
User Experience DesignUX Intro Elements of UX
The User Beyond UI
User ResearchUser research is about understanding the user.
Personas identify different types of users and provide distinction between goals, motivations, and desires.
Understanding users helps designers empathize with them to create better experiences.
User Experience DesignUX Intro Elements of UX
The User Beyond UI
User Research
User Experience DesignUX Intro Elements of UX
The User Beyond UI
Usability TestingUsability is a quality attribute that assesses how easy something is to use.
Usability is important because it is a necessary condition for survival – if your product is difficult to use, people will abandon it.
Testing is done to improve usability and consists of asking representative users to perform representative tasks and observe what the users do, where they succeed, and where they have difficulties.
User Experience DesignUX Intro Elements of UX
The User Beyond UI
Usability Testing
0:00:00
1:12:00
2:24:00
3:36:00
4:48:00
6:00:00
7:12:00
8:24:00
9:36:00
10:48:00
Task 1 Task 2 Task 3
U1
U2
U3
U4
U5
Understanding the UserHint: The user is not
you.
User Experience DesignUX Intro Elements of UX
The User Beyond UI
Before you make something, learn about the people who will use it.
Otherwise, it will feel and turn out like trying to buy a present for someone you don’t know (like your uncle’s boss).
User Experience DesignUX Intro Elements of UX
The User Beyond UI
People like and need different things, so find out what those wants and needs are.
1. On/Off button2. Buttons that answer calls3. A button that starts the car4. Ability to see the person calling5. A red button that turns the
phone into Barbie when pushed
A Phone for a 3-year-old:
User Experience DesignUX Intro Elements of UX
The User Beyond UI
The User is Not You.So don’t design for yourself.
Photo credit: thechive.com
Beyond Interface DesignNot just for UI designers
anymore.
User Experience DesignUX Intro Elements of UX
The User Beyond UI
UX Design goes beyond UI Design.UX design can be seen in all walks of life.
User Experience DesignUX Intro Elements of UX
The User Beyond UI
Comprehensive UX | Google
User Experience DesignUX Intro Elements of UX
The User Beyond UI
Comprehensive UX | Google
User Experience DesignUX Intro Elements of UX
The User Beyond UI
Comprehensive UX | Google
User Experience DesignUX Intro Elements of UX
The User Beyond UI
Comprehensive UX | Google
User Experience DesignUX Intro Elements of UX
The User Beyond UI
Comprehensive UX | Google
User Experience DesignUX Intro Elements of UX
The User Beyond UI
Zatar Experience | PWS
User Experience DesignUX Intro Elements of UX
The User Beyond UI
Zatar Experience | RDM
User Experience DesignUX Intro Elements of UX
The User Beyond UI
Zatar Experience | API Documentation
Quiz TimeThis involves prizes.
Who can explain Information Architecture (IA)?
Who can explain Comprehensive UX Design?
Who can explain Interaction Design (IxD)?
Thank you!Any Questions?
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