what the major ways of entering a foreign market

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What are the major ways of entering a foreign market ?

Indirect ExportingWhen company works through independent Intermediaries

Direct Exporting When company handles its own exports

Licensing

Joint Venture or Strategic Alliance

Direct Investment

•Gets cheap labour & raw materials ,secures cost economies •Creates jobs ,strengthens Image

Thank you

Created by Tanushree Shukla ,MNNIT-Allahabad during an internship by Prof. Sameer Mathur, IIM Lucknow.www.IIMInternship.com

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