an organizational story: salesforce lightning design (nalini kotamraju at enterprise ux 2016)
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An Organizational Story: Salesforce Lightning Design SystemEnterprise UX 2016, San Antonio, UX, USA - June 9, 2016
Nalini Kotamraju, Ph.D.Senior Director, User Research & User Experience, [email protected]@nkotamraju
Salesforce. What do they do, again?
user experience
designers | researchers | prototypers | ux engineers
Researcher encounters Design Systems !
Design Systems ! CSS ! Framework ! Subclasses !
People ! Relationships ! Organizations ! Politics !
A good year for Salesforce Lightning Design System
Why did the Salesforce Lightning Design System Succeed?Question
It’s not about technologyHint
It’s about people Answer
Solving problemsTheme 1
Solving Problems
Addressing People’s Needs
Customer & Partner’s Needs
Solving problemsAddressing people’s needsTheme 1
Addressing Salesforce Employee’s Needs
“Designers were frustrated at the delta between what they envisioned and what actually got built.”
- Salesforce UX Team Member
“CSS is a bear. Engineers want to write business logic and sexy back-end code. They don’t want to mess with moving stuff around on a screen.”
– Salesforce UX Team Member
“We removed the gap between what designers want and developers deliver”
- Salesforce UX Team Member
Trust in people &cultivate people’s trustTheme 2
Trust in Design
Trust within the Design Systems Team
Sliding scale of giving a f&*!
Build on Engineering’s Existing Trust
Create Trust by Showing (Not Telling)
“Living components were a conversation starter. We built them as quickly as possible. The faster we worked, the more we got done, the better the conversations went.”
- Salesforce UX Team Member
Share. With people. Lots of people.Theme 3
Share Often & Document
Brown bags CSS office hours Chatter group Slack channel Town halls Sprint reviews Bug bashes Document. Document. Document.
“Giving it back to the community. That’s why it’s open source.”
- Salesforce UX Team Member
“Going open source made all the difference.”
- Salesforce Executive
Sales is in the name.
Summary
Addressing People’s Needs• Theme 1
Trust in People & Cultivate Trust in People• Theme 2
Share. With People. Lots of People.• Theme 3
“No one has it all figured out yet.”Design Systems
thank y u
An Organizational Story: Salesforce Lightning Design SystemEnterprise UX 2016, San Antonio, UX, USA - June 9, 2016
Nalini Kotamraju, Ph.D.Senior Director, User Research & User Experience, [email protected]@nkotamraju