AwardsSponsorshipPackage

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The ultimate industry accoladeThe Broadcast Awards are the most hotly anticipated event in the industry’s calendar, recognising and rewarding the UK’s most groundbreaking and successful TV hows. Judged by some of the industry’s biggest names, the Awards cover all key genres and look to reward creativity, quality and originality. Taking place at the Grosvenor House Hotel on Park Lane on 2nd February 2012, the Broadcast Awards are attended by over 1,400 of television’s most influential individuals.

“We are absolutely delighted to hear about the nomination for GET SQUIGGLING! The series aims to help pre-school children learn to draw simple lines which they can turn into pictures. The response to the programme has been amazing and achieving this nomination is a way of thanking all the people who worked so hard to get it on air.”

Jo Killingley, Executive Producer, Get Squiggling

2011 Judges Panel A

Judging: Best Drama Series or Serial, Best Documentary Programme, Best Pre-School Programme

Alan Clements STV

Wayne Garvie

David Glover Channel 4

Liam Keelan BBC

Camilla Lewis Talkback

Andrew Newman Objective Productions

Celia Taylor SKY

Panel B

Judging: Best Comedy, Multichanel, Music Programme

Ben Stephenson BBC Vision

David Clark Cineflix Productions UK

Graham Smith Producer

John Yorke BBC Drama

Jon Farrar BBC Worldwide

Kay Benbow Cbeebies

Nick Catliff Lion Television, Inc

Roy Ackerman Fresh One

Simon Dickson Channel 4

Panel C

Judging: Best Popular Factual, New, Daytime Programme

Melanie Leach Two Four Broadcast

Elizabeth McIntyre Discovery

Stuart Murphy

Andrew O’Connell Five

Karen Smith Shine TV

Damien Timmer Mammoth Screen

Marc Watson BT Vision

Panel D

Judging: Best Entertainment, Documentary Series, Sports Programme

Remy Blumenfeld

Tim Carter Twenty Twenty

Steven D Wright Carbon HQ

Danny Fenton Zig-Zag

Stephen Price Ratings Expert

Emma Tennant ITV

Jonathan Webb Virgin Media TV

2012 category sponsors

Call Sonya Jacobs on 020 7728 5529 or email sonya.jacobs@emap.com

Why sponsor a category? Being a sponsor of the Broadcast Awards represents true value by offering a whole host of branding, networking and data capture opportunities in print, online and face-to-face at the event. Not only do the Broadcast Awards allow you to align your brand with excellence in our industry, they offer an unparalled chance to network and entertain clients within a highprofile, fun and rewarding business environment.

Raise your brand profileLong-term brand affiliation with the Broadcast Awards will generate strong brand recognition, ensuring leading industry execs recognise your company. Your presence at the Awards evening, where you present an award in person and host a central table, further ensures that existing and potential customers witness your industry standing and your importance in the TV world.

Launch new productsThe exclusive surroundings of the Awards venue, Grosvenor House Hotel, London, and an invited audience of primary televisions execs produce the ideal occasion to promote your company. In addition, the attention afforded to these benchmark awards, and the seniority of the Broadcast readership, provides the widest possible audience engagement for a related launch PR campaign.

• 50,000 weekly Broadcast readership*

Establish yourself as a thought leaderIn order to stand out and be successful, you must be seen to lead. Where better than before the most influential audience of key industry decision-makers?

Broadcast Awards sponsorship positions you at the forefront of the television industry, whilst establishing you as the brand of repute in the minds of genuine business influencers.

Reach

*Stingray Research: 2009 Demographic paid survey 2009-2010

“Sponsoring a category at the Broadcast Awards provides a triple whammy - enjoying a great evening, cementing existing relationships and forging new ones. And you can repeat the process again next year!”

Derek Watts, Studio Executive, 3 Mills Studios

Call Sonya Jacobs on 020 7728 5529 or email sonya.jacobs@emap.com3

Broadcast Awards Jul-10 Aug-10 Sep-10 Oct-10 Nov-10 Dec-10 Jan-11 Feb-11 Total

Broadcast Magazine 7,150 14,300 21,450 14,300 14,300 7,150 7,150 7,150 92,950

broadcastawards.com 164 441 800 260 687 1,167 604 1,249 5,372

Weekly Newsletter 10,000 10,000 10,000 30,000

broadcastnow.co.uk 90,000 90,000 90,000 90,000 90,000 90,000 90,000 90,000 720,000

e-shots 4,857 4,876 4,857 0 0 9,538 4,739 4,725 33,592

Networking 1300 1,106

Total 112,171 109,617 117,107 104,560 114,987 107,855 102,493 114,424 883,020

Call Sonya Jacobs on 020 7728 5529 or email sonya.jacobs@emap.com4

Who’s in the room?

Audience breakdown Job level

36% Broadcaster

31% Independent production company

7% Post production

5% Media/ PR agency

4% Studio and equipment hire

4% Legal/ finance/ IT consultancy

3% Technology manufacturer

3% Other

2% Cable & satellite distribution

1% Trade association/non-profit organisation

1% Multimedia/ interactive/ IPTV

1% Freelance/ self-employed

1% Talent agency

1% Publishing

26% Executive

23% Head of department

16% CEO/MD

14% Manager

11% Owner/proprietor

8% Freelance

3% Other

Post-event

✦ A full-page advertisement in the Awards brochure. This is handed out to all guests at the ceremony and inserted in to the next issue of Broadcast after the awards

✦ A photo of the sponsor presenting the award in the following issue of Broadcast

✦ 1 x full-page in an issue of your choice to run after January 2012 and before April 2012

✦ First option to sponsor the same award in 2013 Cost: £16,800

Call Sonya Jacobs on 020 7728 5529 or email sonya.jacobs@emap.com5

Awards sponsorship packages

Pre-Event

✦ Logo to appear on all promo for the awards, including on a minimum of 10 print adverts in Broadcast magazine

✦ Logo and a hyperlink to your website featured on www.broadcastawards.co.uk

✦ Logo to appear on all call-to-entry forms

Post-Event

✦ A full-page advertisement in the Awards brochure. This is handed out to all guests at the ceremony and inserted in to the next issue of Broadcast after the awards

✦ A photo of the sponsor presenting the award in the following issue of Broadcast

✦ First option to sponsor the same award in 2013

Cost: £16,800During-Event

✦ Extensive branding on the night of the Awards, including your logo displayed on-screen before and during your awards presentation

✦ VIP Drinks reception + VIP Invites for your guests

✦ A table for 10 at the ceremony to include dinner and after-dinner entertainment

✦ A representative from your company to present the award of the category you are sponsoring

“It was a great idea to sponsor a category again at the annual Broadcast Awards. Besides having a wonderful evening, we generated some new and successful relationships”

Donna Palumbo, Sales & Marketing Manager, SIS LIVE

Call Sonya Jacobs on 020 7728 5529 or email sonya.jacobs@emap.com6

Awards sponsorship packages

Integrated Marketing Campaign pre-event and post-event Communication mix Timing Retail value

Exclusive ownership of an individual category including your company name in the title, establishing a strong affiliation with your chosen area of excellence

All Pre/during/Post-event PR coverage

“Sponsor of” the Broadcast Awards logo to use on your own company’s marketing and PR coverage All Pre/during/Post-event PR coverage

A minimum of 10 x full page awards promotional ads placed in Broadcast magazine (Circ 8082) carrying sponsors logo Print Pre-event £39,100

Sponsor branding on all pages of the Broadcast Awards website throughout the awards campaign online Pre/Post-awards £4,800

sponsor logo on Awards launch coverwrap Print Pre-event £12,000

100 word profile and logo on your own dedicated page of the awards website Online Pre-event onwards PR coverage

Your logo on targeted e-shot campaigns to drive entries and table sales, sent to approx 30,000+ recipients Email Pre-event £41,000

The shortlist will be announced in both print and online. Your logo will be featured on those announcements All Shortlist £7,580

Sponsor logo included in the double page ad celebrating the winners and acknowledging the sponsors in Broadcast Print Post-event £6,380

Access to attendee guest list 2 weeks prior to the event Networking Pre-event PR coverage

Your logo on all awards invitations Print Post shortlist PR coverage

Sponsor logo to feature on the winners email Email Post event £1,200

Photograph of your representative presenting the award Print Post event PR coverage

The Awards

Sponsors logo will be featured on the sponsor’s loop projected onto the stage backdrop throughout the awards dinner Display On the night PR coverage

Sponsor logo on screen with winner and finalists of your category Display On the night PR coverage

Sponsor logo on seating plans and signage at the event Print On the night PR coverage

Sponsor logo on table menus Print On the night PR coverage

A full-page/full-cover advertisement within the winners brochure given out on the night and published in Broadcast Display On the night/Post event £3,190

A senior representative from your company will be invited on stage to present the award to the winner of your sponsored category

On the night PR coverage

One Premium table (for 10) at the awards Networking On the night £3,500

Total market value (minimum) £118,750

Category sponsorship from £16,800, market value £118,750

Call Sonya Jacobs on 020 7728 5529 or email sonya.jacobs@emap.com7

Awards categories “There is no other award than the Broadcast Award for Best Post House that recognises the efforts made by Post Production Houses across the country. It certainly has improved ENVY’s staff morale as they all feel that their efforts have been rewarded and it definitely makes them feel good about where they work!”

Natascha Cadle, Facility Director, ENVY (former winner)

Best Entertainment Programme

Best Popular Factual Programme

Best Documentary Programme

International Programme Sales

Best Daytime Programme

Best Pre-School Programme

Best Children’s Programme

Best Multichannel Programme

Best Documentary Series

Best Single Drama

Best Drama Series or Serial

Best Soap/Continuing Drama

Best News Programme

Best Comedy Programme

Best Sports Programme

Best Music Programme

Best New Programme

Best Post-Production House

Best Independent Production

Channel of the Year

Broadcast Awards 2011 Shortlist

Sports Entertainment IndieGuestlist Sponsor

New Programme

Comedy Multichannel Best Channel Daytime Popular Factual