baking and rebaking bread
DESCRIPTION
framingTRANSCRIPT
Baking and rebaking ideas
Framing and reframingAssignment 3
Baking and rebaking ideas Nathalia VelasquezPepe MartínezTeam 25981
4 ideas about creating value around a loaf of bread
1st idea
insight
When you love daily fresh bread you never know how much bread to buy.
You´re afraid to spend more that necessary or to fall short
insight
And usually the surplus bread we throw it away.
opportunity
We propose to create a pick up leftover bread service:
The bread recycler
So we would give another use to this leftover bread as food processing batter, for example.
opportunity
2nd idea
an observation
Pigeons like eating bread
another observation
Stone monuments are stained of pigeon droppings
another one
Pigeon droppings are so corrosive that can put in risk the preservation of historic monuments
The idea
Placing “barriers of bread” in the suburban areas to take off pigeons of the downtown
The idea
So we will preserve historical heritage
3rd idea
insight
Usually you need to have a snack between hours
But you don´t want to eat anything too much sweet or fat
opportunity
A fashion ephymeral complement to wear (and to eat if you feel suddenly hungry)
The breadccesories
4th idea
insight
People like to dip bread in
Tomato sauce
insight
People like to dip bread in
Fried eggs
insight
People like to dip bread in
Mayonnaise
insight
People like to dip bread in
Cheese cream
opportunity
Flavoured slices of bread in fried eggs, tomato sauce, etc.
Thank you for your attention!!
Nathalia VelasquezPepe MartínezTeam 25981