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BBC Bitesize Religious Studies - Video Brief BBC Learning
March 2018
BBC Bitesize: GCSE Religious Studies Video Brief
March 2018
1
Contents About BBC Bitesize ....................................................................................................................... 2
Who is the BBC Bitesize audience? ..................................................................................................... 2
Style, tone and the Bitesize brand ...................................................................................................... 2
The commission .................................................................................................................................. 3
Look and feel ....................................................................................................................................... 3
GCSE Religious ............................................................................................................................. 5
Requirements .............................................................................................................................. 6
Outline of work ................................................................................................................................... 6
General points ..................................................................................................................................... 6
Storyboards and scripts ...................................................................................................................... 7
Suggested titles ................................................................................................................................... 7
Education consultant .......................................................................................................................... 7
Deliverables......................................................................................................................................... 7
Sustainable productions ..................................................................................................................... 8
Working together......................................................................................................................... 9
Who’s responsible for what? .............................................................................................................. 9
The BBC Learning team ....................................................................................................................... 9
Schedule/project management .......................................................................................................... 9
The process................................................................................................................................ 11
Proposal ............................................................................................................................................ 11
Proposal deliverable list ................................................................................................................ 11
Selection ............................................................................................................................................ 12
Pitch .................................................................................................................................................. 12
Key dates ........................................................................................................................................... 12
APPENDIX ..................................................................................................................................... I
BBC Bitesize: GCSE Religious Studies Video Brief
March 2018
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About BBC Bitesize
Who is the BBC Bitesize audience? Bitesize is the BBC’s study support service for students, helping 5-16+ year olds with their
coursework, homework and preparation for tests and exams. Bitesize covers core subjects at
primary, Scottish 1st and 2nd levels, and a much wider range of subjects at secondary, including KS3,
GCSE, Welsh TGAU, Scottish National 4 and 5 and Higher. It also covers Functional Skills Maths and
English in England and equivalent Core Skills qualifications in Scotland, Wales and Northern Ireland.
Bitesize is used by approximately three-quarters of secondary school students in the UK. It received
an average of 2.5 million unique UK users per week – with weekly traffic peaking at 3.5 million.
Style, tone and the Bitesize brand BBC Bitesize is a highly trusted brand that students know they can turn to for reliable and
trustworthy information that is produced in a high quality and entertaining way.
Bitesize values:
• Quality learning resources with high production values, tailored to the needs of our
audience
• Clear, concise delivery of the key educational points - bite-sized chunks
• Inclusive
• Factually correct, high-quality and curriculum-relevant
• Simple, straightforward language
• Funny, quirky or irreverent tone where appropriate
• Accessible to every level of academic ability
The video links below - whilst not necessarily being representative of the style we’re looking for from
this specific commission - give an indication of the variety of GCSE Bitesize videos currently available:
Exam and revision techniques: Planning your revision
http://www.bbc.co.uk/programmes/p03ntp1w
GCSE English Literature: Great Expectations plot
http://www.bbc.co.uk/programmes/p02nmq46
GCSE French: Sport
http://www.bbc.co.uk/programmes/p02nm39n
GCSE Maths: Solving algebraic problems
http://www.bbc.co.uk/programmes/p02m44z6
Given the videos are being produced for the GCSE Bitesize audience we tend to steer clear of talking
animals and inanimate objects in animations (which can ‘age-down’ content).
BBC Bitesize: GCSE Religious Studies Video Brief
March 2018
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The commission This commission is for live action video.
We are open to ideas on the style of live video depending on best fit for each of the videos. There
may be options for using on-screen text or graphics creatively or other effects to underline learning
points.
The BBC reserves the right to award this contract in the way that provides the best service and value
for money. The budget for this project is £80,000.
For a commission of £80,000 we expect 32 minutes of video (10x3-3.5 minute videos).
Delivery of all content is required by the 23rd November 2018.
The video content needs to appeal to KS4 students but should not alienate or patronise a wider
audience. Videos should be concise, lively, imaginative and accurate.
Subject specialism is not a prerequisite (although clearly it would be useful) – what we’re looking for
are creative and engaging solutions.
Likewise, learning experience is not a prerequisite. However, a thorough understanding of the needs
of the Bitesize audience and a clear approach to addressing those needs is expected. Companies
should have experience delivering engaging content for young audiences, ideally including short
form content.
Deadline for submissions is 5pm on Wednesday 4th April 2018.
Look and feel Reflecting the new GCSE RS syllabuses, taken by over 300,000 students each year, this set of films
will focus on the main UK religions and the diversity and interpretations of these religions. We
propose 10 x 3/3.5 minute films, each to focus exclusively on exploring one religion. We propose a
‘day in the life’-style treatment of each religion (listed below), which will follow a young protagonist
as they go about their daily life, explaining, documentary-style, how they build their religion in to
their life.
The objective is show how the protagonist leads a religious life (one of the key components in the
syllabuses we are supporting), using topics and themes required by the GCSE RS curriculum to help
delve into this. Each film will make clear some of the key concepts of the religion in the syllabus.
We want casting to target a younger ‘real life’ lay practitioner for each film – aiming for under-25
years old – so as to engage our young audience. We aim for the subjects to be fresh, engaging and
relatable thereby bringing, what we have been told can be, a ‘dry’ subject to life.
We are open to fly-on-the-wall, piece to camera or more YouTube-style treatment for these films
and would look to pitching production companies to justify how their approach will make the subject
matter appeal to the audience.
BBC Bitesize: GCSE Religious Studies Video Brief
March 2018
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For each film we will have a number of learning objectives and outcomes and as such we require
certain topic areas to be covered. As we wish to cast ‘real life’ practitioners of each faith we are
open to parts of their story becoming interwoven in the narrative presuming it provides curriculum-
required insight. This flexibility at this stage will move to clarity once the protagonists have been
identified.
Our protagonists will need to be good communicators of their beliefs and religious ways of life, and
open to direction and some scripting. Such young believers might be found from, for example, those
doing undergraduate religious study at University, or RE teachers themselves who are adept at
expressing their own ideas in the context of their work.
BBC Bitesize: GCSE Religious Studies Video Brief
March 2018
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GCSE Religious The Department for Education has made changes to the GCSE RS curriculum in England for teaching
in 2016 (first exams in 2018). The BBC Bitesize content will need to be brought up-to-date with these
changes.
On the Bitesize website, GCSE RS will exist as a series of Study Guides, including:
webpages with text summaries and images (Revision chapters)
10-question multiple choice quizzes (Test chapters)
On the Bitesize - Revision App, GCSE RS will exist as a series of flashcards, including text summaries, glossary terms, audio and video content, infographics and quizzes. This App flashcard content is a condensed version of the website content.
To both the website and the App content, we would like to add:
10 short-form videos to provide students with further explanations of GCSE RS content
This commission is for video content only. The maximum budget for the commission is £80,000.
The video content should appeal to GCSE RS students in the 14-16 age range working towards and
revising for their GCSE exam. Videos need to cover some basics but also include more advanced
elements and ideas for higher-ability students. Special thought should be given to how the videos
can be made as accessible as possible to students of differing academic abilities.
Videos should be concise, lively and imaginative, and should present the information in a way that is
interesting to everyone.
Specifically, teacher consultation has highlighted a number of areas where GCSE RS students
studying the course from September 2016 are likely to struggle with:
Breadth and retention of knowledge: All students are now expected to answer questions on
two religions as opposed to one in the previous specification. Therefore there is a significant
increase in the breadth and depth of study for students. Students are now also expected to
make reference to religious texts and quotes in their arguments.
Evaluation skills: Students need to demonstrate higher level thinking and evaluation skills
than before as well as being able to compare religions and form and justify their own
opinions.
BBC Bitesize: GCSE Religious Studies Video Brief
March 2018
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Requirements
Outline of work 10 short-form videos of lengths of approximately 3 minutes each, totalling 32 minutes.
Each video should stand alone in its own right as an engaging piece of content but also should feel part of a connected suite – with no connecting story arc.
Videos will be published on bbc.com, the Bitesize App and other channels as appropriate.
Videos should include voiceover, music and sound effects where appropriate.
All video content should use the learning outcomes provided by Bitesize as the basis for their
scripts. Bitesize is open to discussion about the number and breadth of learning outcomes.
A 20-30 second teaser of each of 5 films, specific films to be agreed with BBC Bitesize.
General points The videos should encourage multiple viewings and sharing with friends.
Video content typically remains live on Bitesize for at least 4-5 years, so topical references should be avoided to ensure that the content does not date too quickly.
Video content should be engaging and informative. The video content should present the
key points using a practical approach. We are open to all fresh, creative ideas.
We are not necessarily looking for responses featuring established star names for the voice
overs or people on screen – in fact up and coming talent would be preferred.
Films should be linear - interactivity is out of scope for this commission.
Bitesize will require final sign-off on voices and on-screen talent, as well as initial concepts,
scripts, sfx, music, rough drafts/animatics and final versions.
Where used, music should be production/mood music rather than commercial.
The overall tone should be informal, chatty and appealing to the audience.
It is vital that the content feels part of the students’ world – the subject area can seem daunting so using easily-accessible examples should pique their interest.
Content should feel confident and assured, but not teacher-like. It should feel friendly and informal, but not like it is ‘trying too hard’.
The delivery should be quite pacey and natural, but not so quick that it loses learners. Clarity
is very important.
It is essential that, where applicable, the characters featured represent the diversity of the
Bitesize audience in terms of gender, gender identity, sexuality, race, ethnicity, disability,
socio-economic status and regionality. For example, approximately 25% of school children
today identify themselves as not being White British. BBC Bitesize celebrates diversity in all
its forms: BBC Bitesize has produced a ‘Diversity and Inclusion Commissioning Guidelines’
document to support the attainment of the BBC and BBC Bitesize’s diversity targets.
In particular, for RS, we are keen to represent the diversity of the UK and religious
practitioners within it within our films.
Please note that although Bitesize currently incorporates video clips for use in class by
teachers, this commission is part of our student-facing content and will sit within our Study
Guides.
BBC Bitesize: GCSE Religious Studies Video Brief
March 2018
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Storyboards and scripts The company awarded the contract will produce initial concepts, storyboards and scripts for each of
the videos above.
Bitesize requires full consultation during the scripting process, including the reviewing of drafts to
ensure the scripts hit the learning points, and full sign-off on completed scripts.
Suggested titles The list below shows our video titles (these are subject to change in consultation with BBC):
1 Catholic Christian
2 Anglican Christian
3 Quaker Christian
4 Orthodox Jewish
5 Reformed Jewish
6 Sunni Muslim
7 Shia Muslim
8 Sikh
9 Buddhist
10 Hindu
Education consultant You will need to contract and work with an educational specialist/consultant who will be involved
throughout the process to ensure all learning objectives are covered and content is accurate and
relevant to our audience. All content (ie video concepts, initial scripts, final scripts, animatics/rough
cuts, fine cuts/final versions, etc.) will need to be reviewed by the consultant before they are sent to
us.
Deliverables Final videos in electronic format – 10 x HD (a technical specification will be provided), both
compressed and uncompressed. Uncompressed audio provided in multiple editable audio
layers.
A 20-30 second ‘teaser’ for 5 selected films, to be agreed with BBC Bitesize.
XML transcripts for subtitles (template will be provided).
Post-production paperwork (template will be provided).
All content should be cleared for all rights in perpetuity. Any exceptions to this must be agreed
with BBC in advance of inclusion. This commission will be based on a framework 2 contract. This
link provides further information:
http://www.bbc.co.uk/commissioning/online/articles/how-we-work#framework
BBC Bitesize: GCSE Religious Studies Video Brief
March 2018
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Sustainable productions BBC Learning is working to ensure that all its projects are environmentally sustainable. As part of this,
we ask that any independent supplier we work with has an environmental sustainability policy,
carbon literacy aware staff (free training can be found here - http://wearealbert.org/help/get-
trained) and that all productions, where appropriate, complete an Albert carbon footprint
calculation.
A good way to demonstrate your environmental credentials is to undertake Albert certification.
Please see here for more details http://www.bbc.co.uk/responsibility/environment/albert-plus or
contact [email protected] for more information.
More details can be found at http://wearealbert.org/ and
http://www.bbc.co.uk/responsibility/environment/industry-collaboration.
BBC Bitesize: GCSE Religious Studies Video Brief
March 2018
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Working together
Who’s responsible for what? You will be responsible for:
project management and production of deliverables to agreed deadline and budget
chairing regular production meetings and communicating project plans and status
quality assurance of content (in cooperation with the educational consultant)
We will be responsible for:
sharing project documentation from the wider suite of Bitesize Computer Science content if
available
collaboration throughout the production and delivery
sign-off on the following: storylines/initial concepts, look and feel, scripts, storyboards,
essential cast members, voice-casting, music, sounds effects, rough-cuts/animatics and final
delivery – within an agreed timeframe
We will be jointly responsible for:
ensuring the learning outcomes are met
ensuring that content is best-fit for the Bitesize audience
The BBC Learning team Mark Elkins – Editor, Bitesize
Michael Rumblelow – Producer, Bitesize
Erin MacTague – Production Manager
Schedule/project management
Although key points such as casting, concepts, script, rough draft and final delivery sign-off,
etc will be identified in the Editorial Specification, all Bitesize production follows an iterative
development process. We will require accommodation for feedback cycles (including, but
not limited to: initial outlines; scripts – versions 1 and 2; storyboard/animatic – versions 1
and 2; key talent; music/sound sign off; finished film – rough and fine) in the schedule. We
will feed back ASAP on all editorial decisions, in line with the schedule.
Final delivery for the project is 23th November 2018.
This project is highly dependent on specific delivery dates that will be defined in the contract. As
such we would like you to give particular attention to clause 9 in our standard terms which states
the following:
If you fail or are due to fail to deliver a Deliverable (or any part thereof) due at any stage specified in Schedule 2
for any reason not directly and solely attributable to the BBC, the BBC shall (without prejudice to any other
rights or remedies available to the BBC under this Agreement or at law) be entitled to terminate this
Agreement.
BBC Bitesize: GCSE Religious Studies Video Brief
March 2018
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Should this situation arise and the BBC is forced to terminate, the BBC would only be liable to you for
anything delivered prior to termination. For this reason we would ask that you give timeframes and
delivery the highest priority.
BBC Bitesize: GCSE Religious Studies Video Brief
March 2018
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The process
Proposal Proposals should be provided as either MS Word documents or PDFs. They should be a maximum of
15 pages long. Please submit proposals to Rhia MacKenzie (Production Management Assistant,
Bitesize) at [email protected]. Proposals that are larger than 7 MB may not be accepted
by our email system. Please let us know, prior to the deadline, if your proposal is 7+ MB and we will
agree another delivery method.
The delivery date for the submission of proposals is 5pm Wednesday 4th April 2018. Please note
that submissions received after this deadline WILL NOT be considered.
Please use the following two videos to base your proposal on (see appendix):
Cathlolic Christian
Shia Muslim
If there are any general questions about the project, rather than those specific to your own
approach, we will distribute responses to all companies pitching.
To allow you to work up your summary creative solutions in relation to this commission, we have
provided further information (see appendix) on the videos. For each video, we have provided a
potential title and a list of learning outcomes - what the students should know after they’ve watched
the videos.
Proposal deliverable list
Company overview
What relevant experience does your company have to deliver this project? We’re interested
in hearing about relevant previous projects, your experience in creating content for young
audiences and your understanding of the challenges of this commission.
Creative approach
Demonstrate what creative approach you would take for this commission in order to cover
learning points described. Please include:
o design ideas or concepts
o an episode summary
Summary creative solutions to the two videos listed above
Resourcing
Please define your project team within your response, including an indication of core staff
members and freelance support. Please outline any talent, including – writer, director,
subject matter experts, etc.
Logistics
How do you intend to deliver the project? Please outline your technical approach, project
management approach and approach to risk management.
Budget
The maximum budget for this commission is £80,000. Please provide a detailed budget
BBC Bitesize: GCSE Religious Studies Video Brief
March 2018
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breakdown to show how you intend to cost the project. Payment schedule to be agreed
upon award of contract. Typical payment might be:
o 15% on signature
o 15% on script sign off
o 15% on first day of principle photography / prod
o 25% on sign off of rough cuts
o 15% on sign off of fine cuts
o 15% on acceptance of full delivery
Schedule
Please include an indication of key milestones and sign-off points for the BBC, as well as any
audience testing.
Selection The BBC will use the following standard criteria to evaluate the proposals submitted:
creative approach – originality / suitability for Bitesize audience
ability to meet editorial requirements, including appropriate consideration of diversity and
inclusion
pricing / value for money
project management / production plan (schedule and budget)
prior experience of company and core staff experience
presentation of response
Any queries on this commission should be emailed to Mark Elkins ([email protected]).
Pitch Shortlisted companies will be invited to a face-to-face pitch at MediaCityUK, Salford the week of 30th
April 2018.
Key dates
Brief published 7th March 2018
Deadline for questions 16th March 2018
Response to questions 21st March 2018
Deadline for proposal submission 5pm 4th April 2018
Invitation to pitch notification 19th April 2018
Face-to-face pitch w/c 30th April 2018
Notification of Contract Award 8th May 2018
Final delivery 23rd November 2018
I
APPENDIX General notes on all films:
There will be three ‘learning objectives’ for each film. These reflect the content and intentions of the 4 English awarding bodies for GCSE RS. They will follow a format,
detailed below, but the examples here are not intended to be prescriptive and the expectation is that the subject and their experience will guide the content. The
format is based around the need for GCSE RS candidates to connect up their learning about sources of wisdom and authority (SOWA) with beliefs and the influence of
SOWA and beliefs on religious practices and religious ethics. Learning objectives will cover:
o Introduce and connect SOWA with a key belief
o Link religious practice to key beliefs
o Link religious ethics (on a GCSE theme) to key beliefs
The outcomes will be derived precisely from the objectives. They will reflect the assessment objectives of the GCSE RS requirements.
We will give examples of case studies, but these are not prescriptive: we expect to be flexible according to the interests and commitments of the young people we
find.
We have provided detail on only video 1 (Day in the life: Catholic Christian) and video 6 (Day in the life: Sunni Muslim) for the purpose of this brief and your proposal.
BBC Bitesize will provide learning objectives and outcomes for each of the ten proposed films to the successful production company.
# Title Short description (please also state how long the film should be)
To cover - learning objectives Learning outcomes (what students know AFTER WATCHING film)
1 Day in the life: Catholic Christian
Exploring how a young Catholic Christian worships, and how some beliefs influence what they do in daily life. There is a focus on connecting beliefs and practices about prayer and religion in action. 3 minutes
Students will be able to:
Understand: that Catholicism is the largest branch of Christianity, the types of prayer used by Catholics (liturgical and personal) as part of Christian worship, and the impact of prayer [sources of wisdom and authority, beliefs]
Analyse: Focusing on one of the 7 sacraments of Catholicism pertinent to our subject, explain the beliefs behind this practice? (Examples could be the Mass (belief about presence of Christ) or Reconciliation (belief about forgiveness)) [religious practice linked to belief]
Connect: Explain how belief influences Catholic Christians to support charitable action e.g. through the Society of Saint Vincent De Paul [religious ethics linked to beliefs].
Describe key Catholic beliefs about prayer and worship
Explain one of the 7 sacraments, the belief behind it and its impact on daily life
Explain connections between beliefs about God’s love and the influences on Christian behaviour, e.g. The Society of Saint Vincent De Paul / SVP
BBC Bitesize: GCSE Religious Studies Video Brief
March 2018
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6 Day in the life: Sunni Muslim
Exploring how a young Sunni Muslim worships, and how their beliefs and values influence what they do in daily life. There is a focus on connecting beliefs about Allah and the Prophet to the practices of fasting and religion in action through generosity. 3 minutes
Students will be able to:
Understand: Introduce the Sunni branch of Islam as the largest: it teaches that Prophet Muhammad [PBUH] was succeeded by his father in law, Abu Bakr
Analyse: The belief behind the practice of fasting, one of the five pillars and that this is a challenge to self-discipline with a strong spiritual focus
Connect: The Qur’anic teaching that supports charitable acts which express solidarity with people who are hungry (example should be subject’s own, could include fasting and zakat – charitable giving)
Describe Sunni Islam clearly, referring to basic beliefs and history
Analyse the beliefs - about Allah and the community / Ummah - behind fasting in Ramadan and its impact in daily life
Make thoughtful connections between belief (in God, Qur’anic teaching, justice, compassion) and practice (solidarity with people who have little money or food)