BBVA

Latin America Conference

May 2019

GENERAL INFORMATION

The following material is submitted by way of general information regarding Controladora Mabe, S.A. de C.V., “Mabe”, as it stands to date. Said information is presented in a summarized fashion and is not intended to be comprehensive. Nor does it constitute arecommendation for potential investors. This presentation is strictly confidential and shall not be divulged to any other person.

No representation or guarantee, either expressed or implied, is intentional, and its exactness, precision or comprehensive information herein presented shall not be emphasized. This presentation may contain declarations that express the expectations of managementregarding future events or results in lieu of historic events. These forward-looking declarations imply risk and uncertainty that may cause the real results to differ materially from those forecast, and Mabe cannot ensure that said declarations will prove to be correct. These risks and uncertainties include factors related to all the economies where we operate, which in turn may show volatility and may be adversely affected by factors pertaining to other countries, related to the business of retail sales, that by its very nature is cyclical and linked to the highly competitive industry of which Mabe is a part and in which it operates.

COMMENTS ON FINANCIAL INFORMATION:

This presentation contains our unaudited financial information. EBITDA is not a measure of financial performance under IFRS and should not be considered as an alternative to net income or operating income as a measure of operating performance or to cash flows from operating activities as a measure of liquidity.

INDUSTRY & MARKET DATA:

Certain data is based on our estimates, which are derived from our review of internal surveys, as well as independent sources.

TERMS AND CONDITIONS OF USE:

Viewers or recipients of the information herein that do not agree with the term and conditions of use, should not utilize any information contained herein. Decisions based on information contained herein are the sole responsibility of the person viewing it. In exchange for utilizing the information you agree to indemnify and hold Mabe, its officers, directors, employees, affiliates, agents, licensors and suppliers harmless against any and all claims, losses, liability, costs and expenses (including but not limited to attorneys' fees) arising from the use of the above mentioned information or from any decisions that the viewer makes based on such information.

These terms and conditions and this Site are governed by the federal laws of Mexico applicable therein, excluding any conflict of laws which would lead to the application of any other laws. You hereby irrevocably submitted to the federal courts located in Mexico City for any disputes or matters arising from, connected with, or relating to this information or any related matters.

DISCLAIMER

____________________(1) South America includes: Argentina, Colombia, Peru, Chile, and Ecuador(2) Central America includes: Guatemala, Honduras, Nicaragua, Costa Rica, Panama, Dominican Republic and El Salvador(3) Weighted average market share of units sold in all countries in which Mabe has a presence as of 2017

Well DiversifiedRevenue Profile

+2.4 mm Units Sold in 1Q19

1Q19 LTM

US$3.1Bn Revenues

US$280MM EBITDAR

8.9% EBITDAR Margin

Home Appliances Leader [3]

+18,000 EmployeesJoint Venture

26%

16%

10% 9%

8%

32%

(21%) (38%) (31%) (10%)

Mexico (23%)US Exports (48%)

South America (11%) [1]

Revenue Breakdown

Central America (6%) [2]

Other Exports (3%)

Refrigerators

Ranges

Laundry Others

Since 1987

Others

Competitor 1

Competitor 2

Competitor 3

Competitor 4

Canada (10%)

LEADING PLAYER IN THE HOME APPLIANCES INDUSTRY IN THE AMERICAS WITH A STRATEGIC PARTNER

General Terms

Export Agreements

SynergisticRelationship

Pursuant to the JV agreement, GE Appliances, a Haier company (48% Mabe ownership), is Mabe’s largest customer and sole distributor of products in the US

Mabe is the exclusive distributor of GE Appliances and Haier brands in Canada, Mexico, and the rest of Latin America

GE Appliances, Haier, and Mabe have a strong interaction among their R&D centers

Mabe is the largest product supplier for GE Appliances in the US market

Long term manufacturing contracts with fixed margins (cost-plus)

Mabe designs and develops many GE Appliances products sold in the US

Haier licenses GE Appliances trademarks & patents to Mabe and provides access to relevant manufacturing technology

Mabe has a preferred raw material sourcing arrangement with Haier’s suppliers Integrated decision-making process that operates in synchrony between Mabe

and GE Appliances, a Haier company Additionally, Mabe’s leading R&D facilities operate in conjunction with Haiers’ in

the U.S., Germany, China, South Korea, Japan, and New Zealand

LEVERAGING OUR JV WITH GE APPLIANCES & HAIER FOR 30+ YEARS

Strong product portfolio in all core product categories Differentiated brands for different customer segments Constant segment strategy optimization to better serve customers

Central America1

Andean Region2

#3 #3

____________________(1) Central America includes: Guatemala, Honduras, Nicaragua, Costa Rica, Panama, Dominican Republic and El Salvador(2) Andean includes: Colombia, Peru, Chile, and Ecuador

BrandSegmentation

Ultra Premium

Premium

MassMarket

Local

#1

Market Share#1 #1

MARKET LEADERSHIP ACROSS THE AMERICAS WITH STRONG BRAND RECOGNITION

15.4%

76.9%

6.4%

1.3%

41%

20%

39%

(1) Mexico only.

Well-Balanced Customer Base

+1,200Clients

Top 20(Mexico)

Joint Venture Fixed Margin Long-Term

Contracts

(% of 2018 Revenues)

Targets End-Consumers Through Multiple Channels(1)

National Chains: 66%

Regional Chains: 26%

High End: 4%Other Channels: 4%

Retail Outlets Segmentation (% of Revenues)

2016 2017 2018

PRODUCT OFFERING AND CUSTOMER BASE

Key Products

Refrigerators Ranges Laundry OthersFree Standing

HP(2)

Built-In

Top / Bottom Mount

Side by Side

Bottom Freezer

Top Load Washer & Dryer

Laundry Center Dishwasher

A/C

Range Hoods

Ap

r

Aug Dec Ap

r

Aug Dec Ap

r

Aug Dec

Over 4,000 customers, between large retailers and mom-and-pop stores Strong relationship with leading distributors throughout the region support Mabe’s position as the

market leader Mabe’s products are sold through a diversified base of retail channels to reach all customer

segments We also sell in: Egypt, The Philippines, Saudi Arabia, United Arab Emirates and across the

Caribbean

Canada

Mexico

South America

CentralAmerica

Strategic Partnerships

EXTENSIVE DISTRIBUTION NETWORK BASED ON KEY PARTNERSHIPS

44 39 48

8 8

60100

58

24 21

104

139

106

32 29

2016 2017 2018 1Q18 1Q19

Capital Expenditures (US$MM) Outstanding Characteristics

Hard-to-replicate manufacturing footprint provides efficiencies of scale and acts as a barrier to entry in key markets

CapEx for automation is being invested on a yearly basis

Our most relevant supplier represents no more than 8% of our raw material purchases

Facilities operate under a “Lean Enterprise Principle” of continuous improvement and incorporation of new market trends & technologies

Manufacturing Plants

Capacity: 2MM Utilization: 86% Key Products:

Refrigerators

Celaya (2000)

Capacity: 60,100 Utilization: 85% Key Products:

Components and parts

Querétaro (1982)

Capacity: 2.8MM Utilization:

74% / 94% / 94% / 95%

Saltillo (1996) San Luis Potosí (1989/1994)

Guayaquil (1995) Manizales (1996)

Capacity: 330K

Utilization: 38%

Key Products:Refrigerators

San Luis (2007)

Key Products: Washers / Dryers /Laundry Centers /Components

Capacity: 400K Utilization: 40% Key Products:

Gas and Electric Ranges

Capacity: 1MM

Utilization: 60%

Key Products:Refrigerators

Capacity: 3.7MM

Utilization: 98%

Key Products:Gas / Electric Ranges / Ovens

Capacity: 3.2MM

Utilization: 88%

Key Products:Compressors

STATE OF THE ART MANUFACTURING FACILITIES

44 39 48

8 8

60100

58

24 21

104

139

106

32 29

2016 2017 2018 1Q18 1Q19

Expansion

Maintenance

T O TA L S A L E S 1 Q 1 9 B Y R E G I O N

58%22%

17%

3%

North America MexicoLatin America International

34%

31%

28%

7%

Cooking RefrigerationLaundry Others

T O TA L S A L E S 1 Q 1 9 B Y S E G M E N T

T O T A L S A L E S 1 Q 1 9 B Y

R E G I O N & S E G M E N T

12%

% Δ in USD

SEGMENT NORTH AMERICA MEXICO LATIN

AMERICA INTERNATIONAL

C o o k i n g 37% 31% 26% 38%R e f r i g e r a t i o n 28% 26% 47% 31%L a u n d r y 32% 28% 16% 17%O t h e r s 3% 15% 11% 14%

Total Sales Change vs 1Q18 29% (2%) (13%) 9%

Figures in US$MM, unless otherwise noted

TOTAL SALES 1Q19

RESULTS OVERVIEW

C O N C E P T 1 Q 1 9 1 Q 1 8 D V S 2 0 1 8

S a l e s 701 627 12%

E B I T D A 53 32 66%

E B I T D A M a r g i n 7.6% 5.1% 251 bp

E B I T D A R 54 37 47%

E B I T D A R M a r g i n 7.7% 5.9% 186 bp

C a p E x 29 32 (8%)

N e t D e b t 712 858 (17%)

N e t L e v e r a g e 2.74x 3.86x (1.12x)

N e t I n t e r e s t C o v e r a g e 4.39x 2.85x 1.54x

Figures in US$MM, unless otherwise noted

DEBT PROFILE

370

131 175

18 18 18

68

6

8 8 8 8 2

2019 2020 2021 2022 2023 2024 2026 2028

M AT U R I T I E S

Notes 2028 Notes 2019

During March we successfullyrefinanced our CAD-denominatedloan. We lowered the interest rateto a fixed 4.17%.

Average life of debt: 6.7 years

712

858

120

45

1Q19

1Q18

D E B T

Net Debt

Gross Debt: 903

Gross Debt: 832

Figures in US$MM, unless otherwise noted

F INAL REMARKS

Strong US demand for GE Appliances products.

During 2Q19 we will be launching the GE Café brand in Canada.

We expect South America to deliver mixed results; Mexico will start to pick up by 2Q19.

We are analyzing alternatives to refinance the US$131MM that will mature by the end of the year.