beginner elevate hands-on developer workshop

105
Beginner Developer Workshop Sandeep Bhanot Developer Evangelist @cloudysan [email protected] Prithpal Bhogill Solution Architect @pbhogill [email protected]

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For those new to the Salesforce Platform, we’ll get you up and building cloud apps quickly by introducing you to the basics of the platform with step-by-step hands-on tutorials. You’ll be able to create an app with point-and-click development and then see how you go a little further with Apex Code and Visualforce.

TRANSCRIPT

Page 1: Beginner ELEVATE Hands-on Developer Workshop

Beginner Developer Workshop

Sandeep Bhanot Developer Evangelist @cloudysan [email protected]

Prithpal Bhogill Solution Architect @pbhogill [email protected]

Page 2: Beginner ELEVATE Hands-on Developer Workshop

Interactive Questions? Current projects? Feedback?

Page 3: Beginner ELEVATE Hands-on Developer Workshop

http://developer.force.com/join

Page 4: Beginner ELEVATE Hands-on Developer Workshop

Check Your Developer Edition Environment

http://developer.force.com/join

Page 5: Beginner ELEVATE Hands-on Developer Workshop

Online Workbook

h"p://bit.ly/fdc-­‐jan-­‐2013

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Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, risks associated with possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal quarter ended July 31, 2011. This document and others are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

Page 8: Beginner ELEVATE Hands-on Developer Workshop

Steve Sasson Engineered the first digital camera prototype

Page 9: Beginner ELEVATE Hands-on Developer Workshop

Eastman Kodak Filed for bankruptcy in 2012

Page 10: Beginner ELEVATE Hands-on Developer Workshop

Steve Sasson Worked for Eastman Kodak in 1975

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We are witnessing the Post PC Revolution in the Enterprise

456 Million Tablets at Work

782 Million Smartphones at Work

2009 2010 2011 2012 2013(E) 2014(E) 2015(E) 2016(E)

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iPhone Revenue – Q1 ’12 $24.42 billion

TOTAL Microsoft Revenue – Q2 ’12 $20.89 billion

>

And this change is happening TODAY….

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“By 2015, one of every seven dollars spent on packaged software, server, and storage offerings will

be through the public cloud model.”

http://www.idc.com/prodserv/idc_cloud.jsp

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Salesforce Platform Cloud based, multi-tenant, enterprise class PaaS

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The Salesforce Platform

Infrastructure Services

Network Storage

Operating System Database

App Server Web Server Data Center

Disaster Recovery

Operations Services

Authentication Availability Monitoring

Patch Management Upgrades Backup NOC

Troubleshooting

Your Innovative

App Application Services

Security/Sharing Integration

Customization Web Services

Multi-Language Workflow

Built-in Services Touch

Services

Native iOS SDK Native Android SDK

HTML5 Xcode wizards

PIN code support Custom APEX REST Geo-location Mobile

APIs

Social Services

Feeds Profiles

Status updates Groups

File sharing Approvals Messenger Presence

Platform Services

Globalization APIs

Security Analytics Search Identity

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Mobile Social Identity Data Marketplace

The Salesforce Platform

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800,000 Salesforce Platform developers

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9 Billion API calls last month

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2.5x Increased demand for Force.com developers

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YOU are the makers

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Now it’s your turn Building a cloud based application

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Data Modeling

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Warehouse Application Requirements

•  Track price and inventory on hand for all merchandise

•  Create invoices containing one or more merchandise items as a line items

•  Present total invoice amount and current shipping status

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Warehouse Application Requirements

•  Track price and inventory on hand for all merchandise

•  Create invoices containing one or more merchandise items as a line items

•  Present total invoice amount and current shipping status

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Warehouse Application Requirements

•  Track price and inventory on hand for all merchandise

•  Create invoices containing one or more merchandise items as a line items

•  Present total invoice amount and current shipping status

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Warehouse Data Model

Merchandise

Name Price Inventory

Pinot $20 15

Cabernet $30 10

Malbec $20 20

Zinfandel $10 50

Invoice

Number Status Count Total

INV-01 Shipped 16 $370

INV-02 New 20 $200

Invoice Line Items

Invoice Line Merchandise Units Sold

Unit Price Value

INV-01 1 Pinot 1 15 $20

INV-01 2 Cabernet 5 10 $150

INV-01 3 Malbec 10 20 $200

INV-02 1 Pinot 20 50 $200

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Validation Rules Formulas which block data entry if evaluated as true

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WHEN THEN IF

Record is inserted or updated

Formula evaluates to

true

Return error message

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Tutorial 100 Optional: Tutorial 110

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DECLARATIVE LOGIC

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Declarative Apps Creating business applications with clicks not code

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Spreadsheet Versus Application

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Formula Fields Operations for performing common logic

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Excel style formulas Support for commons functions

Math Text Date & Time Logical

Can chain functions together: AND ( OR (

ISPICKVAL(StageName, "Closed Won"), ISPICKVAL(StageName, "Negotiation/Review")), ISBLANK(Delivery_Date__c) )

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Roll-Up Fields Field type calculating on rows of child data

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Child of Master-Detail

Count or Aggregate

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Workflows Event based business logic

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When this happens

Meets this Criteria?

Perform These Actions

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Task Outbound Message

Update Field Email

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Approvals System to route approvals through an organization

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Track Approval History

Define Criteria

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Single/Multi/Skip step processes

Route based on roles, or queues

Approval via emails or Chatter

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Security Identity, data security and user services

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User Profiles

Groups, Queues and Hierarchies

Permission Sets

OAuth 2.0

Connected Apps

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TUTORIAL 120 OPTIONAL: TUTORIAL 150

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LUNCH: Down the hall to the right, Same room as breakfast

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APEX

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Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, risks associated with possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal quarter ended July 31, 2011. This document and others are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

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Apex Cloud based programming language

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public with sharing class myControllerExtension implements Util { private final Account acct; public Contact newContact {get; set;} public myControllerExtension(ApexPages.StandardController stdController) { this.acct = (Account)stdController.getRecord(); } public PageReference associateNewContact(Id cid) { newContact = [SELECT Id, Account from Contact WHERE Id =: cid LIMIT 1];

newContact.Account = acct; update newContact; } }

Class and Interface based Scoped Variables Inline SOQL Inline DML

þ þ

þ þ

Apex Anatomy

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DEVELOPER CONSOLE

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Controllers Inbound/Outbound Email Services

Custom API and HTTP Callouts

Triggers Scheduled and Batched Tasks

Common Use Cases

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trigger HelloWorldTrigger on Book__c (before insert) { Book__c[] books = Trigger.new; BooksUtil.applyProcessing(books); }

Object Definition Event Definition Trigger.old and new Bulkify code

þ þ

þ þ

Trigger Anatomy

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if(feed_text == ‘promote’) { rec.status__c = “Approved”

addToEmailPromotion(rec); FeedItem post = new FeedItem(); post.ParentId = rec.Id; post.Body = ‘Record added to promotion’;

feedsToInsert.addITem(post); }

Chatter Triggers

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APEX TRIGGERS

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@isTest static public void testRequiredFields() {

Merchandise__c m = new Merchandise__c(Name = 'Test'); //assertion: Merchandise requires Price and Quantity try { insert m; } catch (DMLException e) { System.assert(e.getMessage().length() > 0); } m.Quantity__c = 0; m.Price__c = 9.99; //assertion: Merchandise requires Price and Quantity try { insert m; System.assert(String.valueOf(m.Id).length() > 0); } catch (DMLException e) { System.debug(e.getMessage()); }

Unit Testing

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public WarehouseCSVController() { Boolean beRandom =

ApexPages.currentPage().getParameters().get('random') != null; if(beRandom) { allMerchandise = new List<Merchandise__c>(); for(Integer x = 0; x < 1500; x++) { Merchandise__c m = new

Merchandise__c(Name='Widget '+String.valueOf(x), Quantity__c=100, Price__c=49.99);

allMerchandise.add(m); } } else { allMerchandise =

WarehouseDataQuery.getAllMerchandise(); }

}

Unit Testing

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TUTORIAL 300

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VISUALFORCE

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Model View Controller Application design paradigm to divide data, logic and UI

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Visualforce Cloud based component framework for interfaces

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<apex:page StandardController=“Contact” extensions=“duplicateUtilty” action=“{!checkPhone}”>

<apex:form>

<apex:outputField var=“{!Contact.FirstName}” > <apex:outputField var=“{!Contact.LastName}” />

<apex:inputField var=“{!Contact.Phone}” /> <apex:commandButton value=“Update” action=“{!quicksave}” />

<apex:form>

</apex>

Standard Controllers Custom Controllers Custom Extensions Data bound components Controller Callbacks

þ

þ

þ

Visualforce Anatomy

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STANDARD CONTROLLER

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@RemoteAction public static String updateMerchandiseItem(String productId, Integer newInventory) { List<Merchandise__c> m = [SELECT Id, Total_Inventory__c from Merchandise__c WHERE Id =: productId LIMIT 1]; if(m.size() > 0) { m[0].Total_Inventory__c = newInventory; try { update m[0]; return 'Item Updated'; } catch (Exception e) { return e.getMessage(); } } else { return 'No item found with that ID'; } } }

JavaScript Remoting Access Apex from JavaScript Asynchronous Responses

þ þ

j$(".updateBtn").click(function() { var id = j$(this).attr('data-id'); var inventory = parseInt(j$("#inventory"+id).val()); j$.mobile.showPageLoadingMsg(); MobileInventoryExtension.updateMerchandiseItem(id,inventory,handleUpdate); });

Apex

Visualforce

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<apex:page StandardController=“Contact” extension=“duplicateUtilty” action=“checkPhone”>

<apex:form>

<apex:outputField var=“{!Contact.FirstName}” > <apex:outputField var=“{!Contact.LastName}” />

<apex:inputField var=“{!Contact.Phone}” /> <apex:commandButton value=“Update” action=“{!quicksave}” />

<apex:form>

</apex>

Custom Controllers Custom components Page Templates

þ

þ

þ

Component Anatomy

Page 66: Beginner ELEVATE Hands-on Developer Workshop

Email Templates Generate PDFs Embed in Page Layouts

Mobile Interfaces Page Overrides

Common Use Cases

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chatter:follow

chatter:newsfeed

chatter:feed

chatter:followers

chatter:feedAndFollowers

Chatter Components

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TUTORIAL 330

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MOBILE VF

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@metadaddy

INTEGRATION

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INTEGRATION

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Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, risks associated with possible mergers and acquisitions, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, our limited history reselling non-salesforce.com products, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K for the most recent fiscal quarter ended July 31, 2011. This document and others are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.

Page 73: Beginner ELEVATE Hands-on Developer Workshop

OAuth Industry standard method of user authentication

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Remote Application

Salesforce Platform

Sends App Credentials

User logs in, Token sent to callback

Confirms token

Send access token

Maintain session with refresh token

OAuth2 Flow

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WORKBENCH

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REST API API leveraging industry standard HTTP

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Mobile Application

Salesforce Platform

login.salesforce.com

REST API

1. Authenticate

/services/data/query? SELECT ID FROM ACCOUNT

2. Access API

{“sObject”: “Account”, “id” : “oax02fdr756aFdad”}

3. Get JSON or XML

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WORKBENCH

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SOAP API XML messaging and WSDL based API

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Java Web Server

Salesforce Platform

login.salesforce.com

SOAP API

1. Authenticate

<QUERY><SOQL> SELECT Id from Account </SOQL></QUERY>

2. Access API

<RECORDS> <RECORD type=“Account”>

<id>oax02fdr756aFdad</id> </RECORD>

</RECORDS>

3. Get XML

Page 81: Beginner ELEVATE Hands-on Developer Workshop

Bulk API Asynchronous API for handling large datasets

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ETL Tool

Salesforce Platform

BULK API

2. Push Updates

TITLE: AppCo STREET: 1 Market Street

REF:0001

1. Pull Recent Records Legacy

Database

NAME: AppCo MailingStreet: 1 Market Street

ExternalID:0001

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Streaming API Bayeux implementation for real-time delivery of data

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Java Web Server

Salesforce Platform

STREAMING API

1. Handshake

2. Subscribe to Topic

3. Get Updates

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Comparison of Force.com APIs Apex REST Apex SOAP REST API SOAP API Bulk API Streaming API

Protocol REST SOAP/WSDL REST SOAP/ WSDL REST CometD

Data Format JSON/XML XML JSON/XML XML CSV/XML JSON

Client libraries/ tools

HTTP client (lightweight)

SOAP/WSDL library

HTTP client (lightweight)

SOAP/WSDL library

HTTP client (lightweight)

CometD JQuery

Data Volume Medium Medium Medium Large Very Large Small-Large

Sync/Async Sync Sync Sync Sync Async Stream

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WORKBENCH PUSH TOPICS

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TUTORIAL 370

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Fundamentals for the Enterprise

Mobile Social Identity Data Marketplace

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Mobile SDK iOS and Android SDK for developing with Force.com

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Mobile SDK: Accelerate App Development

API Wrappers Interact with Salesforce REST APIs with popular mobile platform languages

Secure Offline Storage Store business data on a device with enterprise-class encryption

Push Notifications Dispatch real-time alerts directly to mobile devices

Tools for building native, hybrid, and HTML5 apps on iOS and Android

OAuth2 Secure authentication and refresh token management

App Container Embed HTML5 apps inside a container to access powerful native device functionality

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Polyglot Framework PaaS allowing for the deployment of multiple languages

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$ git push heroku master Counting objects: 67, done. Delta compression using up to 4 threads. Compressing objects: 100% (53/53), done. Writing objects: 100% (67/67), 26.33 KiB, done. Total 67 (delta 5), reused 0 (delta 0)

Github Repo Heroku

Local Repo

Pull / Push Development Changes

Push Deployments Monitor Application

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HEROKU

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AppExchange Application Market for the Salesforce Platform

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1,700+ Apps

20k+ Reviews

1.4m+ Installs

http://appexchange.com

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Double-click to enter title Double-click to enter text The Wrap Up

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http://bit.ly/elevatela13

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Double-click to enter title Double-click to enter text

@forcedotcom @cloudysan @pbhogill

#forcedotcom

#askforce

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Double-click to enter title Double-click to enter text

Join A Developer User Group

http://bit.ly/fdc-dugs

LA DUG: http://www.meetup.com/Los-Angeles-

Force-com-Developer-Group/

Leader: Nathan Pepper

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Double-click to enter title Double-click to enter text

Become A Developer User Group Leader

Email:

April Nassi <[email protected]>

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Double-click to enter title Double-click to enter text

http://developer.force.com

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THANK YOU