belsca interiors - scandinavian design labels

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BelSca Interiors is a Belgian decoration goods & home accessories wholesale company

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BelSca Interiors - Scandinavian Design Labels - is a private wholesale company founded in 2010.We provide the retail market of Belgium and Luxemburg with Scandinavian home decoration products and accessories.We have the exclusive representation of the renowned Nordic brands of Bilty from Iceland, G & C Interiors from Denmark and Kalasform from Sweden. We offer our customers a wide range of remarkable and fascinating design products from the Nordic countries and we focus on providing our customers with an order-to-delivery process that is efficient, reliable and transparent. It should be easy to do business with BelSca Interiors. Our goal is to become your preferred partner for Scandinavian home decoration products and accessories.BelSca Interiors - Scandinavian Design Labels - est une société de distribution fondée en 2010 qui commercialise en Belgique et au Luxembourg des produits de décoration et accessoires pour la maison.Nous sommes distributeur ou agent exclusif pour les marques Bilty, G&C Interiors et Kalasform.Nous offrons à nos clients une large gamme d’articles nordiques fabuleux, originaux et de qualité.Pour encore plus de facilités, BelSca Interiors a élaboré un processus de gestion efficace de la commande à la livraison. Nous travaillons dans un cadre de transparence, de fiabilité et de solidité au sein d’un environnement unique dédiéà la décoration scandinave.Notre ambition est de devenir votre partenaire privilégié en vous offrant le meilleur choix de produits de décoration et accessoires nordiques ainsi qu’un service sur mesure de premier ordre.

TRANSCRIPT

Page 1: BelSca Interiors - Scandinavian Design Labels

BelSca Interiors is a Belgian decoration goods & home accessories

wholesale company

Page 2: BelSca Interiors - Scandinavian Design Labels

vision & strategy what we want to become and how we will do it

business model how we operate

brands & partners who we want to work with

products & services what we offer

market & customers towards whom we approach our products and services

marketing & promotion how we approach the markets

what do we offer highlights of why to work with us

portfolio our brands in pictures

content

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Page 3: BelSca Interiors - Scandinavian Design Labels

Our ambition is to become the preferred partner for Scandinavian home interior products and accessories within the market of Belgium and Luxembourg.

Our strategy consists of combining the delivery of the best choice of Scandinavian products together with an individual and customized first class service to our customers.

Our customers and partners should sense that it is profitable and easy to do business with us.

Our long-term vision is to expand our market to cover the other countries in the region of Benelux.

vision & strategy

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Page 4: BelSca Interiors - Scandinavian Design Labels

BelSca Interiors is a private company founded end of 2010. We commercialize home interior goods and accessories within the market of Belgium and Luxembourg.

We work business-to-business, providing our products and services to retailers. For certain products and projects, we also deliver directly to the consumer.

We require to have the exclusive distribution rights for our products within our region.

We favor the commission agent model. For certain products, we also consider to be the exclusive distributor with a limited stock.

business model

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Page 5: BelSca Interiors - Scandinavian Design Labels

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business model – commission agent

Partner 1

Partner 2

Partner 3

etc.

Retailer

Order

Delivery

Invoice

Commissioninvoice

BelScaInteriors

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Page 6: BelSca Interiors - Scandinavian Design Labels

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business model – distributor, no stock

Partner 1

Partner 2

Partner 3

etc.

Retailer

Order

Delivery

Invoice

BelScaInteriors

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Page 7: BelSca Interiors - Scandinavian Design Labels

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business model – distributor with stock

Partner 1

Partner 2

Partner 3

etc.

Retailer

Order

Delivery

Invoice

BelScaInteriors

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Page 8: BelSca Interiors - Scandinavian Design Labels

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We work with a selection of brands and partners from the Nordic region. This includes the countries of Denmark, Finland, Iceland, Norway and Sweden.

Our brands and partners complement each other’s product portfolio. We avoid representing brands or partners that are in competition with each other.

Our criteria for selecting a partner considers sustainability, financial solidity, business code of conduct, brand and market presence, innovation, potential growth, motivation to share objectives and the enthusiasm to work together.

brand & partners

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Page 9: BelSca Interiors - Scandinavian Design Labels

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Our product portfolio contains decoration items, home accessories and textile from Scandinavian brands.

Our criteria for selecting products considers the match with the Nordic style, the design, quality and price.

Our focus is on the range of quality and price that is positioned within the segment of average to high.

We provide our customers with value-added services for our products, such as product search-and-find, shop display advisory and acting as an integrated service provider between the partners and the retailer.

The strength of BelSca Interiors combines a broad and complete product range with an efficient order-to-delivery process. This provides the customer with consistency, transparency and reliability in a single-provider environment for Scandinavian products.

products & services

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Page 10: BelSca Interiors - Scandinavian Design Labels

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retailers: (shops, stores and chains)

Interior decorationHome accessoriesFurniture and bedsTextileGeneral stores

consumers: (for some products or with large events/projects)

Hotels bed linen, paintings, decoration items etc.

Restaurants decoration items, candle holders, lightings etc.

Event and catering services decoration items, kitchen accessories

Bakeries and chocolaterie’s kitchen accessories

customerswith focus on sales - towards what business

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Page 11: BelSca Interiors - Scandinavian Design Labels

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customerswith focus on regions – where to start

1. Walloon Brabant 1. Brussels 2. Namur 3. Antwerp 4. Liège 5. Luxembourg 6. Flemish Brabant 7. West Flanders 8. Limburg 9. East Flanders 10. Hainaut

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BelSca offices

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6

3

1

7 8

4

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5

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Page 12: BelSca Interiors - Scandinavian Design Labels

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Customer visits organized by telephone and targeted advertisement via email.

Dedicated quality website (www.belsca-interiors.com)

Presence within social networks such as Facebook, LinkedIn & Twitter.

Articles in business specific magazines; in Belgium to attract customers and in Scandinavia to attract business partners.

Presence in fairs and exhibitions.

Networking within Scandinavian and Belgian chambers of commerce, consulates, embassies and other expatriate communities.

Visual materials of products, designers, showrooms, case studies and achievements. Products samples and display racks when applicable.

marketing and promotion

Page 13: BelSca Interiors - Scandinavian Design Labels

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Small and focused business unit with full dedication and emphasis on providing Scandinavian products in Belgium.

Access to broad customer base through diversified product portfolio from various Scandinavian / Nordic partners.

Clear strategy on sales through “feet-on-the-street” and with an annual growth target of 10%.

Well-structured and organized procedures with focus on “easy to do business with us”.

We communicate in three languages: English, French, and Spanish.

what do we offer our partners

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Page 14: BelSca Interiors - Scandinavian Design Labels

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our portfolio in pictures: bilityicelandic beautiful candleholder, corrugated paper vases, wall decoration,candle rings, book marks, coffee stencil, magnets, shelves.

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Page 15: BelSca Interiors - Scandinavian Design Labels

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our portfolio in pictures: G&Cdanish exclusive oil paintings, framed prints, mirrors, lighting, ceramics, textile. A selection of over 9.000 distinctive products.

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Page 16: BelSca Interiors - Scandinavian Design Labels

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our portfolio in pictures: kalasform swedish colourful paper cases made for baking cupcakes/muffins,bread moulds, napkins, trays and picnic paper.

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Page 17: BelSca Interiors - Scandinavian Design Labels

website: www.belsca-interiors.be email: [email protected]

phone: +32 (2) 808 2710skype: belsca-interiorsfollow us on facebook:

https://www.facebook.com/BelSca.Interiorsfollow us on twitter: https://twitter.com/#!/BelScaInteriors

BelSca Interiors is a Belgian decoration goods & home accessories

wholesale company