big data, analytics & process automation...through automating processes that can be rapidly...
TRANSCRIPT
THE
Costs and errors reduction can be achieved through automating processes that canbe rapidly treated and solved with minimal human intervention
Big Data programs are being implemented across most the operators
Analytics is being used in some business scenarios, but lacking of wide application
THE USE CASE
Operators need a central pointto collect and handle all the communications received
Telecommunications ontop of customer complaintsfor consumer services
Customers have multiple channels to provide their claims, suggestions and requests to the operator
• Points-of-sale
• Internet site
• Social media
• Contact centre
PoS
Internetsite
Socialmedia
Contactcentre
THE USE CASE
Toneanalyzer
Machine learning classifier
1.Balanceand Billing
2.Customer Care Service
3.Internet Quality
4.Network Quality
5.UserEquipment
ContactCustomershaving badexperience E-mail
Open Case for Target Team
Objectives
Complaint classification
Priority setting
Robotic Process Automation
Analytics to help us understand the data
CSP WITH TV, INTERNET, PHONE AND HOME SECURITY SERVICES
USE
WHAT IS THE
Output data
So, how can we turn this into valuable information for the user?
Emotional analysis (anger, disgust, fear, joy, sadness)
Language tone (confidence, tentative)
Social indicators (agreeableness, conscientiousness, emotional range, extraversion, openness)
The actual email (text, sender, etc)
Automatic rating, categorization and priority
TURNING THE
Basic visual elements
Several different perspectives
What is the emotional response of the client concerning this email?
How has the relation with the client evolve along the multiple contact that happened in the past?
How was the email analyzed by the system and what led it to its automatic conclusions?
Enhanced and appealing content
Easy to accomplish with RAID Smart Contents and available visualization gadgets