blogwell atlanta social media case study: turner broadcasting system, presented by seth miller
TRANSCRIPT
Social Media & Turner
Entertainment NetworksBeing a Media Company in
the Social Media era
http://www.flickr.com/photos/drachmann/327122302/
http://www.flickr.com/photos/joeshlabotnik/305410323/
http://www.flickr.com/photos/ross/50799564/
“Social Media is made of people!”
-Charlton Heston (More or Less)
;-)
http://www.flickr.com/photos/jeffwerner/2712236100/
A Platform
(It’s a PUN!)
http://www.flickr.com/photos/samwisegamgee69/3096668180/
Self Expression!
“Social is as social does.”
http://www.flickr.com/photos/jef_safi/225429168/
Creativity!
http://www.youtube.com/watch?v=S0gprNB990U
We listened first …
Then acted socially.
http://www.flickr.com/photos/kubina/471164507/
Community!
http://www.flickr.com/photos/will-lion/2595051813/
We have GREAT fans!*
*not just me sucking up, in case some are in the audience
http://www.flickr.com/photos/yuan2003/1796355617/
Collaboration!
http://www.flickr.com/photos/ioerror/250282550/
Can you spot the marketer?
http://www.flickr.com/photos/zen/3023527689/
Encourage good behavior.
http://www.flickr.com/photos/mattyturner/312572345/
They already “like” us, so we aim for LOVE!
http://www.flickr.com/photos/nicmcphee/146998744/
Extend our relationships beyond screens
QuickTime™ and a decompressor
are needed to see this picture.
QuickTime™ and a decompressor
are needed to see this picture.
This line goes up and to the right.
http://www.flickr.com/photos/tekmagika/190190041/
Acknowledgements
Photo credits:• http://www.flickr.com/photos/drachmann/327122302/• http://www.flickr.com/photos/joeshlabotnik/305410323/• http://www.flickr.com/photos/ross/50799564/• http://www.flickr.com/photos/jeffwerner/2712236100/• http://www.flickr.com/photos/jef_safi/225429168/• http://www.flickr.com/photos/samwisegamgee69/3096668180/• http://www.flickr.com/photos/kubina/471164507/• http://xkcd.com/256/• http://www.flickr.com/photos/will-lion/2595051813/• http://www.flickr.com/photos/yuan2003/1796355617/• http://www.flickr.com/photos/ioerror/250282550/• http://www.flickr.com/photos/zen/3023527689/• http://www.flickr.com/photos/mattyturner/312572345/• http://www.flickr.com/photos/nicmcphee/146998744/• http://www.flickr.com/photos/tekmagika/190190041/• http://www.flickr.com/photos/chris-fritz/2046264364/
http://www.flickr.com/photos/chris-fritz/2046264364/
Thank You!